UNIQLO Trapped Double Eleven "Oversold" Storm

< p > despite the fact that it is December now, the aftershocks of the "double eleven" Shopping Festival in the middle of November are still affecting consumers and businesses.

Recently, many consumers have responded online. The goods purchased from the "double eleven" Shopping Festival have not yet been received.

< /p >

< p > Mr. Chen from Beijing is one of the many waiting people.

During the double eleven Shopping Festival, he spent 1300 yuan on the night screen shopping and grabbed down a few down coats at Tmall store's UNIQLO store.

Mr. Chen was very satisfied with his record at that time. After all, a target= "_blank" href= "http://www.91se91.com/" > clothes < /a > hit half off, which saved a lot of money.

But, unexpectedly, money has been saved, but the shadow of clothes has not yet been seen.

< /p >

Mr. P: when the shopping festival officially started in November 11th, I bought more than 1300 yuan of clothes on the official website of Tmall UNIQLO. Although the Internet was congested for a while, the final system showed that the payment was successful, and the order would be shipped within 7 working days.

After 7 working days, other orders have been received, but orders from UNIQLO have not been received.

At that time, there were oversold related information on the Internet. I do not understand this expression, because I think if you hang out the oversold goods and we have paid the bill successfully, the conclusion of the contract should have been established. You can not unilaterally cancel the agreement.

< /p >

Mr. P couldn't wait. He began calling the customer service of UNIQLO.

A href= "http://sjfzxm.com/news/index_f.asp" > UNIQLO /a > explains that these clothes are already oversold, and there is no surplus goods on hand. Can they refund the money and pay the same amount of compensation for the same payment as Mr. Chen.

< /p >

< p > Mr. Chen is very satisfied with UNIQLO's attitude and agrees with UNIQLO's compensation plan.

Unexpectedly, the good times, in addition to UNIQLO's double compensation, the Tmall mall has brought joy to Mr. Chen.

< /p >

Less than 1700 cents for a penny, Mr. Chen certainly enjoyed himself. Now Mr. Chen likes to tell his own story to others. He is also satisfied with the performance of the two brands of UNIQLO and Taobao.

He said Taobao's "double 12" shopping festival would also participate in the activities of UNIQLO.

< /p >

< p > Mr. Chen: he takes advantage of this opportunity to turn bad things into good deeds. It is a good a href= "http://sjfzxm.com/news/index_s.asp". Word of mouth marketing < /a >, at least I am still very satisfied with the service of this brand.

If it's two or two shopping, I think I still have the chance to choose this businessman if I have the chance. I don't think I will hesitate. At least I won't worry about any problems. Its follow-up guarantee is reliable and reliable.

< /p >

< p > the practice of UNIQLO and Tmall did capture a large number of consumers.

Some people commented on the Internet that responsible businessmen should be "self serving and thin" when starting their responsibilities.

This way of handling is not uncommon. Two years ago, the first class and economy class of China Eastern Airlines were mistaken for 20 yuan and 10 yuan, and a large number of successful tickets were issued.

China Eastern Airlines will eventually bear all losses and acknowledge its effectiveness.

This case is different from the current UNIQLO.

< /p >

< p > in addition, it is understood that the remedial measures taken by Mr. Chen just mentioned in the Tmall mall actually came out a few days ago: the Tmall mall stipulates that for all oversold orders, consumers will get a Tmall score of 30% and 500 yuan in price.

< /p >

< p > Tmall Mall: if your order is really oversold, we will have a 30% payment for the actual payment afterwards, and then pay it to you in the form of Tmall integrals.

We are all alike, but you have to call us to check, let's see if the order is oversold.

If everyone is like Mr. Chen, he will happily accept the compensation of UNIQLO and Tmall and be moved by the sincerity of the other party.

For these two companies, it is doubtless a reversal after a failure.

However, there is a good saying that "it is difficult for everyone to adjust".

The same is for double compensation, but Miss Luo from Shenzhen is not buying it.

She said, "UNIQLO can't do things like this," so far, "double 11" clothes have not only delivered goods but also forced me to make returns applications. "Unlike Miss Luo, not all consumers" understood Viva ", thousands of consumers still questioned UNIQLO on the Internet.

Their demand is "no compensation for goods."

For this group of people, the reply of UNIQLO is, sorry, no goods, so there is only one solution, that is, accept my compensation plan.

< /p >

< p > UNIQLO: you are an oversold order. We will not deliver the goods to you.

There are fewer customers who have always insisted on delivery, so we also need to consult with Tmall and give you a reply.

< /p >