Foreigners Are Breaking Their Own Boundaries In The Chinese Internet.

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< p style= "text-align: center;" > SocialAgent social worker co founder and CEO CEO Ni (Michael Michelini) < /p >

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< p > China has great potential in the market. Despite fierce competition, there are still more and more courageous foreigners heading for a way out of their long coveted land.

Most foreigners came to China and found that the situation was not what they wanted.

A lot of hot blooded youth toss about and finally choose to give up.

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< p > language and culture are insurmountable chasm < /p >

P Michael Michelini has been walking in Asia's active start-up companies for many years. In his view, language and culture are always the biggest obstacles for foreigners to do business in China.

Michael nee said that the entrepreneurial environment in Asia is still relatively low. Many foreigners choose to start their own businesses in Singapore or Hongkong when they come to Asia. They have strong international atmosphere and no communication barriers. This is quite different from the situation of Shenzhen in Hongkong.

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"P", said Mr Li Ni, most of the foreign a href= "http://www.91se91.com/business/" > startup companies < /a > it is difficult to win customers in China because they fail to understand the market situation in China.

They should sink and spend the first time finding suitable local partners to test the market. In the past, they entered quickly and retreated quickly.

Moreover, an innovative idea will attract a lot of plagiarism, and it will also greatly hurt their enthusiasm to start business in China.

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< p > and they are rarely willing to use social tools such as < a href= "http://www.91se91.com/news/index_c.asp" > Sina micro-blog < /a > WeChat.

Even in the English version, they will refuse to use it, and most people are only willing to contact foreigners in circles and do not want to enter the Chinese social circle.

This is very bad for their business in China. "

Many foreigners are very stubborn, unwilling to change themselves, always imagine that China will change for them, instead of adjusting themselves to adapt to this changeable market.

"He said.

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< p > foreigner is not too cold to Chinese social interaction, but it brings opportunity to him. < /p >

< p > these stubborn foreigners bring new opportunities for him.

In 2012, he set up a start-up social networking agent (SocialAgent) based on his knowledge in the Internet market, Sino British social media and international business, as well as his experience in finance, technology, web design and international supply chain.

In addition, she is also a social media control (blog control, micro-blog control, WeChat control, twitter control, Facebook control, Linkedin control...

), this venture can be said to combine Michael's interest and solve the practical problems encountered in business development.

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< p > social agents are SaaS platforms designed to find suitable partners for foreigners who are doing business in China.

Social agents first search for suitable Chinese customers for Sina customers based on keywords and foreign customers' preferences, then place their Chinese customers list in the tracking system, and finally assign special people to manage these customers.

There are already 15 paid users since the end of this year.

Users come from various countries such as real estate, education, consulting, importing and so on.

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< p > how to manage Chinese employees? < /p >

P, born in April 2, 1981 in Connecticut, USA, has a master's degree in technology management and a bachelor's degree in engineering from Stevens Institute of Technology.

In 2004, he began to buy and sell Kitchenware and bar products on eBay, when he began contacting Chinese factories.

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After P's trip to China in 2007, when he came to China, he felt the future of China and came to Shenzhen in December 30, 2007.

It has begun the arduous pioneering way in import and export, Internet and SEO.

"I want to prove that I can succeed in China."

Michael Ni Chengren is very difficult for foreigners to manage a Chinese team. "

Chinese people love learning, so I constantly train my staff, and I find this is the best way to manage Chinese employees, and I always train them for search engine optimization, social media and e-business training.

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< p > but it is also a great intellectual challenge to manage the Chinese people. "Many Chinese want to do their own business, so they learn from me and leave me when they are ready to set up their own company. I highly advocate entrepreneurship, but it is not easy to manage a beach in China!" < /p >

< p > Mr Li Ni has fallen like other entrepreneurs.

In 2010, the most difficult year in China, he lost most of his money and his office was taken away. He had to work hard to help his employees find jobs.

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"P", he believes that the platform of social agents can change the way foreigners do business in China. This year, he will try to make the operation of social agents more stable, breaking the way of cash flow, and helping more foreigners to do business in China.

In 2014, Michael Ni plans to push social agents to the a href= "http://www.91se91.com/news/index_s.asp" international market < /a >, and carry out business on Facebook and twitter.

"If we want to succeed, we must first try the taste of failure, and I will go all out to succeed, or fail completely," said /p.

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