Supporting The Three Systems Of Internet Women's Clothing Fragmentation And Data Operation

It owns many

Covering the mainstream online business platform, the total number of shops is more than fifty. How can we calculate the cost of revenue to multi platform, multi brand and multi-channel, so that we can extract data at any time?

During the big promotion period, how to smoothly execute the 3 day, send about 600000 orders, and let the system automatically check the list more than 70%?

Just 5 people's planning team, how to play a year as many as 8000 R & D and supplement, control sales over 90%?

How can all business sectors clearly understand?

From research and development to all information on shelves, avoid the phenomenon of product shortage or Oversale?

All of these make many developing

Brand electric business headache problem, seems to be in the "split" can be easily solved here.

The original design brand women's clothing "split the silk", started in 2006, a small and micro enterprise composed of 2 employees. In 2012, double eleven ranked the first place in women's clothing sales, and the "double eleven" day orders reached about 900000 peaks, the conversion rate reached 84%, and the single day delivery peak exceeded 220 thousand.

Because of the rapid development of cracking and silking, its independent research and development information system is indispensable.

The introduction of the CIO barley, which broke up the silk and silk products, was the 2000 time of the day, when it abandoned the external procurement of the ERP system, because it could not provide customized services, and the speed of development could not keep up with the needs of business development.

"So we clenching our teeth and deciding to develop ourselves."

At that time, many enterprises had no concept of supply chain and operation management.

Since 2011, the company began to reinventing the value chain of enterprises, independently developing the information system of value chain, and through data collection, mining and analysis of full value chain data to assist company decision-making and department communication. The core of its value chain system consists of 3 parts, namely, the "ERP" electricity supplier order, warehousing and financial management system, referred to as the "SCM" R & D and supplier collaboration system, and the e-commerce operation management system referred to as "BI".

The first on-line connection is the order and warehousing management system of the electricity supplier, which is called ERP. Actually, it is OMS (Order Management System) order management system +WMS (Warehouse Management System) warehouse management system ++FMS (Financial System) electric business financial management system, which is used to solve the problems of the order, delivery and financial accounting of the electricity supplier.

The general ERP system starts with warehousing and sales management.

From commodity storage, order management, warehousing management, membership management, after sales management, to the subsequent financial management, performance management.

The front end of the ERP is connected with the main selling platform of the electricity supplier. When the business of the electricity supplier develops to a certain stage, when the situation of multi platform, multi company and multi brand appears, enterprises need to make changes on their own system. The ERP system based on the background is developed.

The retail business of the electricity supplier is rather cumbersome. For example, there are dozens of shops in the whole network, and the settlement modes of each electronic business platform are not the same. Taobao users are often photographed after changing goods, merging orders, and delaying returns.

In order to deal with pre-sale orders, most businesses still stay in manual handling of this tedious and error prone way. The number of goods arriving, inventory and pre-sale volume is not clear between the three, which packages can be issued which need to be prioritize not easy to distinguish clearly, and the ERP pre-sale office can automatically identify batches, as long as warehousing can be equipped with goods, it will automatically check the flow into warehouse operations, thereby reducing the workload of customer service examination.

In terms of logistics, pportation and distribution, through the establishment of express distribution optimization model, based on the omni-directional distribution data, combined with the buyer's requirements, delivery rate, timeliness, praise rate, parcel weight, delivery address, first and last weight of distribution price, the distribution optimization data simulation is carried out, and finally the optimal distribution plan is selected.

The above optimization model takes into account the predicted weight of the package, and gives priority to the fast and cheap distribution providers in the parcel delivery area. The simulation calculation shows that the optimized cost can be significantly reduced, and the overall distribution time is improved.

In the financial system, it mainly solves several problems of e-commerce providers: cost, revenue recognition, verification.

Because of fast and reverse, small batch, multiple batches and multiple warehouses, it is often very difficult to calculate the cost clearly.

The cost of price is calculated by ERP system automatically according to the "mobile weighted average" rule.

In terms of revenue recognition, strict compliance with the accounting standards for income recognition, the establishment of a standardized financial revenue recognition process and system, in the process of OMS order processing, directly generate various orders, postage, expense accounts and multiple company purchase and sale of original vouchers, FMS system can automatically give monthly income confirmation report.

Finally, automatic checking accounts can be avoided through the FMS cancellation function, so that business risks such as "the goods have been sent out but the money has not been collected" can be avoided.

As a brand developer, in fact, it was later looked at the supply chain integration capability, from the planning, design, craft, clothing, raw materials, procurement, production, to the booking of large goods warehousing, which is in the second on-line SCM systems. The SCM is actually a large supply chain system. The concept of supply chain management is not only aimed at suppliers and production orders, but from the most front-end planning, starting from product development.

{page_break}

When everyone was pushed to the peak in the big business environment, marketing became king and became a product.

