A Series Of Reports Of "Pioneer Team Welcomes The 20Th CPC National Congress" Of Red Bean Group

"Pioneer team welcomes the 20th CPC National Congress" of Red Bean Group

Party branch of Hongdou Shirt Factory:

Party building leads the gathering of red forces, and intelligence can stimulate "comfort" vitality

In August of this year, the high-end transformation of Red Bean men's wear - Red Bean 0 Sense Comfort Shirt, whose sales volume has exceeded 200000 only five months after its launch, was awarded the fastest growing single product in the history of Red Bean. Behind this wave of comfort, Red Bean Shirt Factory, the cradle of the birth of Zero Sense Shirts, is operating at full capacity, racing against time to digest shirt orders from home and abroad. Up to now, the orders of shirt factories from foreign trade, group purchase and domestic sales have exceeded 1.8 million pieces this year, and the orders in the first half of the year alone have exceeded those in 2021.

Drive full power to grasp production, and work hard to promote transformation! In the first half of 2022, the local epidemic situation in China will be repeated, the cost of textile and clothing will rise, and the clothing industry as a whole will be under heavy pressure. The shirt factory of Red Bean Co., Ltd. will not be afraid of difficulties, go against the trend, and shoulder the heavy burden. From January to July, it will achieve double growth in sales and profits. In the activity of "Pioneer team welcomes the 20th CPC National Congress" held by Hongdou Group this year, the Party branch of shirt factory of Hongdou Co., Ltd. was rated as the Pioneer team of Party members.

Leading by Party building, turning crisis into opportunity

As the "behind the scenes production hero" of the big sale of comfortable shirts, the Party branch of Red Bean Shirt Factory stepped forward at a critical moment. At 3:00 p.m. on February 2, 2020, Guo Junwei, the technical director and party member of Hongdou Shirt Factory who was paying close attention to the epidemic situation of COVID-19 at home, suddenly received a phone call from Xu Yadong, the factory director of the shirt factory and the secretary of the party branch, asking him to return to the factory to participate in the discussion of the adjustment of the production line, start the production project of protective clothing, and support the fight against the epidemic ahead. Xu Yadong, who is responsible for coordinating the production arrangement of protective clothing of the whole company, is rapidly organizing and mobilizing the principals in production, equipment, procurement, technology and other aspects in the face of the "three no's" difficulty of no personnel, no equipment, no raw materials. In the epidemic situation, the Party branch of the shirt factory built a new production line under the pressure of breaking through many difficulties, such as the shortage of protective clothing fabrics, postponing the original production plan of each workshop, and slow logistics.

Xu Yadong recalled that after receiving the production order of protective clothing from the Group Party Committee and the General Party Branch of the Company, we held a meeting to mobilize the surrounding employees and local employees at the first time. The first group of 56 people arrived at the factory. The technical team took out the first sample of conventional fabric of protective clothing before 12:00 p.m. on the second day, The workshop took only three days to bring the first batch of products off the production line. On February 5, the first batch of ordinary protective clothing was shipped. On February 7, the output exceeded 10000 pieces a day, and on February 10, the output exceeded 30000 pieces a day... Behind these figures, It is the determination of all party members, cadres and workers of the shirt factory to listen to the call of Zhou Haijiang, Secretary of the Party Committee of the Group, "for the Party, for the country, for the people, and red beans to race against the clock", and the implementation of the mission. In the face of severe situations, we will work together to overcome difficulties, contribute to the prevention and control of the epidemic, and survive for the country, for the people, for enterprises, and for everyone. In the follow-up work of epidemic prevention and resumption of production, the party members and cadres of the shirt factory also fought bravely to be the first, and a group of activists emerged. Chen Jing, the production director, was also commended by Red Bean Group as "the pioneer of epidemic prevention and resumption of production".

Under the guidance of the decision of the Group's Party Committee, the shirt factory seized the opportunity of rapid production of epidemic prevention materials, not only made contributions to the epidemic prevention, but also achieved good performance. In the first half of 2020, the income of employees did not decline, but rose more than 30%, and the factory also realized double growth in sales and profits. Recall that when the shift was in full swing, everyone's drive and enthusiasm were still vivid. At present, the team's enthusiasm is increasingly evident in the production process of orders such as Red Bean 0 Comfort Shirts.

Smart transformation and digital transformation, double benefits

Digitization, intelligence and high-end are the important directions of product innovation of Red Bean Group. In the tide of intellectual reform and digital transformation, as the main garment industry of Red Bean, the shirt factory stood in the first echelon.

Faced with the common pain points of high cost, slow turnover, difficult recruitment and aging of traditional garment enterprises, the Shirt Factory, as a pilot enterprise of the Group to build a smart factory, will take the lead in 2019, introduce the most advanced automatic shirt production equipment and intelligent production system in China through workshop automation, digitalization, informatization and visualization construction, and get through system integration and data, Build a digital integrated production management platform, and build an intelligent factory with customer demand as the core, data driven, flexible manufacturing, transparent management, and intelligent decision-making.

