Avoiding Exchange Rate Risk &Nbsp; Guangdong'S Foreign Trade Enterprises, Both Internal And External, Seek Development.
30, reporters learned from the Guangdong provincial foreign trade and Economic Cooperation Department, in order to avoid exchange rate risk, Guangdong foreign trade enterprises actively explore the domestic market.
In the 1-10 month of this year, the domestic sales volume of foreign-invested enterprises engaged in processing trade in Guangdong Province reached 10965 billion yuan, an increase of 20.3%.
In view of foreign high-end consumers, they launch their own brands, highlighting green, environmental protection and health.
Life
The idea is to enhance the technological content and added value of products.
Zheng Jianrong, deputy director of the Guangdong Provincial Department of foreign trade and economic cooperation, said that since the beginning of this year, Guangdong's foreign trade pformation has been accelerating and overall stable, but at the same time, the situation of foreign trade development is becoming more complicated, facing the double pressure of the continued downturn in external demand and the significant increase in the overall cost of enterprises.
From the current situation, the world's main
To develop
The unemployment rate in the economy remains high and consumption investment demand is weak.
According to the McKinsey Global Institute's prediction, China will replace Japan in 2014 to become the second largest consumer market in the world.
The continued downturn in external demand forced foreign trade enterprises to actively explore the domestic market.
At the same time, with the sluggish external demand market, owning independent brands has the right to speak and the pricing power. More and more Guangdong's foreign trade enterprises launch their own autonomy for foreign high-end consumers.
brand
To highlight the concept of green, environmental protection and healthy life, and enhance the technological content and added value of products.
Zheng Jianrong introduced that at present, Guangdong's foreign trade enterprises, on the basis of consolidating the traditional markets in Europe and the United States, are also actively exploring new markets such as "three East and two South" (ASEAN, Eastern Europe, the Middle East, South America, South Africa), expanding market share and accelerating the "going out" production and construction of marketing channels.
For example, TCL, GREE and many other home appliances, textile and garment foreign trade enterprises have gone abroad to set up factories overseas because of three considerations, such as improving marketing, after-sales service and avoiding trade barriers.
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