Hongkong'S Retail Industry Has Been Declining, Making Hongkong'S Original Brand Instead Of Taiwan.

Hongkong's retail industry has been declining for 15 consecutive months, not only for the boutique industry, but also for Hongkong.

We also suspended development in Hong Kong, instead of upgrading Taiwan.

MOISELLE, the new French leather goods brand of the Mu Shi Group, is the first stop in Taiwan. After the Banqiao remote store, the Xinyi business circle is advancing at the end of the year. It is expected to gain two gains and losses in one year, and then expand to Taiwan, central and southern China.

MOISELLE has been in Taiwan for many years, and now there are 18 stores, even though they are being subjected to electricity suppliers.

Impact, performance is still growing, and therefore become the group's expansion of new business agent, France LANCASTER sales preferred, trader hand is the two generation of Chen Leian.

In addition, Chen Leian stressed that LANCASTER belongs to light luxury leather goods, and the French simplicity and individuation plus the price of the people close to make up for the missing piece of the Taiwan market. It is expected that the next store will rush into the Xinyi business circle after the first few shops in Banqiao.

Hongkong's stock market entered the retail cold winter and the mainland customers went to Hong Kong to reduce consumption. The 2015 annual earnings report was the first to lose money. The founder Chen Qinjie decided to expand the fashionable layout of horizontal accessories and shoes. Asian brand manager Chen Leian said that the most classic bucket of French LANCASTER Bao Zainan TV station had set an amazing record of selling 2000 minutes in 6 minutes, allowing Mu Shi to decide the agent's introduction.

At present, the group's two leading brands, MOISELLE and Mademoiselle, have more than 150 outlets in Taiwan, Hong Kong, China and Australia. LANCASTER chose Taiwan as the first stop, mainly considering rents and ringing rates. For example, last year, in Hongkong and Taiwan, pop up store was launched in parallel. Last year, the flash shop of Taiqiao was echoing super high, and goods were not enough to sell. The acceptance of new fashion was higher than that of Hongkong, plus 750 higher production designs per quarter, and the location of affordable products was just to make up for Taiwan's light luxury market, and it was expected that the first year would be profitable.

And the trend toward parity is also the big American COACH. Recently, the theme of Disney Mickey series has been launched. It is mainly used in the COACH 1941 series leather handbags and clothing. It has been integrated into the contemporary rebellious style. It has been established in the specialized shop of New York SOHO district and Colette in Paris St. Honore fashion concept store. Taiwan is now selling 5 cabinets in Taipei 101, SOGO BR4, Xinguang San Yue Tainan Xintiandi Simon store and so on.