Deciphering Large And Medium-Sized Textile Enterprises How To Make Use Of Macroeconomic Policies

< p > < strong > Fu run group: "survive" is the first choice for winter. < /strong > /p >

< p > maxim: the interests of all parties in the game are not what they want to do, but how they can be done only if they can be done.

Nowadays, the economy is very cold and the weather is very hot. What we need to do is head cold, heart heat, but also strong feet and step accuracy.

With a calm mind, insist on doing your business well and listen less to the weather forecast.

Living is the first choice for winter.

< /p >

< p > the National Bureau of statistics issued an economic "semi annual report" in July 15th, with an economic growth of 7.6% in the first half of this year, of which 7.7% in the first quarter, 7.5% in the two quarter, and a two quarter slowdown in economic growth.

Economic data is weakening and growth rate is down. China's economy is indeed not optimistic.

A professor at the Central Party School said that the era of China's rapid economic development is gone forever. The "shortage of money" in July means that China's crisis has begun.

In the past, the opportunity to rely on overdraft resources to cash in is less and less. China will return to poverty in the coming years.

In the face of crisis, the government has 3 choices, or to take the old road of economic stimulation, to quench its thirst, or to change its nature without delay, or to accelerate its reform and readjust its economic structure.

From the present analysis, the third way is the choice of the new government.

But the interests of all parties in the game are not what they want to do, but how they can be done only if they can be done.

Facing the cold winter, facing the macro situation of "seven ups and downs", how should enterprises choose? < /p >

< p > under the market economy condition, < a href= "http://www.91se91.com/news/" > macro control > /a > is normal. It is also a common sense. I think what enterprises need is to assess the situation and go with the flow.

Professor Xu Xiaonian advised Entrepreneurs: you will not be able to avoid facing the ups and downs of the economy.

With a calm mind, insist on doing your business well and listen less to the weather forecast.

Living is the first choice for winter.

From tactical level, there are many choices for winter.

For example, early reserves and warm winter, such as dormant and lying down for the winter, such as taking the opportunity to attack and hunt for winter, different enterprises may choose to adopt different tactics according to their own circumstances, and all of them are likely to survive the crisis.

But only when we have done our business well can we make a choice.

Nowadays, the economy is very cold and the weather is very hot. What we need to do is head cold, heart heat, but also strong feet and step accuracy.

Zhao Linzhong, President of Fu run Holdings Group, /p

< p > < strong > red bean group: the stage of doing and fair holding up dreams. < /strong > /p >

< p > maxim: in the final analysis, the competition of modern enterprises is the competition of talents. The stamina of the development of enterprises comes from the development potential of talents.

Any position of the red bean, to the manager of the factory manager, and to the head of the workshop, will be placed on the job of competition, and shall follow the principle of fairness, impartiality and openness.

All kinds of excellent talents are continuously flowing from the fair red soil of red bean, which makes the enterprises full of vitality.

< /p >

< p > becoming a pnational centenary enterprise requires not only the spirit of hard work, but also the fair competition mechanism within the enterprise.

When I was studying in the United States, I realized that the reason why the United States is strong is that everyone has the chance of fair competition, so as to achieve life goals and personal dreams.

So for our enterprises, giving every employee a fair opportunity can not only enable them to realize their dreams, but also enable them to be full of vitality and realize their dreams.

We are trying to provide every employee with a fair stage to realize their dreams.

Any position of the red bean, to the manager of the factory manager, and to the head of the workshop, will be placed on the job of competition, and shall follow the principle of fairness, impartiality and openness.

All kinds of excellent talents have been pouring out from the fair soil of red bean, not only to maximize the potential of red bean talents, but also to make the enterprises full of vitality.

< /p >

< p > for example, Yu Qionglin, a graduate of Fudan University from Hunan, is a a href= "http:// www.91se91.com/news/index_c.asp" > Red Bean < /a >, who first went to the factory director's position through the competition. He took advantage of his ability to make the factory that had lost money 2 million 650 thousand yuan. Now he has played a more and more important role through the competition and become the general manager of the group two company.

