China'S Apparel Industry Exhibition In Europe

Affected by the European debt crisis, European consumers have tightened their purses and worked hard to spend money on more practical goods.

According to past years, October to December should be the shipping season for Christmas season.

But this time this year, there is no expected growth.

According to preliminary data released by the European Commission, consumer confidence in the European Union and the euro area continued to decline in November 2011.

The European Union fell from -20.2 in October to -20.7, and the euro zone dropped from -19.9 in October to -20.4.

This is the sixth consecutive month of decline in consumer confidence since June.

The European debt crisis has suppressed European opposition.

"A series of sovereign ratings downgrades, the crisis mitigation plan is difficult to produce, and the outcome of the EU summit still makes people worry about the future of the EU economy."

The head of the Paris Textile International Trade Promotion Committee (APP PARIS), the head of the China International Trade Promotion Council, said that consumers and clothing buyers are all on the sidelines.

By the end of the year, many buyers are still in the inventory stage, so they dare not blindly place orders.

They are waiting for the economy to recover, and at the same time, Christmas Eve also makes them do not want to purchase additional cost from long distance.

With the arrival of the new year, the new season will also be filled.

At this point, the "one-stop" procurement mode at home can win their favor.

In this sense, it will be held in from February 13 to 16, 2012 at the Le Bourget Exhibition Center in Paris, France. The spring exhibition of Paris international clothing and apparel Procurement Exhibition is a time for Chinese textile and garment enterprises to seize the opportunity.

The new

"Not placing orders is always better than losing money." no risk "is the idea of most European customers.

After all, the euro is going down the US dollar, and no one wants to see anything bad happen.

Many of our customers in Italy have never offered to make a counter-offer, and now they have counter-offer, and the price is very low, and the volume of each item is decreasing. "

A garment manufacturer in Zhejiang, who has participated in the Paris international fashion and apparel sourcing exhibition, said that although the market is sluggish, there are still some short and small orders coming in, and maintaining the normal operation of the enterprises is not a problem.

"At the exhibition in Paris in September 2011, many European buyers were interested in our products and brought samples back.

Although there was no on-site order, the return visit after the exhibition brought us several orders.

So we still have to take part in the 2012 exhibition.

Face-to-face communication is much better than several overseas calls.

Among many exhibitors, Aii Mi, Shan Shan, Heng Yuan and Carle are all old friends of Paris exhibition.

In the environment of economic depression, we can continue to expand the European market through the Paris exhibition. Design is the key to the success of these enterprises.

AI attaches great importance to design research and development, and believes that design is the key to winning the market. As early as 1997, huge sums of money have been set up to set up a technology development center to carry out systematic research and development of garment knitted and woollen fabric products, and to train a group of design talents with keen sense of smell and intelligence, and have joined hands with senior designers at home and abroad, and set up new design and development rooms in Shanghai, Osaka, Paris and New York.

In recent years, the R & D capital of the new product has reached 600~700 yuan per year, and the output value of the new product and new style output has reached 40%.

Ningbo Heng Yuan, with its design as its guide, has launched its own brand "MARCOVERRO" in the international market by introducing Italy's advanced clothing technology, and has been leading the global market by persisting in the high quality serialized fashion.

In order to cope with the market predicament, Hengyuan adopted the strategy of "combined boxing" to expand orders, get a one-time payment, and improve the efficiency of customs clearance.

In December 1st, the China Federation of logistics and purchasing announced the purchasing managers' index (PMI) of China's manufacturing industry in November. Data showed that the index was 49% in November, down 1.4 percentage points in the ring ratio, and fell below the 50 line of expansion and contraction.

Judging from the sub index, the new order index and production index of clothing shoes and hat manufacturing and feather and down products industry are all above 50%.

It is not difficult to see that although the economic situation and external demand are not satisfactory, clothes are always necessities of life, and the demand for the market is still large.