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    Is The Depressed Retail Business Caused By The Crazy Expansion Of Amazon?

    2018/4/4 14:41:00 97

    RetailMarketAmazon

     Amazon's wild expansion is the main reason for the downturn in the US physical retail industry.

    In fact, the entity

    Retail

    The blame for the downturn has been a pretext for Amazon.

    That is why it has been blamed that Amazon has led to the collapse of the Toys R Us. In fact, the toy Roundup bankruptcy is caused by private equity and leveraged buyout.

    That's why President Trump can blame Amazon for causing $1.5 loss per package in the US postal service (USPS), and quite a few people share this view.

    According to the world clothing and shoe net, the reality is that the United States General Postal Service (CPO) is required by law to pay at least the cost of any package distribution.

    This is mandatory by the Postal Regulatory Commission, which is also "Amazon is retailing".

    market

    The devil is not consistent with the story.

    Of course, Amazon has changed the way people shop and forced retailers such as WAL-MART and Taghit (Target) to make major changes, as did small businesses, but a new study shows that in the retail market,

    Amazon

    In fact, it can bring more benefits to small businesses.

    68% of small businesses benefit from Amazon

    According to a survey conducted by insurance company Insureon and enterprise directory service Manta on 2400 small businesses in the United States, more than 2/3 (68%) of small businesses indicated that Amazon had a positive impact on their sales volume.

    The remaining 32% said Amazon had a negative impact on their sales.

    24% of small businesses use Amazon as a marketing channel, while 22% of them use eBay as a sales channel, while most businesses (66%) use their own websites.

    Internet retailing is obviously important for small businesses. 81% of retailers say they rely on online sales for at least a steady increase in revenue.

    In fact, 43% of the small businesses that sell products online show "significant revenue growth"; 38% of small businesses have a steady increase in income; only 19% of enterprises say they have not experienced any changes.

    The real enemy of enterprises is stagnation.

    Amazon has an advantage in product pricing and scale.

    A small business may not be able to afford the cost of technological innovation when delivery is delivered; in many cases, small businesses can not buy goods from suppliers at the same price as other larger competitors.

    That is why small businesses need to compete in other areas.

    This may mean providing better customer service, or focusing on niche markets that Amazon or other competitors are not concerned about.

    In some cases, small businesses can thrive on building customer relationships and pay attention to details that Amazon can't achieve.

    Small businesses can not expect the company to remain unchanged and succeed.

    This solidified way of thinking has led to the collapse of many large retailers.

    It is easy to blame Amazon for the so-called doomsday of retail sales, just as shopping centers are considered to be the main culprits in the main urban areas.

    In reality, Amason's current threat to the retail industry will continue, and the enterprises that adapt to the market environment can not only survive, but also grow sturdily.

    More interesting reports, please pay attention to the world clothing shoes and hats net.

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