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    Qi Tong Bao, The First Domestic Shop In China, Opened In Shanghai World Port And Escorted Semir Business In China.

    2018/9/9 14:16:00 148

    SemirShanghai Global Port


    On the morning of September 8th,

    The leading fashion in North America

    Children's wear

    The Children 's Place (hereinafter referred to as TCP) (hereinafter referred to as TCP) has opened in China's first entity store.

    As a global hit

    Children's wear

    Since its establishment in 1969, TCP has been dedicated to providing children with styles.

    fashion

    Products with excellent quality and price.

    After years of development, TCP has now occupied the top of the North American children's clothing market, and has opened 992 stores in the United States, Canada and Puerto Rico, and has 211 international distribution points, which are open and operated by 8 franchise partners from 20 countries.

    In March of this year,

    Semir

    Announced the long-term strategic cooperation with TCP. The opening of China's first entity store has made a good start for TCP's Greater China business.

    It is reported that in the future, we will develop and operate TCP business in Greater China (including Hongkong, Macao and Taiwan) through direct channel, retailer and e-commerce.

    Semir

    It will further expand the commercial development and layout of TCP in Greater China.

    Data show that in the first half of this year, Semir realized operating income of 5 billion 532 million yuan, including leisure apparel business income of about 2 billion 600 million, accounting for 47.44% of the total revenue, children's clothing business income of nearly 2 billion 900 million, accounting for 51.86% of the total revenue, children's wear is still the main contributor to Semir group's performance.

    In the first half of this year, Semir

    Casual wear

    And children's clothing business has increased R & D investment, promote channel upgrading, improve supply chain efficiency and many other initiatives.

    Signed an agreement with The Children's Place International and LLC to win the development agency management rights of North American children's brand The Children Place, acquire SofizaSAS100% equity and creditor's rights, and then acquire the brand of middle and high-end children's clothing brand in Europe; expand the teenage clothing market and incorporate brand COCOTREE... Many actions have accelerated Semir's occupation of children's clothing and its market segments.

    This strategic alliance with TCP will help Semir's children's clothing industry grow again.

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