In the era of marketing is king, we strive for traffic and barbaric growth. In the current era, we need to cut down products and ensure open source.

Under the premise of good quality, we choose the raw materials and processing technology with the highest cost performance and combine the supply of products with a quick response and quick fill sheet to ensure the sales volume, so as to increase the selling rate and reduce the cost pressure.

Therefore, the key to deciding the future of an electric business enterprise is no longer a simple sales competition, but from the beginning of procurement, from the beginning of design, from the beginning of planning, this is the process of starting from a piece of fabric and finally meeting all the needs of customers.

Looking at the whole commodity flow, from planning, design, development, order, production, and finally to financial settlement, from time, cost and quality of goods to assess the planning strategy of each link step by step to carry out and complete, all the manual computing and experience into a system of thinking logic, everything will be simple and accurate.

The most advanced part of the SCM supply chain system is the commodity planning, but some businesses have not yet understood what kind of role the commodity planning plays in the whole commodity flow process.

If you use the familiar dishes to compare, the commodity planning is the menu, telling you what dishes you will cook, how to mix with nutrition and what ingredients you need, and getting the clothing industry is nothing more than how many styles you want, what color, material and technology you want to use, and what kind of buying group you want.

Commodity planning is composed of a series of rules and regulations. Every frame needs strong data support to form a reasonable plan outline. According to the planned route, step by step, draft, research and confirm the order. All the details in this process will also retain all the raw data for later analysis and judgement.

For the particularity of the clothing business, many problems such as small quantity, frequent warehousing and quick repair are very important to test the cooperation ability between the brand supplier and the supplier. At this time, the supply chain system will be of great use.

From the raw materials of each garment, the process used in the production process, to the sample clothing, to every supplier, in the system, like a database, from quotation to cost, to construction period, process and quality control, every step is open, pparent, reasonable and reliable, thus forming a good and healthy supply chain relationship.

These are the best starting points for an enterprise.

In this era of rapid response, enterprises will need a lot of tracking data and reports, which require multi lateral examination and monitoring. They need meticulous single and unified management. All processes need to be automated as far as possible. They need more specific and professional view of enterprise's goals and problems that need to be solved. All of these are the most effective means to safeguard fundamental interests, enhance brand value and technological innovation ability, and maintain market life, and are also fundamental to the healthy development of an enterprise.

BI system: central warehouse for data processing

The third larger system of self development is BI. Unlike traditional business intelligence, many of the surrounding functions are placed in the BI system.

Planning and design should be analyzed and contrasted with peer brands, and product development experience can be used to get category analysis and commodity forecast. Procurement and production need to cooperate with suppliers, conduct centralized order analysis, and track progress in production. Storage and distribution of products should be carried out with two-way selection of third party warehouses and logistics, which can be realized in BI system.

In the business circle, people often mention such a word, that is, "data operation management".

When there is enough data in operation, it can no longer rely on subjective judgment: if the enterprise can track all data, all decisions can be taken for granted based on data and no longer blindly operated by feeling.

Therefore, in the operation of electronic business, there are more and more auxiliary management systems. At this time, the system needs to be integrated to deal with them.

The data that the enterprise wants can be pformed into a unified format and then generate a report that meets the screening criteria, and more information can be obtained from it.

For enterprises, the data generated by the business, together with the relevant data of external competitors, as well as the data captured in real time, will help to assist and increase any angle of analysis, but the premise is that there must be a process of pformation and rearrangement.

Just like playing cards, you can play without cards. There are rules of restriction, shuffle, licensing and code. The BI system is the process of playing cards.

In all the big data, what managers want to see is nothing more than the following points: how are the sales of goods? How much are the reserves and the rate of sale? What are the time nodes and effects of store activities? For the analysis of the sales and storage of goods, the data are large and full, of course the best. Multiple dimensions, multiple indicators and multiple screening can be carried out at the same time. The ERP system is directly connected to the electricity supplier to sell all the orders and warehousing information, automatic processing, multiple queries, automatic calculation and comparison of relevant data, real-time tracking of changes in the sales rate and gross margin, so that managers can achieve no shortage of products, nor do they need to store the funds.

Nowadays, more and more businesses are paying attention to a series of marketing methods, such as store activities and platform activities. This is undoubtedly the only way to develop BI software.

Therefore, for the BI activity management module, the platform and platform are not interfered. Activities and activities complement each other, and the gross sales rate and gross profit margin are maximized.

At the end of 2015, the RC group spent half a year planning, and made a single brand independent accounting from the financial settlement and organizational dimension. The information center was also independent, and developers moved to "Beijing Xin Wu Technology Co., Ltd.". More than 40 people engaged in information technology development began to provide business outside the country, and opened up the experience of information system construction for many years. Until now, technology companies have provided information system services for many electrical companies such as olsa, Gao fan, down jacket, LilBetter men's clothing and so on.