The Whole Process Of Sea Sweeping Has Accelerated From Eating And Drinking To Dressing.

Ocean wharf released the first half of 2016

Consumption report shows that China's overseas shopping and consumption groups are extending from big cities to small and medium-sized cities, especially the growth of the two or three line cities is particularly obvious.

In the first half of 2016, the growth rate of sea purchases in the first half of 2016 increased by 77.57% compared with the same period last year, while the second tier cities increased by 84.32%, while the three line cities grew more rapidly, reaching 108.65%.

According to ocean terminal data, over the past year, the frequency of Chinese shopping overseas has averaged 18 times, far exceeding 7 times last year.

The cost of Hai Tao has also increased significantly. The annual highest sea scouring cost has exceeded 900 thousand yuan.

The frequency of consumption and the growth of expenditure all highlight the arrival of the era of nationalized sea.

According to the China Electronic Commerce Research Center, by 2018, the number of Chinese ocean scouring will reach 35 million 600 thousand, and the overall market size will also exceed 1 trillion yuan mark.

Recently, Xiao Ying, who lives in Haidian, ordered a pair of Stan Smith spotted horsetail white shoes on the overseas shopping platform pier. As a brand name for this year's shoe industry, Stan Smith's green tail white shoes are almost double handed.

Love after the trend of the "post-90s" Xiaoying has long grass but afraid full street "bumping shoes."

This pair of special zebra tail white shoes on the ocean wharf is the exclusive selling style in the United States. It has not been seen in the official website and other online shopping platforms in China. This makes the unique little Ying delighted.

It is understood that this type of horse tail.

It sold more than 100 pairs in only 1 hours on the ocean terminal.

A few years ago, you might have used to pack a few bags of instant noodles as a reserve grain when you were in the supermarket, but now you can buy imported instant noodles from Korea, Japan and Thailand through overseas shopping channels.

The average price of these noodles is more than 10 yuan and a pack is 2-3 times that of Kangshifu, but they all have rich taste and local characteristics, which satisfy the needs of people for fresh taste.

Many famous bloggers have launched the global instant noodle evaluation. Once the article is launched, it is red over the Internet. Even in this year's emergence platform, there are even a lot of net live broadcast of instant noodles.

Data show that since 2011, domestic instant noodle sales have been declining for five years.

According to the 2016 semi annual report released by Kang Shifu, the instant noodle in the first half of the year was 1 billion 500 million US dollars in revenue, down 13% from the same period last year. It has become the worst performance in history.

China's instant noodle sales have plummeted, and Korean instant noodle manufacturers are actively exploring overseas markets. The sale of instant noodles in three kinds of food abroad doubled over the same period, half of which came from the spicy hot Turkey noodle.

Apart from instant noodles, similar changes have taken place in people's eating, drinking and wearing.

Quietly, the pace of consumption upgrading has accelerated, prompting people to pay more attention to individuality and characteristics for daily consumption.

With the development of overseas shopping platforms such as ocean pier, Tmall international and NetEase koala, consumers of more low tier cities can more easily access the newest and most fashionable lifestyles all over the world, and the trend of sea sweeping is becoming irreversible.

Wangjia, a 33 year old white-collar worker, though less than two years experience in Hai Tao, has bought something from the overseas shopping platform from his baby's milk powder, diapers, toys to his husband.

Clothes, belts, including their own cosmetics, clothing and jewelry, have penetrated into every detail of life.

She likes the convenience of the domestic sea purchase platform and buys it reassurance. Overseas shopping has become the daily habit of visiting Taobao.