Entrepreneurship: A Compulsory Course For Adults In Entrepreneurial Enterprises

At present, the low survival is the adult compulsory course for ambitious entrepreneurial enterprises. It is a much more memorable scene. Countless hot money is hovering over China. The booming consumer market in China has given people unprecedented confidence. A large number of Internet users, a nationwide channel, or a brand familiar to the Chinese people, can help to successfully embark on the red carpet of the capital market, get dozens of times, and hundreds of times of PE, and create hundreds of millions of entrepreneurial heroes.

In the past one or two years, many of the original money has never been seized. The enterprises that rely on capital expansion are embarrassed, and the problems that can be solved or covered up are mercilessly exposed. What is even more frightening is that the Chinese economy and the Chinese market are no longer as reliable as they did last year.

No industry, enterprise or individual can stand outside this global economic crisis.

Even for women who are used to enjoying this year, designers in the autumn and winter show of DIOR and PRADA have hinted: "go out to work!"

Every entrepreneur has been flashed in the economic roller coaster in the past one or two years, but the degree is different.

I love the net, the 7 day hotel, the love network, a tea sit...

Some of the startups in their respective industries have been forced to pform in the recession of the industry. Some have carefully allocated the last batch of grain reserves in the winter, some have entered the safety zone with their former entrepreneurial experience, others have been expanding in the economic downturn.

For those entrepreneurial enterprises that can continue to live, the current low survival is just their adult compulsory course.

In September 16, 2008, Lehman and his brother went bankrupt, and Lehman brothers went bankrupt.

The fourth largest investment banks in the United States were affected by the subprime mortgage crisis and declared for bankruptcy protection.

This is the biggest talk in the world.

7 Days Inn CEO Zheng Nanyan also heard about this, but he had no time to talk about it.

Zheng Nanyan wants to sort out a lot of ideas: 7 days originally planned to go public in the first half of 2008, but was temporarily stranded due to the temporary closure of the IPO window; the funds were stretched to the limit and the pace of opening new stores slowed down; more importantly, the rapid expansion of the industry in recent years has been questioned.

A meeting closely related to the fate of the 7 day is being carried out in the United States on the other side of the ocean, which is the board of directors of the British Union investing in the 7 day chain.

Zheng Zhidao, if the British Union did not pass the 7 day investment plan, even if he was good at "one penny for 10 Fen flowers, but even the money was gone".

Lin Mingan, President of the British League investment in China, stands for the 7 day chain.

He believes that the most important part of Econo Hotel is bigger and stronger. The 7 day chain membership system and the powerful IT platform cost much less than competitors.

As for the management team, Zheng Nanyan is a natural "money saving master" and his team is also very good at learning.

The board of directors of the company has no knowledge of the 7 day team. In the end, the directors decided to invest for 7 days according to the following data: Although China's economic chain hotel has maintained an annual growth rate of 90%, it is still not a bubble.

At present, the market share of the US economic chain hotel is 33%, and China is still less than 1%.. "There is still room for structural growth in the industry, not to mention the industry shuffling along with the economic downturn."

Lin Mingan said.

On the same day, Liu Jianguo, CEO, is preparing the keynote speech of the Internet Conference, which will naturally involve the search for love life.

But Liu Jianguo knows that CEO of all kinds of Internet companies would like to hear "how to spend the winter" - Liu Jianguo's predecessor, Baidu CTO, mature entrepreneur's experience is often more valuable.

The Internet is one of the most seriously affected industries in the economic rise and fall.

A week ago, I just announced that I would abandon video sharing business and pform the community business based on "dynamic album" products.

Although Zhang Fuxing, President of my music network, once said, "the video service will not be abandoned", however, the downturn has been the consensus of the industry.

It is not so good to remain in the local competitors, without a clear profit model, and can no longer get tens of millions of dollars in financing.

In the past, my potato competitor potato was also watching the loss of traffic.

The plan passed.

In the evening, Zheng Nanyan learned that the outcome of the British Union Investment Conference was not overjoyed.

This is only the first step. Zheng Nanyan, who has dealt with capital several times, knows that there are still many links from the adoption of the plan to the funding, and the dust has not yet been settled.

In the economic downturn, the traditional catering industry suddenly had the opportunity to take the opportunity.

Sitting in a single restaurant, the restaurant chain from Taiwan has just got a $23 million financing.

One of the investors is the world famous VC oak investment (OAK). It will join the existing shareholders in one tea and push ahead with the final sprint before the market.

In addition to sitting in a single chair, several other start-ups have shown varying degrees of embarrassment and embarrassment.

This is something they never thought of a year ago.

In February 13, 2007, the risk of US mortgage loans surfaced.

Countrywide Financial Corp, the largest subprime mortgage company in the US, has reduced lending. The second largest subprime mortgage lender, New Century Financial, issued a profit warning. Hongkong HSBC Holdings also increased the provision of bad loans for us subprime mortgage business by US $1 billion 800 million.

However, at that time, the Chinese entrepreneurs and investors who were so excited about the boom of entrepreneurship and the rising popularity of local consumption did not feel much connected with such a news.

I got the first financing of my network.

Since the expansion of user free video space to 5000 trillion and upgrade system in 2006, I have become the largest online video sharing entertainment website in China.

It has been described: "it has created a more vivid and vivid video sharing and communication platform with huge network popularity."

I am happy to invest in Siwei investment, Sequoia China and Haina Asia. The specific amount is unknown.

This is certainly not a small sum, because its main competitors, potatoes and Youku, are also busy financing, with a single sum of more than ten million dollars.

