Management: The Earth Is Round And The World Is Flat.

The world of managers is: the earth is round and the world is flat.

The theory of "six degrees of separation" and the establishment of connections were introduced in 1967. In, Stanley Milgram, a social psychologist in the United States, proposed a theory of "separation of six degrees".

Six Degrees of Separation (six degree separation theory) is: "between you and any stranger, there will be no more than six people, that is to say, you can know any stranger by six people at most."

According to this theory, there are only four people between you and anyone else in the world, regardless of which country they are in, and which kind of race they belong to.

According to the theory of "six degrees separation", in any context of interpersonal communication, any two strangers can establish connections through "Friends of friends". This can be achieved through five friends at most.

This seemingly simple but mysterious theory has attracted the attention of mathematicians, physicists and computer scientists.

Their research found that many other networks in the world have very similar "six degree separation" structures, such as the commercial contact network structure in economic activities, the food chain structure in the ecosystem, and even the structure of human brain neurons, as well as the molecular interaction network structure in cells.

In 2001, a research team from the Sociology Department of Columbia University began experimentation on the Internet.

They set up an experimental website, ending with 18 people in different countries (including a writer in New York, a police in Australia and a librarian in Paris) and so on. Volunteers sent e-mail to relatives and friends who are most likely to fulfill their tasks through this website.

As a result, a total of 384 volunteers arrived at the destination, and the e-mail was delivered to the target in about five to seven steps.

This activity is continuing.

A talk show in the United States once invited three college students to participate. The theme is to prove that any other star in Hollywood can be linked to five actors by acting actor Kevin Behnke.

They even succeeded in establishing a connection between the dead Chaplin and Kevin Behnke through three people, and the program also caused great repercussions.

The theory of "six degrees of separation" tells us that sometimes small numbers contain enormous power, and each of us should fully believe and use our connections.

Because it takes only six small steps to let you know everyone on the planet. This has caused a frenzy in the field of theory, whether mathematicians or movie actors want to "practice" this theorem.

The theory of "six degree separation" was first proved in the form of mail test in 1967.

In the early August of this year, the Microsoft Corp first confirmed the theory of "six degrees of separation", that is, the earth is round and the world is flat.

Claiming that one of their studies, the MSN online messaging experiment in June 2006, shows that any two people need 6.6 people to build a bridge on average, so that they can establish connections, with 7 people at the middle and 29 at the most.

My friend's friend is a competent business manager who has established a relationship with my friends. Recently, because of a big project, he found me. He told me honestly that the products of the famous international brands of the company were very advantageous in price, but the companies that could not enter the bidding were involved in fair competition. The main reason was that there was no internal staff relationship, and the opportunity to submit information and face to face statements was not given to the tendering enterprises. Moreover, three companies have been identified and entered the stage of business negotiations.

He was very anxious, he said: our company has thought a lot of ways, and it is desperate, but it is very unwilling, because the advantages of their agents are far greater than the other three suppliers, and the support of international companies.

He said seriously that if he can compete in the fair competition, he will lose or complain.

I carefully read all kinds of materials, power of attorney and so on. He said that it is a fact. We agreed that our cooperation needs mutual trust and cooperation. You must proceed according to my plan step by step.

It's easier said than done. I asked them to sort out the information according to my request. First I hand it over to me, then I'll forward it again. But we have been in contact with the information several times, from messy to standard. This business manager is also a very happy person in my business cooperation. He also has to listen to me because he is running around.

It took me only three days to help him achieve his first goal and succeed. When he told him the news, he refused to believe that they had worked hard for two or three months, and he sighed that it was because of you!

I said to him, although I used very short time, but it is inseparable from your previous efforts, moreover, within three days, he has done a lot of effective and practical work under my planning and command. He has visited the high tenders of the Tendering Company at the right time and place, and has sincerely explained his strong points and his desire to participate in bidding. Although I have sent him information and made a brief explanation, my old friend is a positive person. He is very disgusted with other people's use of human relations to do business. He asked me directly, what is your relationship with them?

