2 Yuan Sweater, 25 Yuan Down Jacket, The Secret Of Clothing Tail Goods.
< p > clothing manufacturers in China are still complaining about the current situation of high cost and low added value. At the end of the industrial chain, the garment tail merchants secretly laughed: the original profits are here! < /p >
< p > 2 yuan sweater, 5 yuan jeans, 25 yuan down clothing...
The price is so low that the tail traders still have big profits.
After sorting out the commercial chain of clothing tail cargo, the reporter found that doing business of garment tail goods, besides earning the difference, still need to find a way.
< /p >
< p > < strong > multi-channel searching for tail cargo channel < /strong > < /p >
Xu Yuguo, general manager of Beihai P import and Export Co., Ltd. has been doing "a href=" http://www.91se91.com/news/index_f.asp "clothing wholesale" /a > business for many years, and there is a "tail cargo circle" around him.
"Many people can provide you with information about tail goods, such as cattle intermediaries, fabric suppliers, garment factories, and even pportation people."
Xu Yuguo told reporters that he is constantly expanding his "circle", for example, in various exhibitions, and actively establish contacts with the garment factory, and often keep in touch with the boss of the clothing factory to inquire about the new tail stock market.
< /p >
< p > according to him, the price of tail goods from manufacturers will vary from person to person, usually the price of cultural shirt is 3 yuan ~4 yuan, and the price is generally lower than the cost price.
Xu Yuguo saw with his own eyes that the purchase of a 5 yuan purchase was 700 yuan in a large shopping mall.
So in his shop, many products even sell at a price of 10 times the price, but it seems that they are not expensive, but the profits they earn are very high.
< /p >
< p > < strong > the tail traders are developing towards cluster development < /strong > /p >
< p > it is understood that at present, Yiwu is an important export oriented product, less than a href= "http://www.91se91.com/news/index_c.asp" > tail cargo market < /a >, and Beijing's booming large tail cargo market has also become the focus of attention of "Taobao people", especially from Shandong, Shanxi, Inner Mongolia, Hebei and other regions of the trading companies are particularly concerned about the trend of Beijing's tail cargo market.
< /p >
Ceng Qunhai, general manager of Beijing Tian Lan Tian clothing tail goods market, is excited by the fact that P has accumulated more than 100 thousand shipments per day.
"Originally those clothes stacked in the factory, each can only sell 0.8 yuan, the wholesale price has now sold to 20 yuan."
At present, Tian Lan Tian clothing tail goods market has entered more than 300 merchants, including manufacturers, tail traders and specialized merchants, mainly from coastal provinces and cities such as Fujian, Guangzhou, Zhejiang and Shandong, which are also the main production areas of labor-intensive products.
< /p >
< p > < strong > three types of clothing tail goods < /strong > < /p >
< p > the first is the brand product tail cargo, or the original single tail cargo.
Most of these goods are produced by the factories which are processed by brands instead of raw materials. The raw materials and accessories of the products are exactly the same as those of the real shopping malls, even the labels are the same.
Because the product quality is the best, the price is higher.
According to the industry, a brand-name sportswear can be sold to thousands of dollars in the mall and only 200 yuan in the tail market.
< /p >
< p > second is < a href= "http://www.91se91.com/news/index_cj.asp" > foreign trade tail cargo < /a >.
These products were originally exported for export, but they were sold to domestic products because of their problems.
For example, in the original plan of the export of the cultural shirt, the English letter is wrong and can not be exported.
Such products are cheaper and sell better.
As the manufacturers have made money, the rest of the products will be sold at a very low price, usually lower than the cost price.
< /p >
< p > third is the tail cargo.
The processing plant feels that the design of this batch of orders is very good. It should be profitable. After purchasing the order, the same or similar main accessories should be purchased, and the product will be produced in a certain amount of time, and then wholesale to the wholesalers. The price will usually be increased by two times or even several times.
< /p >
< p > < strong > the chain of heavy profits of tail goods < /strong > < /p >
< p > an industry insider told reporters that the process of entering the market for general clothing tail goods is: the stock of clothing factories or the surplus of foreign trade orders produce the tail cargo. The wholesalers of tail goods get a lot of tail goods from the manufacturers, and turn to regional wholesalers, from regional wholesalers to retailers, and finally to consumers.
< /p >
"P", who has been engaged in foreign trade clothing management for many years, told reporters that in fact, for the manufacturers, the tail cargo brought them inventory pressure, and the price of the tail goods wholesalers could be very low.
Some tail goods wholesalers may mention 200 thousand yuan of clothing from the manufacturer's warehouse at the same time, and the quality and price of these garments are different. Maybe even 50 thousand yuan tail goods can't be sold at all.
But on average, the cost of a single garment may be only a few cents, and the wholesalers at the end of the sale can wholesale the wholesalers at a few yuan.
Therefore, the general tail goods wholesalers can only make profits by selling 1/3 of a batch of goods delivered by the manufacturer.
When these clothes arrive at the retail store, the price may turn over several times or even dozens of times, and profits will come into being.
< /p >
- Related reading
- Innovation and invention | Wood Can Also Make Clothes! Inspiration From London Designers
- Fashion brand | Missoni Plans To Launch Low Price Second Line Brand
- News Republic | 中國國際時裝周圓滿落幕 2011年度大獎揭曉
- market research | Scene Marketing Promotes Brand Soft Power
- Exhibition highlights | Wool Weaving Boutique Weaving &Nbsp, Merchants Everywhere To Go To The Weaving City To Make Up The Warehouse.
- Fashion frontier | When Toilet Paper Becomes High Fashion
- Exhibition highlights | The Mechanical Booth Is &Nbsp, And The Company Attracts Customers.
- Leisure clothes | 3543 Army Outdoor Leisure Brand Unveiled At CHIC2011
- Expo News | Opening Of The Fourteenth Houjie Shoes Exhibition: Foreign Businessmen'S "Shoes" Exhibition "Covet" Chinese Market
- Women's wear | CHIC2011 Found: Emely&Nbsp; Sweetie Woman'S New Pink Confidant.
- 圣誕夜時髦給力搭配打造貴族氣質
- The Growth Of LILY Women'S Clothing Is Expected To Exceed 2 Billion 500 Million In 2015.
- 如何認識服裝干洗與水洗區別
- The New Market Of Chemical Fiber Promotes The Production Of Chemical Fiber Equipment.
- Textile And Chemical Fiber Plunge Into The Trough Next Year Or Welcome Dawn
- Leather Products Sales Rose Prada Retail Sales Growth Trend
- 百變外套+打底褲 甜美俏皮顯瘦搭配攻略
- Will The Skin Be More Dry When Wearing Thermal Underwear?
- 九款本季最潮外套輕松搭配不撞衫
- Hongxing Sports Has Not Yet Come Out Of The Deficit, With A Net Loss Of 72 Million 900 Thousand Yuan In The First Half Year.