Fujian Foreign Trade Shoes And Clothing Enterprises Worry About Orders, &Nbsp

Reporter visits

The "Butterfly Effect" caused by the European debt crisis and the US debt crisis has really affected the people of Fujian.

The foreign trade enterprises visited the province in recent days, and found that the current European and American market orders were sluggish, the volume of purchases in the traditional market began to decline, while the order in emerging markets increased, but the growth rate was far less than that in the European and American markets.

What makes foreign trade enterprises more worried is that foreign businessmen are afraid to place long-term orders.

If foreign trade enterprises want to do domestic sales, they will be limited to no ready channels.

Canton Fair is known as the "barometer" and "wind vane" of China's foreign trade. At the 110th Canton Fair, enterprises were actively participating in the exhibition, but the orders they received were not satisfactory.

Fujian Mu Lin shoes and clothing Development Co., Ltd. mainly produces a EVA footwear product, which is loved by European and American consumers.

This year, referring to the effect of exhibitors, Liu Aiping, head of the company, frequently shook his head. "We feel that customers have reduced 1/3 or even more."

Although there are more customers in Europe and America, many of them are spectators.

Such a voice is not uncommon at the Canton Fair.

Unlike the European and American markets, the demand for foreign trade in emerging countries is increasing, thanks to the rapid economic development.

Therefore, some enterprises are not affected by the debt crisis in Europe and the United States.

In the Fuzhou new store Jincheng private science and technology industrial concentrated area, the reporter saw Fujian jinlongteng Power Machinery Co., Ltd.'s production workshop workers still busy.

This is a company specializing in the research, development, manufacture, sale and service of general-purpose generating units and their terminal products. It is also a designated manufacturer of disaster relief materials generating units of the provincial Civil Affairs Department.

Ceng Jinlan, sales manager of Jin Long Teng power machinery company, said that their market is mainly concentrated in Southeast Asia, South America, Africa and Australia, so the economic environment in Europe and the United States has little impact on them.

"We are not worried about the order problem, but we are worried about not supplying it."

Their factory buildings are not enough, so some orders have to be postponed.

They will move to Qingkou next year. The plant currently under construction is 3 times the existing area, and the plant area will reach 50 mu.

Phenomenon three "emerging market share growth is hard to reach the developed market.

Reporters learned from the Ministry of foreign trade and economic cooperation, although the proportion of trade in the traditional markets such as the European Union, the United States and Japan still dominates, the concentration of Fujian's foreign trade market has decreased, and trade in the Middle East, Latin America, Africa, South Asia, Australia and new emerging markets is rising.

In the first 10 months of this year, Fujian's exports to the FTA exceeded US $23 billion 100 million, an increase of 37.66%, which is 8.49 percentage points higher than that of Fujian's export growth in the same period.

Facing the downturn in the US and Europe and the booming demand in emerging markets, more foreign trade enterprises have set their sights on emerging markets.

"At present, the South American market has become our biggest growth spot, increasing by more than 20% per year.

The steady growth of old customer orders and the increasing number of new customers.

Besides, the Middle East market is also good.

The vice president of the group, China, said.

However, for large enterprises, the increase of orders in emerging markets is still unable to make up for the vacancy caused by the declining orders in the European and American markets.

In addition, many manufacturers in the US and Europe have been unable to adjust for the time being.

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[export predicament]

Dare not increase the single export uncertainty increase

It is reported that, from the present point of view, although the probability of "cliff shaped" decline (one month's time from 19% to -2%) is smaller in 2008, it is expected that export growth will slow down in the future.

Yu Zhimin, Deputy Secretary General of Fujian chamber of Commerce and exporter of electronic information products, said that the volume of orders is still good compared with that of the international financial crisis.

However, in order to take orders, enterprises become cautious, "some monads simply do not have the money to make money. If they fail, they may lose money."

In addition to the rising prices of raw materials, labor costs increased by 20% to 30% this year.

In addition, enterprises are unable to control exchange rate risk.

"The price we talk about today can still be made by money, and over the next two days, the same price may become a" buying and selling business. "

This is a sentence that enterprises reflect most.

Reporters learned that, by the impact of rising costs, the pressure of rising prices of export enterprises, but most export enterprises bargaining power is not strong, the result of negotiations is often a loss of their own, in order to export constantly compressing profits.

However, factors such as increased production cost pressure and increased exchange rate risk have increased the concerns of Fujian's foreign trade enterprises.

China credit insurance Fujian branch of the business office people believe that the short single account is more obvious than the high, which will bring uncertainty to the export in the second half of next year.

If Europe's debt crisis deepens, exports will face greater pressure.

Domestic profits are not low, but suffer from no channel.

Fuzhou Taodi Garments Co., Ltd., the person in charge told reporters: "from our experience, the quality of export enterprises to do domestic trade, more appealing."

But for a long time, foreign trade enterprises have focused their energies on overseas markets and are less dependent on the domestic market. Therefore, there is no domestic sales network. Since the global financial crisis in 2008, some enterprises have taken a step forward to seek breakthroughs in the domestic market.

The biggest difficulty of foreign trade enterprises in domestic sales is that it is difficult to open up visibility.

The reporter understands that at present, our province has established 15 key commodity export bases throughout the province. In order to solve the malpractice of no domestic network, some export base chambers of Commerce in the province have planned to assist export enterprises and domestic enterprises to cooperate in selling products of export enterprises.