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    Wang Hai, Chairman Of Binxing Group: Scale And Specialization Of National Brands

    2008/2/3 0:00:00 10610

    Konductra

    In 2008, raw materials will continue to run at a high price, human resources will become more and more intense, the RMB will continue to appreciate, banks will raise interest rates strongly, and anti-dumping policies in some countries and regions are going hand in hand, and the market competition pattern has undergone unprecedented changes.

    The double star group, which made shoes and clothes and tires as its pillar industry, is the first state-owned enterprise to enter the market. In the past year, by divestiing the footwear assets of the dual star listed companies, it has further clarified the property right structure and straightened out the industrial division of labor. It has formed the two star company and the three star industry company, which are mainly composed of tire and machinery industries.

    We will focus on the development of tire industry and promote the development of machinery with the development of tire industry.

    The tire also focuses on the development of all steel tyre and semi steel tire, and develops to the direction of scale and specialization. It plans to enter the forefront of the industry with 3 years.

    The pair of shoes made by double star will further adjust the product structure, improve product quality and enter the high-end market. The market of shoes and clothing will be reintegrated, which will help to train and train the new backbone of the footwear industry. At the right time, we can re organize the listing and make the footwear industry bigger to compete with international and domestic brands, so as to benefit the long-term development of the dual star parent shoe industry.

    In this way, the double star group will take 3-5 years to make the three major industries of tire, machinery and shoemaking bigger and stronger.

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