In the final analysis, the competition of modern enterprises is the competition of talents. The stamina of the development of enterprises comes from the development potential of talents.

The enthusiasm of talents has been mobilized, and the development of red beans has been in a healthy rising channel.

From 2002 to 2011, the red bean group increased 7 times in ten years.

Especially in the complex and changeable economic environment at home and abroad in 2012, the development of red beans went up against the market, and the year-on-year production and sales increased by 15%.

< /p >

< p > dream is beautiful, the process of realizing it is hard, and doing things and fair can hold up the dream.

There is a large number of employees who are willing to give up and dare to bear hardships.

A fair opportunity for every employee is also an important factor in the success of red beans.

Zhou Haijiang, party secretary and President of the red bean group, < /p >

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< p > < strong > Hua Hua shares: why do enterprises advocate academic style? < /strong > /p >

< p > maxim: how can we succeed? We must be good at pursuing truth.

Is the formulation of technology the most reasonable, and whether it is more reasonable, whether its cost, stability, goals and results are better?

If studying and seeking knowledge refer to behavior, seeking truth and seeking truth refers to people's mentality.

Don't exaggerate. False is the academic style we advocate.

< /p >

< p > look at some excellent enterprises, such as Inamori Kazuo's third company, Japan Airlines and the KYOCERA he founded. In fact, Inamori Kazuo's "Sheng he Shu" is inheriting a culture.

In the case of Japanese Airlines filed for bankruptcy protection, Inamori Kazuo realized losses in less than half a year, and in less than 1 years, created a profit of 188 billion 400 million yen, relying on a culture, which is a "positive energy".

In fact, we have been saying that real education is culture, which is very different from Japan.

We may not be able to change others. We need to change ourselves and promote our culture.

The company formed an internal reading book in 2010, following many modifications, and put forward the concept of "family culture" this year.

< /p >

< p > everyone knows that the academic fraud of Professor Zhejiang University may have little influence on academic fraud, but its negative guiding effect on society is very bad.

Learning is never allowed to be false. Falsification is undoubtedly a matter of morality and character.

Our academic style is "learning, seeking knowledge, seeking truth and seeking truth".

To learn, to learn and to pursue is the first step to success. We must be good at learning and be good at changing and changing ourselves.

Seeking knowledge, knowing is knowledge, and seeking knowledge is the most fundamental reason for acquiring knowledge.

In production management, it may sometimes be considered that the customer's confirmation is not going to the requirements and results achieved by the thing itself. It may exceed the targets of customers and products, but we often do not pursue them.

How can we succeed? We must be good at pursuing truth.

In other words, is the formulation of the technology the most reasonable, and whether it is more reasonable, whether its cost, stability, goals and results are better?

If learning and knowledge refer to behavior, seeking truth and seeking truth refers to the mentality of people in the process of work.

Seeking truth from facts is to seek the original appearance of things. We must be realistic, be serious and not exaggerate falsehood. This is the academic style advocated.

< /p >

< p > maybe some people will ask, is it necessary to advocate academic style as an enterprise? Now Hua textile is a processing enterprise, but if you want to think about the future, a href= "http://www.91se91.com" > Hua Hua < /a > has to make a hundred years of Chinese spinning. This will lay a foundation for Chinese culture, and its culture is an important factor.

Huafang is now in a period of pformation, pforming from the past dyeing and finishing process to the end product, and into a brand creative company.

In the future, we will carry out product R & D, end product and whole industry chain.

Our mission is "the advocate of healthy and fashionable life". It is our academic style to create and guide.

