Interpretation Of How To Give Play To The Core Role Of Sales Force

< p > achievement type < a href= "http://www.91se91.com/news/index_c.asp" > salesperson < /a > is an ideal salesperson, he will set goals for himself, and will set goals higher than others.

As long as the team is able to achieve results, he doesn't care who the credit goes to. He is an excellent team member. How can a manager encourage such self motivated salesmen? The right way is to ensure that they are constantly challenged.

Play their core role in the sales force.

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< p > < strong > (1), encouraging sales personnel of achievement type < /strong > /p >

Randall P, President of the American acli worth company, pointed out in his long-term career development plan: "sit down with the sales staff of achievement, and find out three key aspects of their work: what are they good at? What aspects need to be improved? What aspects are not good at and need to learn? Next, together, make improvement targets for the salesperson." "Murphy"

Another example is the training director of a well-known American Enterprise: "the best way to motivate a successful salesperson is to let him do it, give it to them and let them do it, which is a great incentive for them."

In addition, another effective way to motivate salespeople is to train them into management.

"If it is interested in management, invest in it," said Vice President of the Ollie hotel.

"Training them, pulling them out of the sales circles and expanding their horizons will surely be rewarding, because the salesperson of the achievement type has the spirit of being the master and can make strategic planning and assume corresponding responsibilities."

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< p > < strong > (2) to explore the potential of salesmen < /strong > /p >

< p > > a href= "http://www.91se91.com/news/index_c.asp" > employee < /a > is the greatest wealth of a team, and human potential is endless.

Success is a man's success, and most of his failures are caused by human problems.

Therefore, human potential is the most fundamental element of an enterprise.

A sales team is influenced by the culture of the enterprise, each has its own characteristics, some are united, some are loose, some are full of passion, some are stagnant, some are patient, some are three minutes hot, some are strong in execution, some are diligent, some are lazy and scattered, and so on.

It should be said that these are the spirit of an enterprise, that is, the differentiation between enterprises and the differentiation of people.

In fact, only by exploring the potential of salesmen and keeping pace with the whole enterprise is the team that has the prospects, vitality and success.

The difference of salesmen in Shandong's Lu Hua Group lies in the "three meetings" and "four abilities" in the corporate culture: they can do, speak and write; they can suffer losses, eat gas, endure hardships and endure hardships.

The differentiation of salesmen has made outstanding achievements in the development of Lu Hua, making the brand of Shandong flower soaring rapidly and developing strongly.

The innovation spirit of Haier people, the executive power of Mengniu, the fashion concept of Procter and gamble, and the loyalty of Panasonic people are all the differences between people who are constantly exploring the potential of salesmen while distinguishing from competitors. This is also their most powerful and lasting resource and weapon.

They play a strong core role in the sales force, thus casting the brilliant achievements of the brand.

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< p > < strong > (3) successfully established < a href= "http://www.91se91.com/news/index_c.asp >" human resources < /a > system < /strong > /p >

The core competitiveness of a shop in P can ultimately support its position in the market, and the most important thing is to rely on the internal staff to achieve it. This is the overall requirement of the store for the internal staff: what kind of employees can survive and develop in the shop, and can support the survival and development of the whole enterprise.

TCL has a famous saying: if the enterprise has problems, the leadership of enterprises is part of the problem.

If the enterprise fails to recruit outstanding talents, and fails to retain outstanding talents, poor executive ability and poor performance, the first thing to review is the management level of the enterprise.

Therefore, a shop manager must first establish and build a human resource management system.

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< p > talent is the key to the success of brand management.

Heng Yuan Xiang in the implementation of human resources allocation is due to the establishment of personnel departments, because of talent positions.

While selecting talents, we first produce the fishing net effect, and then extract the core strength.

The personal interest associated with the company's business is the first factor for the company to deploy human resources.

The operation mode of Heng Yuan Xiang's brand operation requires employees to have full work enthusiasm and innovative passion for their chosen and engaged work, and interest is the motive force to stimulate and stimulate creativity.

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