My negotiating skills are higher than that of my old friend. I declare that I have no deep connection with the tenderers, because their products have great advantages before they are introduced to you. I do this mainly to help you. Your company is recruiting international brand products.

My friend's tone was originally a serious question. In the end, at the end of the phone call, he thanked him for providing this information. After he read the information carefully and learned from his subordinates, he was absorbed into fourth bidding units.

In fact, my personal connections have been in operation for many years. It is really a "soldier raising time for a thousand days".

I follow the principles of negotiation and establish good relations with others at any time and anywhere, and become a popular and respected person.

I keep more than 500 friends in my cell phone. These friends come from all walks of life. I regularly do some collation, use four quadrants of the coordinate map and four districts to manage. One of my ways to maintain my friends is to greet and bless people with my own short messages on weekends or weekends. This also forms my personal little SMS culture, and many friends keep and read my messages repeatedly, and are not willing to delete them.

The relationship marketing in modern marketing is a key link in the pre war. There are many business managers and enterprises like my friends. Because of the lack of interpersonal relationship in the early days, there are no opportunities to enter the company. Some projects have done a lot of work. They have only one step away from success. They can kill "Cheng Jin Jin" halfway, and have a harder relationship and backstage.

In our daily work and life, we only use the theory of "six degrees of separation". In theory, there are only 5-6 people between us and President Bush. At the same time, the most important thing is the accumulation and effective management of our relationship.

As long as I deal with people as usual, I will give a friendly smile to each other as a negotiator. I believe that the other side is sincere enough to admit that the other side is an expert and ask them for advice.

So when I went to buy a car, I made friends with the salesmen. They volunteered to help me to get preferential policies. I went to the hospital for physical examination and treatment. I fully believed in the doctors, praised the doctors, and the doctors became my good friends and so on. Even though I passed a newspaper, I would say two more words with each other, and say goodbye when we parted.

People who work in projects are often suffering from bad connections. Professors who have been successful in marketing and marketing have been praised for doing a lot of strange visits. This is a "stupid way" with the lowest efficiency, the highest cost and the greatest risk.

The theory of "six degrees of separation" was put forward and demonstrated in the 60s of last century. The time has passed half a century ago. Today's market competition is so fierce that we have not deepened and applied such scientific theory.

Many business managers and salesmen engaged in marketing work use very primitive, costly and risky methods.

My analysis of this business manager friend is like this: 1, find the right person to do the right thing, and then there are a few good friends on the top of the crowd; 2, people have their weak aspects; 2, in the project operation, the key people and important people are identified, the key people are able to make decisions; the important people are capable of doing things; 3, summarize and analyze the "watershed" of the project (for example, before and after the entry), make comprehensive information before and after, make the next tactical layout; 4, the right time and place to visit the right people, do the following work first, then do the work above.

In a small case, the business manager, who only passed a person (my friend), found me through two people (my friend and I) found the tender company executives, and through three or four people (my friend, I, the tender company executives) and other departments of the Tendering Company established relations and achieved the goal, less than a month in time, the cost is very low, the probability of success is relatively high.

The manager, on behalf of his boss, has repeatedly said that I played a key role in the crucial period, and because of my planning and conducting properly, they had achieved unexpected success. I said, I played a key role, and you played an important role (product). These two important and important conditions are compatible and indispensable.

I said half jokingly, the other said, "yes, you have the greatest contribution!"

I once had a blog: how about hiring a coach?

China's small and medium-sized enterprises have applied for "coach" and "International Coach". As at the 2008 Beijing Olympic Games, some of China's sports troupe's disadvantaged projects have been successful in attracting international coaches (such as swimming, fencing, etc.) at a high price.

And many simple theories of management in the real market operation often do not get in-depth and appropriate application. For example, the core ideas of finance are: leverage, time and cash flow; the first theory of economics is fairness, efficiency, trade-offs; the market segmentation of modern marketing and the long tail theory should be used now; and so on, the theory of "six degree separation" was again demonstrated by Microsoft Corp in August this year, which has caused great repercussions in western management circles.

China's old saying is: "learning for the purpose of application". I publish my blog. I hope that our business managers will deepen and apply the simplest and most important management theory in management.