Wang Limin, chairman and general manager of China Textile Co., Ltd. < /p >

< p > < strong > Ning Ning group: entrepreneurship is the only "longevity medicine" < /strong > /p >

< p > maxim: it is the greatest test for a person to stick to the mindset of starting a business and stick to it for one or two years and insist on 10 years, 20 years and a lifetime.

A dry business is like sailing against the current.

If you think you can achieve a little success, you can breathe a sigh of relief, so stop the oars and stop the oars.

There is only "entrepreneurial state" in the world, and there is no "Shou Shou state".

< /p >

< p > entrepreneurship and keeping the business are two very different attitudes towards life.

There are two reasons why people want to start their own business. One is not willing to be poor, the other is to change their own poverty. The two is to achieve a career and realize the value of life.

But at the beginning of the business, there will be various difficulties. We must be like snail. We must be patient, perseverance, diligent and fearless, but we must always move forward.

< /p >

At the beginning of P, do not have too much hope, because enterprises have different profit making models at different stages of development.

Small businesses rely on hard work and opportunities to make money; enterprises rely on marketing and management to make money a little larger; to big enterprises, they need to make money by strategy and brand; big enterprises and even central enterprises begin to make money by monopoly and finance.

It is said that the profits of 68 central enterprises in the world top 500 are 5 times more than that of the 500 private enterprises in China, and the sum of net profits of China Mobile and PetroChina exceeds the total profit of 500 of China's private enterprises.

In foreign countries, it takes 15 years to accumulate one hundred million of the wealth, and it takes 10 years to turn one hundred million yuan into 1 billion yuan.

In China, because of monopoly of power and monopoly of resources, the process takes only 3 years.

But this opportunity is probably not enough for our private enterprises.

So we must recognize ourselves at the beginning of our business. We should neither be too humble nor ambitious. We need to start solid and solid, hard work and hard work.

< /p >

< p > What does entrepreneurship depend on? Rely on passion and passion and rely on a force that does not admit defeat.

On the contrary, keeping the industry is a manifestation of laziness, no progress and isolation.

Over the years, no matter how high the summit is, there are still many difficulties. No matter whether it is thirty years old, just like blood and gas, or in the past, people will be old. I have never given up the mentality of starting an undertaking.

This is also the root of a href= "http://www.91se91.com" Ning Ning /a.

< /p >

< p > I think it is the greatest test for a person to stick to the mindset of starting a business and stick to it for one or two years and insist on 10 years, 20 years and a lifetime.

A dry business is like sailing against the current.

If you think you can achieve a little success, you can breathe a sigh of relief, so stop the oars and stop the oars.

There is only "entrepreneurial state" in the world, and there is no "Shou Shou state".

Entrepreneurship is the only "elixir of life". When you no longer start business and delusions of "keeping your business", there is only one way ahead. It is atrophy, decline and death.

In the words of Niu Gensheng, founder of Mengniu Group, either self revolution or revolution, there is no third way! Su Ruiguang, chairman of Ning Ning Textile Group, "/p".

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< p > < strong > Baoji Kyushu: the information "ears" always erect "/strong > < /p >.

< p > maxim: for enterprises, to seize the market players and not to lose the market, the word "grab" requires information to support. Only when we grasp a lot of information can we dare to "go to sea" to know where the reef is, where is the shoal, where is the rapids and where to sail.

Information is the "ear" of an enterprise, and it can not be droped, nor can it become a display.

< /p >

< p > a business leader came back from abroad to talk about feelings. The first thing I mentioned was "grasping information". Many enterprise information personnel accounted for 1/4 to 1/3 of the total number of enterprises. The expenses were also very alarming. Some of the information was not used, and the enterprises also gave awards.

The boss said: "at least remind enterprises to take detours."

< /p >

< p > look at some of our loss making enterprises. One of the most important reasons for the decline in efficiency is poor sales. The key is not to accurately predict changes, to cope with changes flexibly, to adapt to changes at any time, and to adjust the structure of products in a timely manner, resulting in less aggressive enterprises and slower pace.

