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    Clothing Store Location Strategy Helps You Make Big Money.

    2015/9/3 17:35:00 22

    Clothing StoreLocation StrategyShop Opening Skills

    When analyzing the business district and investigating the competition stores, the founder of any store must thoroughly analyze the negative effects of their shops and the nearby shops because of the same commodity content function and the close relationship between them, or to increase the attractiveness of the region through mutual cooperation.

    Clothing is also the same in terms of product functions, but not in terms of added value.

    In this way, we can take countermeasures after we find out the situation of the competition shop.

    Generally speaking, when exploring the competition situation, we should thoroughly visit the basic factors such as the business area, the type of goods, the number of employees and the hospitality skills, and then find out their advantages and disadvantages through comparison.

    For symbiotic shops, we should see if we can further develop new demand goods.

    For example, a chess game, everyone is a chess player, but each has different tricks.

    A good master is careful when he comes out of every chess piece. It does not mean that they are not good at level and slow in thinking, but that they know that "one move is careless and the whole game is lost".

    In fact, it is the same for opening a store. For any businessman, careful and careful market analysis is essential.

    This is because stores often specialize in selling a brand or targeting a particular class.

    Consumer

    Once the analysis fails, stores will face a drying up of customers and will also face the danger of "one move is careless and the whole market is lost".

    Therefore, the first step of successful opening is to make a good job of market analysis and take advantage of the rapid development of China's two or three line market.

    For example, we should identify and understand the common situations that we and other peers will encounter. Then we must go deep into the market situation and find out our own unique situations.

    Only after a detailed investigation and analysis of these problems can we move on to the next step.

    For example, singing and dancing, singing and dancing on stage, not everyone is the protagonist, some people can only play the supporting role.

    Why? Because each of them has different strengths and different strength, so they can only play their role in the stage.

    Role positioning can be as follows: market leader,

    Market challenger

    Market followers and market vacancy.

    After market positioning, it is possible to successfully enter the next step of analysis and operation.

    Of course, in the selection and distribution of products, there must be a distinction between primary and secondary, and it can not be swept away by the supporting role of some products. Safflower also needs green leaves.

    Generally speaking, stores

    Sales activities

    Generally, there are certain geographical boundaries, that is, relatively stable business circles.

    Due to the differences in commodities, pportation, location and scale of operation, there are great differences in the size of business circle and the form of business circle.

    Selecting business circles is the basis for reasonable location of new stores. It not only helps formulate business strategies, but also helps to formulate market development strategies.

    The successful application of business circle strategy can lay a solid foundation for the store, enhance the image of the store, create and promote the specific needs of the customers, and establish a mutually reliable relationship with the customers.

    Of course, using the resources of the business circle to make the business to the customer's heart and let them be willing to become a repeat customer is the fundamental reason for the strategy of the store business circle.


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