Shing Shiling (International) Leather Goods City Will Build Supply Chain Platform

In the past, Huadu District

Once a "skin free land", leather leather products began to be produced in the 70s of last century. After thirty or forty years of development, it has become the largest leather distributing center in the country, accounting for more than 60% of the national cake.

Despite the huge volume of pactions, Shiling leather did not have its own pricing power for a long time.

"China is a big manufacturing country in the world, the vast majority of products are produced here, but the price index is abroad."

In the industry view, to win the right to speak leather prices, we must shape our own price index.

In March 2012, Shiling leather price index went on line, becoming the second domestic leather price index in Southern China.

However, subject to the traditional paction mode, the current price index data collection work is done manually.

Because the electronic paction mode has not yet been implemented, the staff can not know the quantity of sale and the price of each specific paction, and the sensitivity of the price information ultimately gathered is also weakened.

For this reason, Shing Shiling (International)

Leather goods city will build a supply chain platform, merchants can directly place orders and settle accounts through electronic trading platform, which will further enrich the basic data on the price index, and avoid the problem of insecurity in the traditional trading mode, shorten the backlog time and reduce the financial cost.

As a cross border e-commerce platform authorized by Guangdong, the holy land will also be able to connect with customs and commodity inspection in the future, and cargo pportation will be monitored throughout the whole process.

Can the new trading mode expand the influence of the Shilin leather price index? Can the Shilin (International) leather leather city's pformation provide a reference for the development of Guangzhou's new economy? The "Guangzhou price" index series will observe the fourth phase of the Shilin international leather leather city and explore the new trend of Guangzhou's economic development.

Innovation: Southern China's first leather price index

Every two o'clock in the afternoon, the holy land.

Shilin (International) leather goods city traffic peak as scheduled, tens of thousands of vehicles to gather in the market.

According to statistics, the daily traffic volume of the holy leather leather city has reached a maximum of 100 thousand trips.

If it is equal to 24 hours, it is equivalent to 69 trips per minute.

However, in the past, Shiling leather leather city was a "leather free land". Leather leather products began to be produced in the 70s of last century. After thirty or forty years of development, Shiling became the largest leather Distribution Center in the country, accounting for more than 60% of the national cake.

Although the volume of pactions is huge, Shiling leather has not had its own pricing power for a long time.

"China is a big manufacturing country in the world, the vast majority of products are produced here, but the price index is abroad."

Insiders pointed out that Shiling encountered a typical problem, and to win the right to speak leather prices, we must shape our own price index.

Against this background, Shiling leather price index came into being.

Guangzhou price index platform can be seen, the latest issue of this year - the Shiling leather price index released in December 14th was 104.22, the value of the ring up and down was -0.22%.

At present, Shiling leather price index has been released in the Guangdong Provincial Price Bureau price monitoring center and Guangzhou Price Bureau's two index official website platform, which is also the first domestic leather price index in second domestic and Southern China regions.

From March 2012 to June 6, 2014, the Shiling leather price index has been released for 133 periods, updating 206460 commodity price data and updating 126170 index data.

Sheng Di Shiling leather leather city deputy general manager Liao Yuezhao told reporters that the Shiling leather price index is sacred earth Shiling (International) leather leather City Trading Center and Guangzhou Price Bureau price monitoring center cooperation project.

The joint center of the trading center, the city price unit and the South China Normal University expert went deep into the Shilin leather Market Research, selected 370 representative products that reflect the overall price of leather industry from tens of thousands of leather raw material products as samples, collected them in the fixed period of each working week and uploaded the latest sample prices to Guangzhou price index platform. The background system automatically generated the latest Shiling leather price index according to the set rules.

There are tens of thousands of leather raw material products. Why does the Shiling leather price index only select 370 of them as collecting samples? "This is because leather is various and fast changing. We chose the mainstream products with the largest volume of paction as samples."

The responsible person of the holy leather leather City Trading Center said that the volume of the 370 products accounted for 80% of the leather raw material products traded, and in order to more truly reflect the market trading situation, each survey also reached seven hundred or eight hundred merchants.

"This helps businesses to quickly and timely judge the price trend".

Change: price index guides production

Every year, China (Shiling) leather goods Festival is a local event.

In December 2nd, the thirteenth China (Shiling) leather and leather goods Festival, which just came to a close, was gathered by merchants. The 5 days of the exhibition lasted for more than 35 million yuan.

And the number of vehicle plates coming to Shiling daily came from Guangdong A, Guangdong B, Guangdong D, Guangdong S, Guangdong R and Guangdong H until Yu A, Anhui A and Xiang A.

Nowadays, more than five hundred thousand customers purchase leather and leather goods to Shiling, mainly from all parts of the country, as well as South Korea, Italy and other countries and countries.

