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    Lu Yaping: The Builder Of Costume Charm Kingdom

    2013/7/21 21:34:00 35

    Garment FabricsGarment EnterprisesGarment Industry

    Lu Yaping has seen P on many occasions. She is beautiful, generous and competent. She left a deep impression on reporters.

    Unexpectedly, she works more attractive.

    In her Yalong International Shopping Plaza, the reporter really realized her style as "China a href=" http://www.91se91.com/news/index_c.asp "Hua Hua" /a "King" and "China's brand building ten outstanding entrepreneurs".

    < /p >


    < p > < strong > pleasing to be happy, < /strong > /p >


    < p > "everyone is looking for enterprises that can give full play to their abilities, and enterprises are also looking for excellent employees.

    The demands of the two sides are not contradictory, but complementary to each other. It is summed up as "one's devotion to work".

    Only those who are steadfast, diligent and able to share the same breath and fate with the company will be left behind by the company, so that they can better develop their potential.

    How powerful you are and how big a stage the company will provide.

    This is Lu Yaping's speech on micro-blog.

    For Lu Yaping, the greatest success of life is to create and treat wealth properly. The wealth of the Yalong group is not only an enterprise, but also an employee and a society.

    < /p >


    In the interview of Yalong International Shopping Plaza in Nantong, Lu Yaping clearly guided us to visit and introduce, but he changed his role imperceptibly. He exchanged views with the cabinet leader in front of the counter and began sorting out the columns.

    The shop assistant saw her boss coming, and was very happy to wait for her to ask and get advice from her to improve her ability to communicate with customers.

    Lu Yaping told reporters that when she was free, she went to the mall to walk around. The staff here basically knew that in addition to giving advice on sales, they sometimes helped customers pick out a target= "_blank" href= "http://www.91se91.com/" > clothes < /a >.

    "I love beautiful, my a target=" _blank "href=" http://www.91se91.com/ "> clothing" /a "and home textiles are also very beautiful. I hope my employees will dress beautifully and be energetic in the beautiful environment and dress up the customers beautifully.

    Lu Yaping said.

    < /p >


    < p > reporter understands that Lu Yaping attaches great importance to the construction of enterprise culture. She advocates employees to record "business diary", often exchanges information with employees, and also provides advice for employees' wear.

    Every year, the Ping Ping group holds a sports meet. The Ping Ping culture and Art Troupe holds colorful theatrical performances on important festivals every year, celebrating birthdays for employees every month.

    < /p >


    < p > over the years, she has trained nearly 100 high-quality top management talents in the group, and has built an excellent team with innovative consciousness and teamwork spirit.

    The Yap group was awarded the "female university student employment and entrepreneurship practice base" by the all China Women's Federation, and Lu Yaping was also awarded the "national female university student entrepreneurship mentor".

    She shared her valuable experience accumulated over the past decades with her college students without reservation, helping female college students establish a correct outlook on life, employment, talent and entrepreneurship.

    To provide a variety of jobs for female college students to internship, organize enterprise culture into the campus and other ways, accelerate the pace of school enterprise cooperation, and widely recruit all kinds of outstanding female university graduates.

    The Yalong group has absorbed and placed 1085 outstanding college graduates into the group work. 358 of them have already entered the top management positions of enterprises.

    < /p >


    < p > < strong > the hardship of developing bravely > /strong > /p >


    < p > Lu Yaping thinks: "diligence is the premise of keeping high efficiency.

    Only by working hard and diligently can we develop our talents, tap all potential and create more value than others.

    On the contrary, the lack of the spirit of working hard and hard work can only envied others' continuous progress in their careers, while their life and energy are drained away in laziness, so success belongs only to those who devote themselves enthusiastically to their work.

    In the early 80s of last century, Lu Yaping embarked on the arduous and legendary pioneering road by starting with a pair of scissors, a ruler, a "a href=" http://www.91se91.com/news/ "sewing machine" /a.

