Urban Complex "Heat Shortage"

Under the background of speeding up urbanization and upgrading the modern service industry, many cities have seen the urban complex "boom". Taking the coastal city of Yantai as an example, the city's urban complex project has reached 29.

However, these complex, which are mainly based on retail and catering formats, encounter the problem of shortage of talents in varying degrees.

In front of the door, a notice of "long term recruitment clerk" was posted. The shop was a part-time student. This is the current situation of a new fashion store in Laishan New District, Yantai.

As a student at Yantai University, Liu Wen worked part-time in the store in her spare time. She told reporters that the official salesperson of this fashion shop had only one person, and it was very difficult for him to have a rest.

"The boss told me that in addition to receiving customers, people who have intention to apply can not neglect it."

Other stores also encountered difficulties in varying degrees. The new world store was stationed in Laishan district at the end of 2013, and its recruitment advertisements were always difficult to remove on the job search website.

This is also a portrayal of the whole retail industry in Yantai. Data from the first quarter of 2015 in Yantai's human resources market show that among the top five of the largest number of workers, salesmen, mechanical operators, restaurant attendants, salesmen and salesmen are listed.

Among them, the number of salesmen is 3063, and the number of job seekers is only 180.

The rapid expansion of the industry directly led to a surge in demand for labour.

"Generally speaking, a supermarket chain needs about 500 Basic staff and 20-30 middle-level managers.

Peng Wenrui, deputy director of Yantai employment and employment office, said.

In recent years, the "complex" craze in Yantai has exacerbated the shortage of talents.

Take the Yantai Wanda Plaza Project in Zhifu as an example, only the northern part of the commercial area has a total construction area of 500 thousand square meters, and it can provide nearly 10000 jobs after fully put into use.

Although urban complex projects provide a large number of jobs, young people are few.

Liu Wen said frankly, "the salary of 2000 yuan is almost unattractive to young job seekers, and it is only a part-time job."

Yantai's human resources market in the first quarter of 2015 showed that the average wage of the service industry such as retail, catering and other industries was around 1800 yuan, which is at the bottom of the average wage price table of various industries in the city.

"The difference in the income of the retail industry is relatively obvious. The remuneration of the senior and senior talents is not low. The department store manager has a monthly salary of about 5000 yuan, while the average monthly salary of the general staff is 2000 yuan."

Peng Wenrui said.

but

Most of the job demands are based on low-end basic posts, and salespersons, storekeepers, cashiers, salesmen and tally clerks account for more than 50% of the total number of jobs.

Positions such as operations managers, sales managers, etc., accounted for only about 5% of the overall recruitment.

"Influenced by traditional ideas, many college graduates think that they should first learn from others.

To start is to reduce the "status", do not want to engage in "waiting for people" salesmen, cashiers and other work, coupled with the lower salary of the grass-roots jobs, so few people choose the industry.

Peng Wenrui said.

Take cashier's post as an example. In the past, most enterprises had their age and academic qualifications. However, Yantai Wanda Department only required "high school education" and "more than one year's work experience" in recruitment requirements, and the conditions were very relaxed.

Peng Wenrui believes that in the context of the shortage of labor in the current complex, reducing the threshold of enterprises is conducive to easing the "labor shortage" problem, but should also avoid getting caught up in recruitment circles.

"According to experience, sometimes the threshold is low, but it is easy to lead to a higher turnover rate of such posts, and some enterprises are even in the state of recruitment all the year round."

However, reducing the threshold of employment has objectively increased the enthusiasm for employment of the elderly.

According to the statistics of Yantai Aging office, in 2014, there were 112 enterprises engaged in recruitment for elderly talents in Yantai, providing 310 recruitment posts, more than 1200 participating in the elderly, 175 people reaching the intention at last, 57 people signing the contract at the scene, and there were many service jobs such as zero sale, catering and so on.

"Service posts do not require very high professional skills. As long as a little training is available, the elderly are fully competent, which is also conducive to easing the shortage of employment in related industries."

Zheng Xiaojun, director of the Yantai right office for elderly affairs, said.