It is understood that 70% of Shiling's leather products are used for export and are sold all over the world, occupying more than 70% of the popular box Market in Europe and the United States, becoming "China's leather capital."

In the leather industry chain, Shiling also steadily occupies the title of the largest distributing center of leather, and owns several wholesale markets.

Among them, the Holy Land (International) leather leather city now has an area of 500 thousand square meters, and has more than 4000 merchants. It is the largest leather trading market in the country, with an annual turnover of more than 15 billion yuan.

Behind this prosperous paction, it is the Shiling leather price index that plays a guiding role.

Zhang Guanbin, director of a shop in the central city of Saint leather, told reporters that six or seven of its products were sold to various cities in the Pearl River Delta. The price index is an important channel for him to understand the market changes with businessmen who come to buy.

"Once, we predicted that prices would go down, and not long after that, there was indeed a price cut."

Li Ying Chun, technology information director of Shiling International Leather electronic trading center, said that in the industry, leather price index has become an important channel for leather producers, purchasers and sellers to understand the market and determine the trend of prices, prompting enterprises to guide their business activities according to market price fluctuations.

Specifically, leather producers can make more rational purchases of leather raw materials and arrange inventory according to price fluctuation information, and then make orderly production according to market orders. Leather middlemen can store goods in stores according to price signals, and one side will not be overstocked, on the other hand, they can have single connection and goods available; leather buyers can also use price index as reference to make leather procurement, inventory management and leather goods production more reasonably.

With the global economic downturn, leather trading has also shifted from the seller's market to the buyer's market.

Liao Yuezhao said that the downstream leather processing enterprises will also buy more according to the price index in the low price period. "And they can negotiate with the wholesalers about the price and quantity, and then deliver them in batches, for example, 1000 purchases at a time, 100 shipments according to the production needs, so that the inventory cost of the downstream enterprises can be saved, and even zero inventory can be achieved."

Intermediaries and downstream enterprises also solidified their costs in advance, locking profits and avoiding the turbulence brought by the market.

Bottleneck: traditional trading mode weakens index sensitivity

Like other price indices and specialized markets in Guangzhou, Shilin leather price index and its specialized market also exist short board.

Liao Yuezhao admitted that the price index did encounter some difficulties in the operation.

As far as the collection is concerned, the workload is not so small.

This is due to the large number and complexity of leather products. The difference between thickness and color will lead to many products. At present, there are tens of thousands of leather products in Shiling trading.

Leather market professionals pointed out that leather products have strong fashion and seasonality. They are similar to garments. The demand for products is very high at the epidemic stage, but no one wants them after the season.

"A previous style can be operated for two months, and now it may be updated in half a month."

In this case, the Holy Land leather city will have to adjust the sample and collection scope in real time according to market changes, which greatly increases their operational workload.

As a non-profit public welfare project, the operation capital of the project depends on the holy land group. This also causes the project operation to face the problem of lack of funds.

In recent years, the macroeconomic downturn has also led to a relatively high turnover rate of cooperative businesses. The frequent turnover of business partners has resulted in poor communication between us and businesses, and the efficiency of information feedback has been reduced.

"At present, data collection is done manually, and it is also a short board."

Liao Yuezhao said that this is actually related to the way traders trade, they have not yet traded through the electronic trading platform, but rather adopt the traditional mode of trading.

Under this mode, the staff can not know the quantity of sale and the price of each specific paction, and the sensitivity of the price information ultimately gathered is also weakened.

The reporter understands, at present, most professional markets have 3 types of trading patterns, one is the "three present" paction, that is, cash spot spot trading; the second is the account period, usually 30 to 60 days, and the third is cash on delivery.

The "three current pactions" are mostly suitable for small and initial pactions, bringing the traffic pressure to the market. This mode only accounts for 20% of the sacred leather leather city.

The proportion of accounts traded accounts for 40%, but it increases the financial cost of merchants.

The problem of the mode of cash on delivery is that the goods are collected by the logistics company and the settlement period is about one month, thus accumulating much money on the hands of the logistics company.

According to the insiders, some logistics companies may divert the money received for investment or other purposes. "When merchants go to settle accounts, they will make excessive demands, such as freight payment for future freight". "Some logistics companies' capital chain is broken, and even they will run away with money. This year there is a logistics company" walking guy ", which has taken away about 4000000 yuan.

In this regard, observers pointed out that the existing paction mode needs to be pformed, and the professional market can win in the new round of industrial competition.

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Explore: build a supply chain platform to achieve electronic pactions.

Liao Yuezhao disclosed that in view of this problem, the Holy Land leather goods city plans to build a supply chain platform next year, and is expected to be launched in February next year.

At that time, merchants can use similar trading mode on the platform, directly order on the platform, quantity and price will be clearly recorded, which will further enrich the basic data on which the price index is based.

It is worth mentioning that another good thing that the supply chain brings to merchants is that they can be on the platform.