The First Forum Of Retail Industry Was Held In Beijing

　　由中國國際商會、北京工商大學、美國零售聯合會聯合主辦，北京蓋博思維教育科技有限公司承辦，“第一屆零售業人力資源高層論壇暨零售業人力資源沙龍啟動儀式” 在北京舉行，論壇的主題為“機遇、合作、發展”。

The forum is attended by nearly 200 people from various fields such as government departments, tertiary institutions, research institutes, trade associations and retail enterprises. It will discuss the hot topics in the development of human resources in China's retail industry and share the latest development ideas and management practices in the retail industry, and further analyze the development trend of China's retail industry.

The forum is also one of the series celebrations of the 60th anniversary Building School of Beijing Technology and Business University.

Mr. Sun Yaodong, Secretary of the Party committee of Beijing Technology and Business University, delivered a warm welcome and good wishes to the leaders, guests and delegates attending the meeting.

　　中國國際商會秘書長周學海先生出席并做精彩的主題演講，介紹了中國國際商會從美國引進的“零售管理專業能力水平培訓認證”項目的情況及中國國際商會推進我國國際化零售人才培養的工作。中國國際商會在美國零售聯合會的支持下在中國推出零售行業首個國際標準化專業能力水平認證——“零售管理專業能力水平培訓認證”項目及 “零售業人力資源發展沙龍”成立倡議活動成為與會人員熱切關注和討論的兩大亮點。

Retail industry is an important part of the national economy. It is an important symbol to measure the degree of economic development in modern society. It plays an increasingly prominent role in promoting production, guiding consumption, promoting economic restructuring and changing the mode of economic growth.

　　目前，國家正在采取積極的流通政策和實施一系列搞活流通擴大內需的措施，這些政策措施的落實給零售業發展帶來新一輪機遇，同時，零售企業面臨的市場競爭也日益激烈，新消費趨勢的發展對零售企業經營管理水平提出了更高的要求等諸多方面的挑戰，如何把握機遇，迎接挑戰，這些都需要高素質的人才。但長期以來，由于觀念的影響，零售業人才培養和人力資源開發問題沒有得到很好的解決，人才短缺已成為制約零售業可持續發展的主要瓶頸之一。

In order to alleviate the shortage of high-end retail compound talents in China, and solve the problem of talent training in retail enterprises in China, we have launched the "training qualification of retail management professional competence". With reference to the retail training and certification standards in the United States, we have conducted in-depth and meticulous localization work by experts from the US retail industry, authoritative experts and scholars from China's retail industry, distinguished professors from enterprises, professors and professors from colleges and universities with rich experience in business management, and so on, and are fully suited to the actual needs of the development of China's retail industry.

The system is mainly targeted at retail enterprise employees, vocational college students and university graduates majoring in retail related businesses. According to the current situation of human resources in China's retail industry and the needs of personnel training in retail enterprises, it is divided into three stages: primary, intermediate and advanced, so as to meet the needs of personnel training at all levels, such as grass-roots jobs, middle management positions, store managers and senior management posts.

The shortage of high-quality talents, the fierce competition of opening up all the time, has forced retail enterprises to raise their concern and importance to the development of human resources and the cultivation of talents in enterprises, and many retail enterprises have listed talent training as a major development strategy for enterprises, and have formulated detailed plans for talent development in enterprises.

Beijing Xidan shopping center, Beijing Jing Kelong commercial group, Wangfujing department store, Cui Wei Group, Beijing contemporary shopping center, Yintai Center, Qingdao sunshine department store, Zhuo exhibition group, Ningbo New Hualian Commercial Building, Zhengzhou garden Zhengdao group, Shanghai Zhengda Group, Wenzhou the Atlantic shopping center, Wenzhou department store, the Atlantic business company, Hai Hai Liang group, Hong Hongyuan Group and more than 50 well-known retail business executives and human resources executives participated actively in this forum activity. They showed close concern and requirements for exploring the development trend of human resources in retail industry and participating in various forms of enterprise talents training, such as training and certification of retail management professional ability level.

The establishment of the "retail human resources Salon" sponsored by the organizers and relevant units has been welcomed and supported by the participating experts and retail enterprises. After the establishment of "retail human resources Salon", regular tea party meetings, seminars, project declarations, industry research, international exchanges and talent introduction will be held regularly to build the best platform for the construction and cultivation of talents in China's retail industry.

Through the construction of talents in China's retail industry, such as government departments, retail industry organizations, universities, retail enterprises and so on, we pay close attention to the construction of talents in China's retail industry, gather together, and exchange, discuss and explore for the retail talents training in our country.

Sharon will become the academic frontier, the policy frontier and the frontiers of talents cultivation in the field of human resources development in China's retail industry.

Here, the government authorities can have a deeper understanding of the latest research results in the academic field of the retail industry and the requirements for the development of enterprises, so as to better formulate industry policies; industry associations and research institutions can more accurately grasp the latest trends of the national industrial policies and the needs of enterprises, truly serve the development of the industry and enterprises; retailers can have a deeper understanding of the national industry development policies, grasp the development trend of the industry more comprehensively, and share the latest research results more quickly, so as to bring opportunities for the development of enterprises.

All these will bring beneficial help to the development of the industry and the progress of the enterprises. These efforts will play an important role in solving the problems existing in the current retail enterprises' human resources development, alleviating the current shortage of talents in the retail industry, and meeting the requirements of high-quality talents in the retail enterprises.

In particular, the forum invited Ms. Denise Brasse, vice president of NRF, vice chairman of the American Retail Federation (NRFF), Mance Mance, the American Retail Federation training and certification expert, Dr. Rick Phillips, chief technology officer of American Castle global company, and MS. Kimberly Grabel, senior vice president of the US Fifth Avenue. She introduced the development process of the retail industry in the United States, the training mode of the US retail business and the experience and experience gained in the training course of retail management in the United States, and explained in detail the advanced talents training concept and mode of the "retail management professional proficiency level training certification" course introduced by the retail enterprises in China, and shared the development and operation practice of the famous retail enterprises in the United States.

The forum also invited the authoritative expert of China's human resources research field, director of the center for social and organizational behavior research of Graduate University of Chinese Academy of Sciences. Professor Shi Jiao, vice president of the Chinese society of social psychology, devoted a keynote speech on "competency based training mode for international retail talents" and "how to evaluate the standardization ability of employees in enterprises".

Professor Shi is a leader in the field of human resources in China. As an expert in the training and Certification Office of the China International Chamber of Commerce, he participated in the localization course of "training and certification of retail management professional competence level" and participated in the formulation of training course accreditation standards with American experts.

It has also become a hot topic of discussion at this forum to explore the establishment of cooperation mechanisms for industry organizations, institutions and enterprises in personnel training, and create a long-term communication and cooperation platform conducive to retail personnel training and enterprise human resources development.

Colleges and universities are the main channel for personnel training. Beijing Technology and Business University, as a well-known commercial university in China, has made great contributions to the training of business retail talents in China, and has trained a large number of business professionals.

Relying on the resources advantages of business colleges and universities, strengthening multi party cooperation, further strengthening ties and cooperation with industry and business circles in the aspects of specialty setting, teaching mode, training objectives, and so on, have also become a hot topic in this forum.