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Stars And Luxury Goods Seem To Have Two Natural Connections.
< p > stars, luxury goods, the two seem to be born together. Luxury is an essential equipment for stars. Whether or not luxury goods have celebrity endorsements is one of the signs of whether it is big. < /p >
< p > recently, MontBlanc, Chanel, Damiani, MIKIMOTO and other luxury goods have carried out promotional activities in major cities of China. Nicolas Cage, Sophia Roland, Xun Zhou, Zhang Jingchu and other famous international movie stars have appeared in various brand activities, showing their presence as spokesmen. < /p >
< p > stars, luxury goods, the two seem to be born together. Luxury goods have become indispensable equipment for all the stars who are eager to attract all the lights. At the same time, all fashion brands, whether endorsement or shop, or grand banquet, will inevitably need stars to make appearances. Whether or not the stars appear to be big names also seems to be one of the criteria for judging whether the event is big enough. < /p >
< p > each star has its own personality, and luxury brands carefully choose star cooperation, not only to attract eyeballs, but also to promote a more subtle publicity campaign for brand promotion. And how influential the stars are, perhaps the brand's popularity and sales data can be said a few words. But what we can see on the surface is that Mrs. Windsor's love for Cartire jewelry makes the aristocratic image of the brand more popular. Tiffany succeeded in putting Audrey Hepburn and brand together through the film "breakfast Tiffany". The tacit cooperation between Chanel and Xun Zhou has contributed to the development of the brand in the Chinese market; even if Beckham has retired, there are still large number of people who want to buy the star watch which he endorsed. Even Longines global CEO Mr. Hokeno has confirmed the star's absolute influence in this year's Basel interview: "Longines has not only the global image spokesperson, but also the local spokesperson for each of the different regions, passing the close communication between them and the consumers, passing on Longines's Classics and elegance. In China, brands choose Aaron Kwok and Lin Chiling. " < /p >
< p > < strong > Chanel < /strong > /p >
< p > < strong > cooperative stars: Diane Kruger, Xun Zhou, Li Yuchun < /strong > /p >
< p > as the soul of Chanel, Carle Lagrange is an absolute star. And what kind of chemical effect will the brand bring to the brand when it comes to big cards? < /p >
< p > every quarter, Carle Lagrange has constantly reinterpreted the design of Chanel's classic coat, which has been endless. And the same Chanel little black coat is worn on different characters, so that people will feel the modern sense of this classic and the eternal charm of crossing the time. In order to pay tribute to the classic Chanel little black coat, he joined hands with Karin Roitfeld, invited many celebrities to participate in the film, and set up the photo album "THE LITTLE BLACK JACKET". Last year, the film was warmly reacted in Paris, Tokyo, New York, London, Milan and other international exhibitions. Now, it will finally come to China. In June 18th, the photo exhibition will be unveiled in the first workshop next to the 798 Art District of Jiuxianqiao Road, Beijing. It will be launched in June 20th in the unique and artistic center of Shanghai the Bund. < /p >
At the time of P, a series of photographs of the palm of the Buddha will meet with you. Chanel's China image ambassador Xun Zhou's lightweight modeling reflects her unique temperament. The famous movie star Tilda Swinton gently put the little black coat on her shoulders. Diane Kruger brilliantly deducted the customs of the 40s of last century, while Keira Knightley was exquisite and exquisite as an angel. What is even more pleasantly surprised is that this special photo for 7 Chinese stars will be exhibited for the first time, including Li Yuchun, the hot Chinese idol, and the world-famous model Feifei Sun. < /p >
< p > < strong > MontBlanc < /strong > /p >
< p > < strong > cooperation Star: Oscar, Nicholas Cage, < /strong > /p >
< p > as the third brand ambassador of MontBlanc, the image of Nicolas Cage, Oscar's endorsement, has long been popular among the people. And the appeal and influence of the big name are quite natural. < /p >
< p > May 28th, the brand opened at the new boutique store in Hongqiao, Shanghai. The brand spokesperson Nicholas Cage and the famous actress Maggie Q of Hollywood, and Nicky Wu and Ma Su of the recent fire both appeared at the event. < /p >
< p > MontBlanc's "Cutting Edge" avant-garde art project strongly supports the creation of young artists. The 12 authentic works from young artists from many countries are presented in this brand-new boutique, which is called the MontBlanc Museum of art. These works of art, featuring the white star sign of the six corners of MontBlanc, are widely appreciated and widely appreciated. < /p >
"P" together with the last year's Geneva high horological exhibition has won numerous MontBlanc Star Classic Series automatic watches. The appearance of this watch brings a fresh feeling to the watchmakers of today's pursuit of complex and high-tech trends: mature and elegant, size fitting, and simple layout without any doubt. < /p >
