Nordic Style Designer Brand NOME Is Officially Stationed In Beijing.

In August 2nd, the Swedish independent designer NOME, a highly Nordic style brand, opened in Beijing's Wai Wai Street.

On the day of business, NOME attracted nearly 10000 people to shop, and the drainage capacity of the new net red card shop is obvious.

As a new retail brand for home life, NOME attracts many young people's attention with its high value, high quality, cost-effective products and simple, simple and natural Nordic design style.

NOME official said that consumption upgrading is the trend of China's development, and the "new middle class" is becoming a new trend.

The main force of consumption.

With the continuous improvement of the material level, today's consumers are increasingly pursuing the quality of life. Many consumers' demand for products is no longer confined to the "use", but the pursuit of quality and design.

This is also the reason why Nordic winds and extreme winds have become popular in recent years.

Use temperature design to explore new life.

Under the guidance of this concept, NOME endeavor to penetrate into every detail of life, not only to provide beautiful products, but also to provide a good way of life.

Miss Chen, who consumes in the shop in Beijing, said that the comfort and relaxed atmosphere in the store made it easy for people to forget the time: "NOME has a clear Nordic style from decorating to product design, and the color matching is very comfortable, and the product is also designed and priced."

The quality of big cards, the design of big cards, the price of big 1/10,

These three advantages have won great acclaim from the market, but how did this happen?

It is understood that

The world famous Nordic designers team was introduced to explain the simple and rich sense of design through the neat lines and simple color blocks with the consumers' preferences as the origin.

"We take 7 days as a new cycle, and more than 400 buyers scan all weather.

They use professional vision and sensitivity to fashion to accurately observe consumers' tastes and make new product development proposals combined with brand positioning.

This enables our brand to save consumers a lot of time cost of searching good things. "

NOME director introduces.

In terms of cost performance, NOME ensures the quality of products by integrating the top supply chain end resources of the industry, and adopts large-scale procurement to reduce the unit price of products, so as to create room for consumers to make profits at low prices.

The advantages of platform, channel and supply chain have created the "hard power" of NOME brand, and the spirit of continuous exploration of new life style has constituted the "soft power" of NOME brand.

NOME products include

Shoes,

Beauty, skin care, household goods, bags, food, digital accessories 8 categories, covering almost every aspect of daily life.

In all categories, the proportion of clothing products is about 50%, priced at 49-799 yuan, while the price of household goods is between 9.9-199 yuan.

"We hope to pass high quality.

The ultimate design and reasonable price will serve the market and consumers, and use warm products to change people's daily life and make it better.

NOME leader believes that as a strong rising household life retail brand, the emergence of NOME not only brings fresh strength to the new retail market of home life, but also brings more shopping pleasure to consumers and guides them to pursue a better life.