    After years of processing clothing, children's clothing factory, booth sales cloth, contract counter, contract shopping mall process, completed the accumulation of primitive capital of enterprises, savor the hardships of pioneering, and also reap the joy of success.

    < /p >


    < p > 1995, she entered Keqiao, Zhejiang, China, < a href= "http://www.91se91.com/news/" > light textile city < /a >, registered under her own name, and produced and produced "Ya Ping" brand boutique printed garment fabric, with more than 1000 new fabrics and 7 years of fabric sales over 90 million meters.

    Since 1998, Lu Yaping has gone back to his hometown for the two time to start his own business. He has successively revitated the Haimen East state restaurant, Rudong Asiatic commercial building and Nantong Hualian mall, thus forming the Yalong International Shopping Plaza chain enterprise.

    In 2005, she founded Nantong Yalong beauty home textile Co., Ltd.

    The "Ya Ping" brand home textile series products developed by her has become "Jiangsu famous brand". Besides selling well in the domestic market, the products exported to 16 countries and regions such as the United States, France, Russia, Malaysia, Japan, Korea and so on. Lu Ya Ping is also known as the "king of Chinese cloth".

    < /p >


    < p > Lu Yaping's innovative spirit is reflected not only in hard work but also in constant innovation and pursuit of excellence.

    With the advanced market awareness, unique business philosophy and scientific management mode, the "Ya Ping cloth industry", "Ya Ping business" and "Ya Ping home textiles" have formed a solid position of diversified development, so that the group has strong market competitiveness.

    In recent years, Lu Yaping's total investment in Nantong has reached about 6000000000 yuan, which has revitalize dull state assets, promoted the development of home economics, and laid more than 5000 laid-off workers. The Yap group has achieved good social and economic benefits.

    < /p >


    < p > < strong > innovation achievement: < /strong > /p >


    < p > "I took the rain to Keqiao, Zhejiang to inspect" a href= "http://www.91se91.com" > fabric market < /a > market.

    After visiting several manufacturers, everyone reflected that business was very depressed recently. Although the market was large, the products were often not marketable.

    In view of all kinds of problems, I think we all need to find out the reason. We must have the sense of innovation, identify the market demand, and the color, the handle, the texture and the color of the fabrics are good.

    This is Lu Yaping's train of thought.

    < /p >


    In the short span of several years from "China cloth king" to "a href=" http://www.91se91.com "home textile" /a leading brand "P", Lu Yaping opened her own "charming kingdom".

    < /p >


    < p > Lu Yaping always adheres to the mass line, whether it is clothing or home textiles, which is totally different from that of some famous brands.

    "The name tag on the wall is better written into the hearts of the people."

    She conscientiously tries to understand the psychology of consumers everywhere. According to the preferences of home and textile products and patterns, consumers in different regions and different levels design home textile products with personality characteristics, and develop more than 550 new products in a short period of time. Ya Ping's beautiful home textiles quickly took root in the whole country.

    < /p >


    < p > Lu Yaping also flexibly exerts the brand effect, strengthens product structure, and adjusts and innovates quality.

    She makes full use of the advantages of the group's fabric development, develops new fabrics, new products and new processes, and makes full contributions to green environmental protection.

    After market research, Lu Yaping found that the quilt cover must be used for traditional quilt, and the disassembly was not convenient and beautiful. She began to design a new type of "semi live quilt", which perfectly integrated the quilt and quilt cover, and considered the coordination from the aspects of fabric texture and flower pattern. The new, unique, environment-friendly and convenient new product became a hot demand in short supply.

    In addition, she also made use of the well-known conditions of Nantong wood art to make furniture made of high quality wood that he traded with Southeast Asian countries for many years, combined with Ya Ping's home textiles, and walked out of a different pattern of large household.

    In the Ya Ping group, many fabrics and home textiles styles and flower designs are from Lu Yaping's hand. Even the publicity ads of some products are Lu Yaping's Coloured photos. She said to reporters, "I'm the" image ambassador of Ya Ping's home textile ".

    < /p >


    < p > < /p >.

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