Jin Tong Mu 5 Yuan Children'S Clothing Store Needs To Keep Pace With The Trend.

< p > how to open children's clothing shop, first of all children's clothing market analysis: Children's clothing is a necessity, but also a relatively strong consumption of repetitive products. First, the baby grows fast and needs to be constantly replaced; two, when friends and family send gifts, they often choose clothes; three, clothing and clothing are indispensable items during the holidays; four, children's clothing styles are diverse, and easy to arouse the desire of mothers to buy.

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< p > children's clothing profits are relatively high, generally 55% off purchase, 20 percent off sales also have nearly 70% of the profits, and there are many varieties of children's clothing, consumers can not make obvious price comparison, shopkeepers easy to grasp the initiative! < /p >

< p > a birthday, a set of 61 festivals, two sets of Spring Festival, two sets of peacetime, at least 6 clothes a year, with an average price of 100 yuan for a set of clothing retail prices, the average consumption of people is as high as 600 yuan. With the increasing demand for quality and brand, this data will also become higher and higher! < /p >

< p > > strong > /strong > what brands do they have: < a href= "http://sjfzxm.com//business/" > golden boy wood < /a > /p >

< p > business area: Children's clothing is won by the style and price, the shop size is not high, and the minimum size is no less than 10 square meters.

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< p > capital input: except rent and decoration, 10 square meters of stock, about 20000 yuan, and so on! < /p >

< p > business mode: single brand franchised store and multi brand storefront.

A single brand store is basically a form of franchise. After signing an agreement with the manufacturer, the manufacturer provides textile decoration information, product manuals, publicity POP, image counters, etc. the multi brand store is more flexible, including storefront decoration, and the price discount can be adjusted according to the machine. < /p >

Store decoration: Children's wear is the pursuit of personalized products, shop decoration also needs personality, can use the original color wooden shelf mainly P.

As for the display of products, try to put the products in shape, and do not just hang them all over the place! Because children's clothes are not many, but are exquisite! < /p >

< p > profit reference: Children's clothing will backlog at any rate, so the general situation is: the same batch of goods, high profit in the early stage, thin profit in late stage, except for expenses, on average, the net profit is around 35%! < /p >

< p > purchase channel: basically there are children's wholesale market in all parts of the country. Children's clothing is no more than baby products. It can be entrusted to the distribution center, because the style renewal is very fast, and the owners of children's clothing must purchase their own products.

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< p > competition environment: because the entry threshold is low, there are more competitors in the children's clothing store, but most businesses are very ordinary. Only a few shops can become the top representatives. It is not the restriction of funds, but rather the operation of children's clothing, especially the need for judgment. The shopkeeper needs to have a ready observation for the style, color, price and consumption psychology, and at the same time, needs to have a keen promotion ability. Therefore, the general owners can not do it. If you have less of the above abilities, you will be more careful in the children's clothing industry! < /p >

< p > note: product backlog is the most careful problem of children's clothing shop. Many shops lose money in the backlog of products, and many stores do not lose money, but they only earn a lot of backlog goods.

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< p > two choices: if the local consumption ability is strong, people's brand recognition is high, and the shopkeeper is not proficient in clothing, then we should consider making a single brand, taking the route of alliance and exploiting the market with the help of the manufacturers. If the local consumption ability is ordinary, there is no brand name, it is more suitable for a variety of products, but there is a premise that the owner needs to know: brand consumption is an inevitable trend! < /p >