Even some VC who do not invest in the Internet industry are also eager to learn: "the future of the profit model will come naturally. Did Baidu first gather users to find a profit model?"

Liu Jianguo, who is equally excited about the company, has just created a new company focusing on life search.

Liu Jianguo, a student at Peking University when he was teaching at Peking University, has created a life search website, which has successfully obtained investment and is in good working condition.

"Who can be more powerful than our search technology?"

Liu Jianguo asked rhetorical questions.

As he wished, Beta1.0 was launched soon, and the first search launched a composite search of location + life service information, which covered 1000 000 life service information and became the largest information search website in the country.

Matrix, one of the three largest investment institutions in the world, has thrown an olive branch to them.

Zheng Nanyan, who was 7 days away, rolled up his sleeves and was busy opening the shop.

Now is the time when the hotel chain blowout, although the 7 day chain just got Huaping capital injection three months ago, but the competitors also got the investment.

The scramble for property is rampant. "A little hesitation, the property was taken away by others."

Zheng said.

The 7 day chain of competition has maintained 400% rapid growth for two consecutive years.

Not only are these new industries such as Internet and hotel chains, but also the traditional catering industry.

Chongqing's Little Swan, Hong Zi Yuan, real Kung Fu and a series of Chinese food chain enterprises have been sought after by VC.

It took just one tea to complete the second round of financing at this time, amounting to more than ten million dollars.

Nearly 50 stores across the country have become places for many white-collar workers to chat.

Such conditions seem not far from the listing.

The word "Meng" is on the Internet.

This network term from Japanese comics refers to the mental state of the readers when they see the roles of beautiful girls.

It seems to be very suitable for describing the Chinese entrepreneurship world at this time.

In June 3, 2008, after the craziness of cloudy, cloudy and cloudy, Beijing's Olympic Games are still more than 60 days away from today's Olympic Games.

Although the economic crisis has spread to Europe, Wall Street's old investment companies also have bad news.

These are not enough to stimulate Chinese people.

China is enjoying the excitement and expectation of the Beijing Olympics approaching, and companies are also dreaming of business opportunities.

How can 56 get up?

Users shouted.

The failure of my music network has been nationwide, and the explanation for the failure of the official computer room is obviously untenable.

"Has its foreign server been hostage?"

"I was arrested by relevant departments because of suspected violation of the content."

All kinds of gossip spread like wildfire.

One thing that happened before may be closely related to this.

State related departments issued the first batch of network video licences, and my music network did not appear on the list.

It is a terrible thing to lose the battle qualification when the user scramble for nearly white heat.

Look at the following data, you can see from the video industry financing quota what a grand "burn money" competition: Youku financing total $40 million, in November, the latest round of financing $25 million; 56.com website total financing of $30 million, the latest round of financing in December was $20 million; UUSee financing in March this year, 20 million US dollars; Tudou financing 27 million 300 thousand US dollars, April April the latest round of financing for 18 million dollars.

I can imagine the coolness of my music network and the investors behind it.

It is still a mystery when the website will be resumed. The competition of the first tier is lost. (after Alexa data confirm, the visit rate of my website has dropped by 80%.

Different from my worries about Liu Jianguo's troubles, it comes from strategy and management.

Liu Jianguo has just pulled the love Gang back from the crooked road. "It's really hard to grasp the direction," he sighed.

Entrepreneurs are always omnipotent when the wind is running down, and only the drawback in the bottom will be exposed.

Life search is also a new thing abroad.

"The biggest mistake is that we think we can do anything because we have strong technological advantages."

Liu said, "as long as we are concerned about people and life, we are all keen." communities and blogs have been included in the strategic layout of love gang.

Seemingly simple, in fact, it is a long-term and continuous investment.

When the market is good, many people will feel that they can do anything.

Most of the entrepreneurs who experienced the excitement of 2007 were tired, either because of the intense horse racing enclosure in the industry, or because of the internal problems emerging after the rapid growth.

The financial data show that the Home Inn did not succeed in acquiring seven stars at the beginning of the year. It did not effectively integrate the resources of the seven stars and did not make any contribution to the report.

7 days, such as home, Hanting and Motai, are growing at an incredible speed. Will their management level and culture support such a rapid growth?

"Expansion is of course motivated by the strong demand of the capital side. How can it be listed without scale?

How can the capital side withdraw profits?

And for us, we need scale to reduce costs, so we have to expand. "

Another hotel chain operator can no longer describe his feelings. "But after expansion, standardized management and manpower can not keep up."

The time of the 7 day's listing is over. They did not ring the bell on NASDAQ as expected.

Anecdotal speculation, is it 7 days without money?

At the same time, the chain hotel has been questioned collectively.

On the 7 day, the fund is not optimistic enough, but it can be justified.

Just when the poor market in the first half of the United States brought IPO back to riddle.

Instead of saying "NASDAQ listing", Zheng Nanyan chose to choose the right market.

Chen Dingzong, a CEO Holding Company Limited, has planned this way: "according to the standards of Wall Street, there are two requirements for the catering chain corporation to go public: the number of shops is over 100, and the profit is more than 10 million dollars.

We expect that by the end of 2008, the number of stores can reach 100, and companies will be available in the second quarter of 2009.

To this end, a tea seat has accelerated the speed of opening branches, with nearly 60 stores.

After its financing, its average annual expansion rate has increased to 20%. Although this figure is not comparable with the new industries which are often several times higher, it has become a bright spot in the catering industry.

In June 12th, little fat sheep was listed on the chilled Hongkong capital market. Little fat sheep became another mainland Chinese listed company after Quanjude (002186, stock bar).

In October 10, 2008, it was not clear.