Some enterprises "thin field people are scarce", the products that have been reclaimed are more competitive, forcing the cost to rise, and making no profit; some "cattle do not drink water and press their heads", and go into the industry without production. The long drawn out enterprises are dragged down and skinled down; some of them "get behind the others" and produce products that have been eliminated by other enterprises. After the market is put on the market, the "bottom is not hot enough to be knocked down"; some of the factories are singing big plays, no matter how the market changes, the new projects are big, resulting in the project having a disease on the body during the "fetal education" period.

< /p >

< p > for enterprises, to seize the market players and not to lose the market, the word "grab" requires information to support. Only when a large amount of information is mastered can we go to sea to know where the reef is, where is the shoal, where is the rapids and where to sail.

This is the theory of "holding a thousand songs and then listening to a thousand words."

< /p >

< p > to invigorate enterprises, information is the key.

We can't miss the sun and miss the moon. We should study more markets, visit more users and catch more information.

You can't just focus on production management or sales, but you can't hurt your information work.

We should train more information talents, collect information extensively, constantly find the pulse of market changes, innovate more, and respond more to the market, so as to supplement the market.

Information is the "ear" of an enterprise. It can not be hung down, nor can it become a display. It should always open like a radar antenna.

Shaanxi Baoji Jiuzhou < a target= "_blank" href= "http://www.91se91.com/" > textile < /a > Company Party committee work Minister Liu Xin < /p >

< p > < strong > Hua Hua 3509: Limited business opportunities can be pformed into an unlimited market < /strong > < /p >

< p > maxim: Zhejiang people can use stockings, ball pens, buttons, lighters and other small commodities to start a big market, pforming Limited business opportunities into an unlimited market, to a large extent, owing to their innovation and breakthrough in business philosophy.

In the current situation of increasing operating pressure, we must realize the breakthrough of marketing work, and the most basic foothold is to change the marketing concept.

< /p >

< p > Peter Drucker, a master of management, thinks that there are only two functions of an enterprise: marketing and innovation.

Zhejiang people can use socks, ball pens, buttons, lighters and other small commodities to start the big market, and pform limited business opportunities into unlimited market, which owes much to their innovation and breakthrough in business philosophy.

All Zhejiang province has formed more than 200 special industrial blocks, such as Zhuji socks, Haining a target= "_blank" href= "http://www.91se91.com/", leather less than /a, Yongkang hardware, and more than 1 billion yuan output value, guided by market demand, and created the development trend of "thousands of households running factories, and thousands of soldiers and thousands of Ma Ben".

This kind of business mode that makes our products stronger and better, makes the characteristics, develops the market and industry together, the market is bigger and bigger, and the industry is stronger and stronger is worth learning and using for reference.

< /p >

< p > under the current pressure of increasing operation, we must realize the breakthrough of marketing work and complete the targets of this year's economic budget. The most fundamental goal is to change the marketing concept.

Marketing concept is the basic guiding ideology for enterprises to carry out business decisions, organize and manage marketing activities, and also is the management philosophy of enterprises. It is a concept, attitude and way of thinking of enterprises. It is a guiding ideology of "camp with consumer demand as the center and market as the starting point".

< /p >

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< p > as a military enterprise with more than 60 histories, our 3509 company's marketing concept is also keeping pace with the times: in the era of planned economy, we need not worry about selling, we are adhering to the concept of production and product centered on enterprises. After market competition is becoming increasingly fierce, we are beginning to re examine the needs and desires of the target market, take everything as the center of consumers, and deliver objects more effectively than competitors.

The textile industry has been in a downturn since the beginning of this year. In order to get rid of the difficulties in operation and realize the development of enterprises, marketing needs to break through and the old ideas need to be changed. We should set up the idea of taking consumers as the center and taking into account the long-term interests of consumers and society.

Only in this way can we go against the trend and break through the bottleneck of development.

< /p >