Qianli Taught You How To Deal With The Backlog Problem Of Underwear Store Properly.

< p > inventory is a stone in the mind of the end trader. On the one hand, it is the backlog of funds, which reduces the working capital.

Terminal operators generally do not have enough funds. If they create inventory, they will break up the capital chain and lose many business opportunities.

On the other hand, inventory also reduces the overall profit margin of the store.

Therefore, if we do not remove this stone, we will always be depressed by terminal operators.

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< p > < strong > lingerie store backlog problem < /strong > < /p >

< p > < strong > 1: underwear sales < a href= "http://sjfzxm.com/news/index_cj.as" > skill < /a > /strong > /p >

< p > General underwear salesmen will have a common problem. For some underwear's subjective judgement is not good to sell, it will not recommend to customers, so customers can not even see the product, of course, do not know the characteristics of the product.

In this way, an unnecessary stock backlog will be formed for a long time.

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< p > < strong > Two: underwear brand choice < /strong > < /p >

< p > the phenomenon of backlog of terminal goods is mainly due to the fact that some terminal manufacturers have made the wrong choice when choosing brands, and have chosen a brand that is not honest.

Now, some small underwear brands, in the initial investment, in order to attract the terminal business, what conditions are agreed, such as 100% return.

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< p > this is a great temptation for the terminal operators who are involved in the underwear industry.

If there is a 100% return, there will be no inventory left by the terminal operators.

Therefore, the terminal merchants easily caught up in fishing. When signing the contract, they will understand that the manufacturers have a condition to return the goods. In word games, it is 100% return, and the actual withdrawal is only a small part.

In this way, some unmarketable items of terminal businesses are put into stock and become stock items. They accumulate over a long period of time and become a huge number.

Therefore, when choosing brand, choose some large underwear brands, such as: love underwear, etc. second line underwear brand < /p >

Besides P, there is another reason for inventory.

Nowadays, some underwear brands are OEM and do not have their own production base, so the production cycle is long.

In the peak season, the terminal merchants are out of stock because they can't get the goods.

In the off-season, the brand's goods are coming off again, because they can't be sold and become stock.

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< p > < strong > underwear store clearance method < /strong > < /p >

< p > < strong > 1: special sale clear storehouse < /strong > < /p >

< p > the longer the inventory is pressed, the more valuable the goods will be.

Therefore, when there is stock, terminal business will have to find a way to clear inventory.

The most effective way to clear inventory is to sell.

Consumers should be sold at a discount of less than the market price to attract consumers.

However, because the sale of other positive products can be promoted during the sale, the loss can also be reduced to a minimum.

In addition, if we clean up inventory in time, we can revitalize our capital and get some more salable goods, which can also compensate for certain losses.

Therefore, the terminal should not hesitate when clearing inventory, and should be decisive.

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< p > < strong > Two: win the support of branding > /strong > /p >

< p > if terminal business is to choose the brand of integrity, its manufacturers will not sit idly by at the end of a large quantity of goods.

Therefore, when necessary, terminal providers can win the support of manufacturers, and make use of the resource advantages of manufacturers to clean up inventories together. This effect will be much better than that alone.

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< p > < strong > Three: looking for special sales channels < /strong > < /p >

< p > when the existing sales channels are not enough and can not digest inventory, we can consider opening up other forms of sales channels for target consumer groups.

For example, group buying, VIP sale, issuing coupons, etc., to clear out inventory in time.

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