Now, on the assembly line of the intelligent workshop of Hongdou Shirt Factory, we can accurately find the right station by cutting fabrics of different styles and colors. Once the quality inspector finds a quality problem, he can return to the corresponding position for modification. The system will also automatically record and count the quality problems, and form a quality report at the end of the month.

There is a display screen on the work station of each garment worker, which clearly and timely shows which process each garment needs to complete and how much it costs to complete the process. The MES system automatically generates a cutting package according to the order information, generates and prints a two-dimensional code, which is bound to the cutting until the finished product is shipped, and scans the code in each production link, The system can collect production data in real time. As one of the successful projects of "Smart Red Bean" construction of Red Bean, in December 2020, Red Bean Shirt Factory was recognized as "Jiangsu Demonstration Intelligent Workshop" by Jiangsu Provincial Department of Industry and Information Technology.

Through the implementation of the smart factory transformation project, the overall efficiency of the shirt factory has been improved by 32%, the in-process products of the production line have been reduced by 41%, the delivery date has been shortened by 55%, the digital coverage has been increased by more than 62%, and the flexible production capacity has been improved by 65%. At the same time, a group of compound talents who understand both information technology and production business have been cultivated, laying a talent foundation for the development of the enterprise.

It is worth mentioning that Guo Junwei, an old party member and senior shirt editor who was awarded the title of national model worker in 2020, forged his own model craftsmanship quality in the growth environment of the shirt factory. The shirt factory, a "learning" workshop that has trained national model workers, benefits from the "double training" mechanism of the Group's Party Committee to "train party members into enterprise backbones and enterprise backbones into party members". With the help of teachers and apprentices, the old help the new, teamwork and concerted efforts, the "learning" has been transformed into "wisdom" in the context of intellectual reform and digital transformation, Adapt to the new era with new methods!

Make clothes for the people with deep ingenuity

The purpose of intelligent transformation and digital transformation is to provide products and services, while talents are the source of innovation. Just like in the past, workers rely on electric scissors to cut cloth. After intelligent transformation, the efficiency of these links without much technical content has been significantly improved, saving more time and energy to polish products.

In the post epidemic era, when consumption is cold, channel dividends disappear and user demand is exhausted. Xu Yadong said frankly that we want to spend more effort on the product itself. The idea of the workers in the factory is also very simple. What we do is shirt, and what we do is industry. Industry means doing practical things for the people. To change production of protective clothing is to produce shirts, especially luxury shirts that can be worn by more people. The transformation and evolution of the shirt factory is accelerating with the start of the high-end strategy of Red Bean.

As a comfortable choice that gathers the ingenuity of Red Bean brand for 65 years, Red Bean 0-Sense comfortable shirt has been developed and built by a special team for a long time in all dimensions of fabric, shape, design, process and auxiliary materials, and the shirt factory has provided full cooperation in production. The reason why Red Bean Comfort Shirt became a dark horse in the middle and high-end shirt market as soon as it came into the market is not only due to the careful selection of shirt fabrics, technological innovation, inspiration from top international men's wear brand designers, but also due to the rich heritage of the brand accumulated over 65 years - 10 high-level processes, and 102 processes for each shirt, The three-dimensional whole process is polished with modern technology without dead corners, and the details are maximized to achieve a leap in the sense of quality of the zero sense shirt. Gaining the praise of consumers for "luxury comfortable shirts" and achieving a wearing effect comparable to "the second skin of the human body" is not an overnight effort. It is a decades long process and technical improvement of the shirt factory, and it has accumulated rich experience in the production of colorful series, post baking series, DP iron free series and other shirts.

In the post network era of information explosion, a little defect and insufficiency of products will be magnified exponentially by the network. Once manufacturers have quality problems, enterprises will face a huge brand crisis. In the traffic era, the noisy and impetuous marketing noise is swept away. Red bean starts with the manufacturing heart of the product - the factory workshop, and carries out intelligent transformation to ensure the fine production of the factory and the quality assurance increment of the products. It is the key link to drive enterprises to move towards the digital economy era, and further promote the digital transformation of the textile and clothing industry.

In the future, Red Bean Shirt Factory will further give play to the political leadership and political core role of the Party branch, increase product development and process quality improvement, focus on high-end and differentiated products to adapt to consumption upgrading, continue to promote intelligent production, strengthen internal management to improve production efficiency, make production more flexible and intelligent, and adapt to personalized customization needs, Improve market competitiveness, become an expert in comfortable shirt customization, an industry leader, make clothes for the people, and take responsibility for the country!

Click to enter the relevant reports of Red Bean Group