Sun Guowei: New Breakthroughs In Overseas Exhibition Areas

consumer market

There is a sharp contrast between the boom and the long slack in the international market, which constantly inspires the ambition of overseas brands to enter the Chinese market.

By the end of 2011, China became the world's largest consumer of luxury goods in CHIC, and more and more high-end brands were looking at the Chinese market.

CHIC is the touchstone for overseas brands to enter the Chinese market, which naturally attracts many famous brands in Europe and America.

brand

The choice and the size of the site have been optimized. The exhibition area has been expanded by 1 times, and the category richness of the exhibitors has been greatly improved.

In the Italy Pavilion, the excellent brands who participated in the Milan fashion week were on the CHIC stage.

The German Pavilion, organized by the German Dusseldorf exhibition company, covers an area of 1200 square meters, and a number of German Brand Company exhibiting are highly known in Europe.

Korean fashion

The Korean fashion exhibition also led Korean local brand companies to participate in the exhibition. It was organized by the Federation of Korean fiber industries. The theme of "Unique Korea" attracted 76 excellent Korean garment enterprises and was divided into 166 booths.