< p > this year, MontBlanc has added a companion to this classic men's watch, forming a MontBlanc star classic series table, which makes delicate women also appreciate the beauty of this classic watch. < /p >
< p > activity site, Nicky Wu and Ma Su wear this pair of watches, while Nicholas Cage and Maggie Q are wearing MontBlanc Vilyle 1858 series special table. < /p >
< p > believe that the collective display of this group of stars will play a powerful star effect and provide more classic choices for fans and enthusiasts. < /p >
< p > < strong > DAMIANI < /strong > /p >
< p > < strong > cooperation Star: Italy legendary movie star Sophia Roland < /strong > /p >
"P", the legendary Italy star, has made everyone look forward to the appearance of a group of media, and the fans have come to see her. But this time, the big name to invite her to fly over ten thousand li personally to attend, is not the new movie, but is the jewelry brand DAMIANI which is the national treasure of Italy. < /p >
Recently, DAMIANI opened its shop in Shanghai, Shanghai, China's largest boutique shop in P. Mr. Giorgio Damiani, the third generation of the brand, invited the brand friend for many years. That night, Mr. Giorgio Damiani and Sophia Roland jointly cut ribbon for the opening ceremony of DAMIANI The Peninsula Hotel boutique in Shanghai. Hundreds of media friends visited The Peninsula Hotel boutique in Shanghai, and they had a close look at DAMIANI's classic jewelry works. Among them, the jewelry series named by Ms. Sophia Roland is the most dazzling. < /p >
< p > < strong > MIKIMOTO < /strong > /p >
< p > < strong > cooperation Star: Chinese film star Zhang Jingchu < /strong > /p >
< p > Pearl's warmth and elegance make people infatuated, and what is equally fascinating is the kind of elegance revealed by the female stars. < /p >
< p > after the Shanghai Hang Lung Plaza boutique, MIKIMOTO MIKIMOTO jewelry opened its second boutiques in Shanghai today. At the same time, it presented a top jewelry feast at the atrium of the Golden State Center. Through the display of atrium and the space of freehand brushwork, people can not help but stick to the beauty of pearl. < /p >
< p > the ribbon cutting guest Zhang Jingchu wore a MIKIMOTO top pearl pearl necklace and appeared with an elegant dress. She attended the ribbon cutting ceremony with the general manager of MIKIMOTO Greater China, Toshiyuki Kumai Yui Miyuki, vice president of the Chinese mainland and Mr. Sasaki Kihiro. Under the echo of Pearl's luster, she seemed more gentle and graceful. It is no wonder that several customers attending the opening ceremony can not help trying to buy them on the spot. < /p >
< p > recently, MontBlanc, Chanel, Damiani, MIKIMOTO and other luxury goods have carried out promotional activities in major cities of China. Nicolas Cage, Sophia Roland, Xun Zhou, Zhang Jingchu and other famous international movie stars have appeared in various brand activities, showing their presence as spokesmen. < /p >
< p > stars, luxury goods, the two seem to be born together. Luxury goods have become indispensable equipment for all the stars who are eager to attract all the lights. At the same time, all fashion brands, whether endorsement or shop, or grand banquet, will inevitably need stars to make appearances. Whether or not the stars appear to be big names also seems to be one of the criteria for judging whether the event is big enough. < /p >
< p > each star has its own personality, and luxury brands carefully choose star cooperation, not only to attract eyeballs, but also to promote a more subtle publicity campaign for brand promotion. And how influential the stars are, perhaps the brand's popularity and sales data can be said a few words. But what we can see on the surface is that Mrs. Windsor's love for Cartire jewelry makes the aristocratic image of the brand more popular. Tiffany succeeded in putting Audrey Hepburn and brand together through the film "breakfast Tiffany". The tacit cooperation between Chanel and Xun Zhou has contributed to the development of the brand in the Chinese market; even if Beckham has retired, there are still large number of people who want to buy the star watch which he endorsed. Even Longines global CEO Mr. Hokeno has confirmed the star's absolute influence in this year's Basel interview: "Longines has not only the global image spokesperson, but also the local spokesperson for each of the different regions, passing the close communication between them and the consumers, passing on Longines's Classics and elegance. In China, brands choose Aaron Kwok and Lin Chiling. " < /p >
< p > < strong > Chanel < /strong > /p >
< p > < strong > cooperative stars: Diane Kruger, Xun Zhou, Li Yuchun < /strong > /p >
< p > as the soul of Chanel, Carle Lagrange is an absolute star. And what kind of chemical effect will the brand bring to the brand when it comes to big cards? < /p >
