Little Boss'S Business Book
President class and MBA
A friend in charge of a micro enterprise, facing a complex and changeable market, felt unable to do anything. So he decided to go to MBA class of Renmin University to enhance his competitiveness.
Coincidentally, a small boss who has just solved the problem of food and clothing has not hesitated to take part in the training of President class.
There is a big gap between MBA and the president class and the small boss. The small boss is a practical man. His footsteps are always on the ground. MBA and President class are flying and flying in the air.
Small boss meets new problems
The little boss didn't read, he was a practical man.
Most of them are not systematic.
business
Pei has not read several marketing monograph, and even can not distinguish between marketing and sales. Their success has nothing to do with knowledge.
The starting point of China's market is opportunity. The opportunity market is a paradise for adventurers.
Those who are ignorant are fearless, and those who do not read are afraid of nothing.
So those who do not read become bosses.
Thirty years later, over production and market pformation from opportunity to strategy.
So small boss encountered new problems, and it was becoming increasingly difficult to win or lose, and what to make money in the new environment?
One way is that the small boss himself and the real progress, in practice to explore and experience, a very small boss did.
But this process is not only difficult, but also very long, most of the small boss has no patience.
Is there any simple way to make the small boss succeed quickly? This time you are on the road, and the president of the class in the cloud is coming to the stage. The MBA of the business management toolbox is coming out, and it will be effective if you advocate learning. It is self-evident to the small boss who is in trouble.
The dream of a regular army
Small
Boss
To do guerrilla warfare in enterprises, dig a pit, bury an ambush for thunder, that is a master.
Guerrilla tactics change the fate of the small boss and make their wonderful business life.
The law of war tells the little boss that there are only ten thousand years of regular troops and no hundred years guerrilla forces.
The result of guerrilla forces was either incorporated into the regular army or eliminated by the regular army.
The Chinese market is very light and small. Small guerrilla guerrilla warfare can achieve wealth life and earn more money.
Fame and gain are the ideals of Chinese businessmen. Otherwise, if they earn more money, their success will be empty.
The guerrilla forces become regular troops. Of course, we must learn from the three disciplines and eight points of attention of the regular army, but this is also a process of quantitative change to qualitative change, which takes time to accumulate.
At this time, the book of Heaven gives directions to small bosses, making enterprises have the power to turn corruption into magic, and create a universal tool.
Not only can quickly remove the guerrilla label, but also win the enemy, this power is the corporate culture.
As a result, small boss is popular in muzzle system culture. Because of too shallow a business, small boss usually simplifies the business text into routine work, and then reduces it into a slogan, to achieve great business, first shout slogans.
So, Mr. Liu Chunxiong said a classic saying: the voice was hoarse, and the enterprise was crossed.
Improve executive power
The little boss has always been very upset.
If you want to be a poor two, you can play a piece of sky with your bare hands. You can see that at any time you may be more expensive than before. Why can't you swim to the other shore?
The little boss began to reflect. First, he had never made any mistakes, and his direction was always right. Second, he had never been good at ideas. Why didn't he grow up? The key is that the good method was not implemented. So the little boss was very angry and vowed to improve execution.
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What is the knowledge of completing the task? The president class tells you.
High-end
In addition, we should decode the high-end ideas into details and methods.
MBA always said that the core system and process of enterprises should be done. The process is plate and templating, templates will make work stupid, ordinary people can be competent, ordinary people can be successful, so that great enterprises can be achieved.
In the eyes of the little bosses who are sick and confused, they are excellent and excellent.
The book of heaven is actually adding.
The small boss is the enterprise, originally the soldier will come to block, the water to cover up, does not read is also good, first reading felt three points low.
Taking the book of heaven as a coordinate, the small boss found that the enterprise is everywhere loopholes, not leaking is bleeding; secondly, feel very primitive, others are not using the mode of analysis tools, to restore the original soil method; finally feel that since OUT, others make five years of planning, most of them will think of how to make money tomorrow.
As a result of reading, the small boss feels that the reality is very dangerous and the future is very limited. In the immediate action, we should introduce strategic management, make standard process and establish modern management system.
Little bosses forget the basic rules of small business survival.
Speed and flexibility. The process of the system must be at the expense of efficiency. The small boss read the book of heaven tossing and turning away from the greatness and getting closer to death.
The rule of management applies:
The enterprise is phased, a subordinate basically does not need to manage, several needs paternalistic management, and dozens of systems are needed.
It can be seen that different ways of thinking and knowledge are completely different. President and MBA both provide thinking tools and methods for large enterprises. If a big business is an elephant, most of the small boss is a free son, feeding and catching up.
There is no jade in the book. There is no gold in the book. Books are nothing but a tool. There is no difference between the tools.
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