The Key Points Of Clothing Shop Location

In shops where traffic is busy and bustling, the probability of success is often higher than that of ordinary areas, because the endless stream of people is a potential source of tourists.

The larger areas are: the commercial center of the town; the vicinity of the station; the gate of the hospital; the gate of the school; the popular tourist attraction; the gate of the large wholesale market.

Some consumers choose to go to many clothing stores whenever they want to buy clothes. Why? Because there are so many local choices that they can sell three goods.

Therefore, do not worry about competition among the same businesses. Once the shops are open, the aggregation effect will be generated. It will easily expand the influence and gather the popularity and form the "x professional Street". Business will be easier than single handedly.

Choice of business location

It is closely related to potential customers, and all walks of life have different characteristics and consumption targets. Golden lots are not the only choice.

Therefore, it is necessary to determine the best place to open shop according to different business and projects. Choosing the right store is not the more lively place, the better. The key is to act accordingly.

Preliminary selection

After the location, we should make a further comprehensive investigation and make some investigation and analysis of the relevant situation before deciding whether to place the final position here.

The following aspects are mainly examined:

Before you rent a store, you must make a careful investigation of the storefront.

Do not blindly rent shops, we need to know whether the shops are facing demolition, re consolidation and other issues.

Some people are eager to find stores, and search the streets. Sometimes they can find several stores that are hanging with the word "pfer". They can not wait to negotiate with them, pay the deposit or even rent.

In fact, this practice is very hasty and easy to bring a series of sequelae.

If you really look at the storefront, you'd better hear the real landlord (the owner of the property right) from the side and understand the background basically.

Generally speaking, it is better to talk directly with the real landlord. If the landlord indicates that he has already rented the contract right and is unwilling to intervene again, you will have to negotiate with the current owner.

In addition, once the talks are successful, attention must be paid to the formal agreement and the requirement to change the name of the leaseholder to the owner of the property.

It is mainly about the operating performance and the price level of the commodity.

Inspecting the business performance of similar stores in the same area, we can preliminarily calculate the profit situation that may be generated from the store, and examine their commodity price level in order to determine their future commodity prices accordingly.

These are all very necessary.

The "passenger flow" is the "money flow". Inspecting the passenger flow condition can not only make you feel confident about the future business situation, but also provide a scientific basis for you to decide the marketing focus in the future.

The current situation of passenger flow mainly investigates these contents: 1. The situation of nearby units and home; second, the structural characteristics of the past crowd; 3. The short and busy season of passenger flow.