US Internet Users "Black Five" Are Embarrassed By Online Shopping Websites Such As Nike's Official Website.

According to the world clothing shoes and hats net, Thanksgiving Day "

"It has always been a carnival feast for consumers, but on such a crucial day,

The websites of some retailers such as the company and Messi department store have encountered technical problems. Customers can not pay by credit card when they pay, but they have been prompted "information error", causing consumers' complaints.

A spokeswoman for Messi department store said that the company's website reached its peak on the "black Friday" day, and some consumers encountered intermittent problems while browsing.

The credit card payment system of the website has slowed down, causing customers to pay no fees, but the problem of the system has been solved that night.

This is not the first time that Messi stores had problems on the black Friday network. Last year, its website failed to cause customers' dissatisfaction.

On the same day, want to be on Nike website.

Consumers are also blocked by the "information error" prompt box when the page is paid.

Nike spokesman Charlie Brooks (Charlie Brooks) said that Nike had indeed foreseen the problem of "high volume" and "sales volume" on the night of "black five". "Some of the problems encountered by consumers are only temporary. Our team is working hard to solve these problems."

In this age of Internet, people are more inclined to choose online shopping than pushing around in physical shops. However, because of the soaring customer traffic, many companies' network systems are hard to adapt to.

Furniture chain store Lowe 's launched a huge discount on black Friday, but many customers encountered problems when buying online, making many online pactions pause or difficult to load.

A spokeswoman said the company was trying to repair all the functions of the web site due to the heavy traffic of the web site.

In the highly competitive sports market, Nike, a sports apparel giant, is at a critical stage of pformation. From traditional retail to electronic sales, its website and system tend to collapse on such an important day.

Earlier this week, someone posted a complaint on social media, complaining about the problem of "information error" prompted by the purchase of limited edition The Ten sneakers on Nike website.

In his speech, Mr. Brooks admitted that there had been problems in the early release of limited edition shoes, and added that the company's technical team had "in-depth understanding and Research on the existing problems, and we will certainly learn from experience and solve problems."

According to more than a dozen shoppers interviewed for a long time, they have been having problems with Nike's official website and its SNKRS and APP.

Daniel Pankoto, 39, is one of the consumers interviewed. He said he has been a sports shoe control for decades and has been buying Nike sports shoes since high school. Daniel (Pancotto)

But the business director in Losangeles says that every time he wants to buy something on SNKRS, he will encounter more or less problems.

Mr. pankoto said that on Monday, he and five friends gathered together, each equipped with two electronic devices -- a mobile phone, a tablet computer, "armed" ready to rush to buy, hoping to grab at least a limited edition of The Ten sneakers.

This series of sneakers is the highest topic of sports shoes in 2017, and is jointly built by Nike and Virgil Abloh.

Whether it's early exposure, celebrity control, ridiculous fry, or even complex form of sale, the The Ten series is undoubtedly the top of the year's most eager to own shoes.

However, pun Koto's buying team failed to lose to other buyers but lost to Nike's official website.

"The system has been out of order, or the system has been frozen, or the shoe has been sold out.

The closest step to completing the order is that I click on the purchase, and the system tells me that my order is waiting for the queue.

This situation recurred three times and ultimately failed. "

He also added that he called Nike several times and got a twenty percent off coupon, which could be used at the next purchase.

One of the problems that perplexed users is the popularity of the so-called automatic order robot Bot, that is, for those products that are in short supply and extremely demanding, some people will use the external automatic robot to snap up.

"It's hard for me to believe that the sale process of shoes is fair," said Michael Zdrojesky, who lives in East Greenville, Greenville, Georgia, and is a 33 year old US Army officer. "Michael Zydruski,"

Compared to online shopping, he prefers to go to a physical store.

He said he had been collecting sports shoes for more than 10 years, and few customers outside New York, Chicago and Losangeles were able to buy a sports department that exploded money.

"Consumers who do not want to use the automated order machines are almost completely without purchase qualifications.

Nike has limited the premise that people who don't use the lottery system just don't want to buy shoes.

In this way, even if the draw results are completely fair, you still have no chance. "

He said.

Brooks, a spokesman for Nike, said: "Nike does not accept customers' automated orders with robots. We will continue to increase the intensity of investigation and provide customers with a fair purchasing environment", and Nike has been working hard to hope that "customers who love Nike can buy their favorite products smoothly".

Shoppers also said that any sports brand has the phenomenon of "one shoe is hard to find", and the demand for shoes is in short supply. The competition is fierce. Some people have encountered similar problems when using Adidas's App AdidasAG shopping.

A spokeswoman for Adidas said that the company's goal is to provide customers with a safe, fair and stable shopping experience through its website and App, and "every time we launch new products, we will actively communicate with our customers and listen to their suggestions to better improve their services."

In recent years, Nike and Adidas have chosen to release more sports shoes and clothing through websites and App, and gradually reduce traditional retail, such as the supply of large chain stores such as Foot Locker, and famous footwear boutiques.

In recent years, this pformation to electronic sales has been gradual. Nike launched limited edition sports shoes last year's "holiday season" (from Thanksgiving to Christmas) as a way to attract consumers to buy directly.

In October this year, Nike said that it would further promote the pformation of sales mode, and told investors that Nike would be separated from "no difference retail" in the next 5 years, mainly to 40 preferred retail partners, and to develop its own direct selling system.

Nevertheless, the US sports apparel market has been in trouble this year due to increased competition and successive bankruptcies of traditional sporting goods retailers.

This year's "black Friday", Nike, Adidas and Andrea brands are offering discount at flagship stores in department stores, such as Messi department store.

On the morning of Thanksgiving, Nike also sends mail to its customers, and shopping on its website can get another 25% discount, which is very rare for Nike.

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