Yang Rui: Single Clothing Special Store Makes My Fortune.
With regard to some very characteristic stores, entrepreneurs often need to spend a lot of time to understand them well.
Single clothing features achievements entrepreneurial Wang!
Next, I will tell you about a "single" dress.
brand
A classic example of entrepreneurs!
I believe he will bring some inspiration or shock to you.
The clothing brand focuses on its own cultural background and reasonable brand positioning.
Like women's wear, there are ladies, lovely, mature, fashionable, professional, witty, athletic, non mainstream...
So, what positioning is important in your clothing store?
Single clothing features achievements entrepreneurial King - Yang Rui!
At that time, Yang Rui had the idea of starting a business.
The vision is solely aimed at the single market: "walking around the street, everywhere."
Lovers' dress
Exclusive shop.
There are about 60000000 bachelors in the country, and there is no clothing belonging to this group. "
In the second half of sophomore year, Yang Rui discovered the vacancy market of "single clothes". He wanted to fill the vacancy.
This idea was quickly supported by several good friends. He quickly formed a seven or eight person entrepreneurial team in college.
After preliminary market analysis and audience demand survey, in May 2009, the "Singleton" brand was registered at the national trademark office.
With his own brand, Yang Rui started his own business.
After more than a year's efforts, Yang Rui's clothing store has a good momentum of 7 branches: "through the 2010, our sales volume continues to climb, the company is also growing."
Yang Rui and his college student entrepreneurial team have developed agents in twenty provinces of the country. Apart from Sichuan, they have developed chain stores in Guangdong, Liaoning, Fujian, Hunan and Guangxi, and now there are 7 branches.
Yang Rui's entrepreneurial story may be just a very simple and real story in the story of entrepreneurship, which is worth learning from.
Single
Clothing features
The storefront achieves the fortune of starting a business, but the characters in the wealth story are very unique.
So, as students like Yang Rui and his good friends, they can not really achieve the success of the special store on the way of entrepreneurship.
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