< p > every quarter, Carle Lagrange has constantly reinterpreted the design of Chanel's classic coat, which has been endless. And the same Chanel little black coat is worn on different characters, so that people will feel the modern sense of this classic and the eternal charm of crossing the time. In order to pay tribute to the classic Chanel little black coat, he joined hands with Karin Roitfeld, invited many celebrities to participate in the film, and set up the photo album "THE LITTLE BLACK JACKET". Last year, the film was warmly reacted in Paris, Tokyo, New York, London, Milan and other international exhibitions. Now, it will finally come to China. In June 18th, the photo exhibition will be unveiled in the first workshop next to the 798 Art District of Jiuxianqiao Road, Beijing. It will be launched in June 20th in the unique and artistic center of Shanghai the Bund. < /p >
At the time of P, a series of photographs of the palm of the Buddha will meet with you. Chanel's China image ambassador Xun Zhou's lightweight modeling reflects her unique temperament. The famous movie star Tilda Swinton gently put the little black coat on her shoulders. Diane Kruger brilliantly deducted the customs of the 40s of last century, while Keira Knightley was exquisite and exquisite as an angel. What is even more pleasantly surprised is that this special photo for 7 Chinese stars will be exhibited for the first time, including Li Yuchun, the hot Chinese idol, and the world-famous model Feifei Sun. < /p >
< p > < strong > MontBlanc < /strong > /p >
< p > < strong > cooperation Star: Oscar, Nicholas Cage, < /strong > /p >
< p > as the third brand ambassador of MontBlanc, the image of Nicolas Cage, Oscar's endorsement, has long been popular among the people. And the appeal and influence of the big name are quite natural. < /p >
< p > May 28th, the brand opened at the new boutique store in Hongqiao, Shanghai. The brand spokesperson Nicholas Cage and the famous actress Maggie Q of Hollywood, and Nicky Wu and Ma Su of the recent fire both appeared at the event. < /p >
< p > MontBlanc's "Cutting Edge" avant-garde art project strongly supports the creation of young artists. The 12 authentic works from young artists from many countries are presented in this brand-new boutique, which is called the MontBlanc Museum of art. These works of art, featuring the white star sign of the six corners of MontBlanc, are widely appreciated and widely appreciated. < /p >
"P" together with the last year's Geneva high horological exhibition has won numerous MontBlanc Star Classic Series automatic watches. The appearance of this watch brings a fresh feeling to the watchmakers of today's pursuit of complex and high-tech trends: mature and elegant, size fitting, and simple layout without any doubt. < /p >
< p > this year, MontBlanc has added a companion to this classic men's watch, forming a MontBlanc star classic series table, which makes delicate women also appreciate the beauty of this classic watch. < /p >
< p > activity site, Nicky Wu and Ma Su wear this pair of watches, while Nicholas Cage and Maggie Q are wearing MontBlanc Vilyle 1858 series special table. < /p >
< p > believe that the collective display of this group of stars will play a powerful star effect and provide more classic choices for fans and enthusiasts. < /p >
< p > < strong > DAMIANI < /strong > /p >
< p > < strong > cooperation Star: Italy legendary movie star Sophia Roland < /strong > /p >
"P", the legendary Italy star, has made everyone look forward to the appearance of a group of media, and the fans have come to see her. But this time, the big name to invite her to fly over ten thousand li personally to attend, is not the new movie, but is the jewelry brand DAMIANI which is the national treasure of Italy. < /p >
Recently, DAMIANI opened its shop in Shanghai, Shanghai, China's largest boutique shop in P. Mr. Giorgio Damiani, the third generation of the brand, invited the brand friend for many years. That night, Mr. Giorgio Damiani and Sophia Roland jointly cut ribbon for the opening ceremony of DAMIANI The Peninsula Hotel boutique in Shanghai. Hundreds of media friends visited The Peninsula Hotel boutique in Shanghai, and they had a close look at DAMIANI's classic jewelry works. Among them, the jewelry series named by Ms. Sophia Roland is the most dazzling. < /p >
< p > < strong > MIKIMOTO < /strong > /p >
< p > < strong > cooperation Star: Chinese film star Zhang Jingchu < /strong > /p >
< p > Pearl's warmth and elegance make people infatuated, and what is equally fascinating is the kind of elegance revealed by the female stars. < /p >
< p > after the Shanghai Hang Lung Plaza boutique, MIKIMOTO MIKIMOTO jewelry opened its second boutiques in Shanghai today. At the same time, it presented a top jewelry feast at the atrium of the Golden State Center. Through the display of atrium and the space of freehand brushwork, people can not help but stick to the beauty of pearl. < /p >
< p > the ribbon cutting guest Zhang Jingchu wore a MIKIMOTO top pearl pearl necklace and appeared with an elegant dress. She attended the ribbon cutting ceremony with the general manager of MIKIMOTO Greater China, Toshiyuki Kumai Yui Miyuki, vice president of the Chinese mainland and Mr. Sasaki Kihiro. Under the echo of Pearl's luster, she seemed more gentle and graceful. It is no wonder that several customers attending the opening ceremony can not help trying to buy them on the spot. < /p >
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