How To Conduct Lighting Design In Clothing Stores

High quality space design always affects people in the environment at the first time, and whether or not his material needs can be satisfied, spiritual pleasure has determined his preferences. In the survey, 73.33% of people think that shops need to be specially designed. The so-called "special" is aimed at this brand and brand goods, even for the same type of things, because of different decorative styles bring different brand language.

For example, they also sell neckties, some brands hang their necktie on each independent hanger, which is convenient for customers to find, and also shows the brand's rigorous and competent style.

The tie is placed freely on the side of the shirt, or even folded into a delicate rose, so that consumers will be infected by such a relaxed and relaxed atmosphere when they enter the door. The brand seems to say: "formal dress can also be very comfortable and very rich".

The 73.33% of the respondents probably didn't realize their taste and their understanding of the trend. They first got the general impression from the store's sense of design.

A brand store that can visually resonate with consumers needs to consider many aspects, such as today's fashion style, the latest fashion color, the use of new materials, and so on.

For example, clothing stores can be placed not only on clothing, but if they are decorated with some small objects related to life, they seem to be placed in a corner at random and hang on the clothes rack beams. They will immediately give people a warm feeling and retain more customers' hurried footsteps.

From window display to clothing matching, we should proceed from the humanization. We have also seen the failure cases, because they did not carry out in-depth analysis of the target group, did not have a clear understanding of their brand positioning, may have spent a high cost of decoration, but let consumers have a sense of distance.

At present, there are more and more enterprises in this field, and they are developing towards a more open and healthy direction.

About stores

Design, a designer said that want to present in front of the consumer, should be the product of the perfect combination of the three aspects of space rationality, display beauty and clothing style. Any lack of the same is a pity.

In today's society, there are so many kinds of merchandise brands that the selling place of goods can not give people visual beauty.

Take clothing stores as an example. Once upon a time, all brands devoted all their energies to the research of clothing itself. Occasionally, several stores changed their faces, and their products immediately became brighter.

Now that homogenization is so serious, I think it is more necessary for businesses to have their own.

Design a unique shop.

In today's fierce competition, there are more and more "behind the scenes" for the majority of consumers, such as the flagship store that combines leisure and shopping, has a concept store that will run through the whole shopping process, and send shoppers' consumption information to the private shop.

In fact, many consumers do not yet understand the real benefits of specialty stores, flagship stores and experiential shopping. Only finding good brands are committed to continuously developing new shopping places, and have a modern look.

Personally, the maturity of consumers is precisely the maturity of consumer psychology, which not only can rationally distinguish all kinds of temptations, avoid potential consumption traps, but also use the possible seduction measures for us, maximize services, acquire information and knowledge in consumption, supplement services and consumption, and learn to enjoy the convenient life brought by quality service.