How Can Clothing Products Be Pformed Into Salable Products?
When we analyze and diagnose shop performance, we often have to analyze one element, which is the best seller and the unsalable goods.
This analysis is very important. On the one hand, it can provide a reference for our correct replenishment. On the other hand, it will also find some space and potential for our sales promotion.
A problem can be found in practical operation: those salable goods will always sell well, while the rest of the products will never sell out, except for those products that are sold well over a dozen or so products, all of which are unsalable goods.
For clothing stores, slow-moving products are undoubtedly one of the most troublesome chronic diseases. Not to mention that unsalable goods are disgusting ineffective stocks. Sometimes, too many unsalable goods can lead to unscientific goods and affect the next round of sales, thus forming a vicious circle.
Small editor for you, let your unmarketable product become a best seller!
Good location usually brings more attention to customers, and more customers will find their beauty and value.
The reason why many salable products are not sold well is not because the styles are not good, but because they are not displayed in good positions, but rather in an inconspicuous position.
to
Unsalable goods
More attention.
The concern here is simply to let salesmen know more about it, understand it, discover its advantages and values, and even love it.
We all know that salesmen can only sell their products well if they like their products.
What should we do? We can name it first. No one tells us where the characteristics and values of these products are, so we let the salesmen take the initiative to find them and find their advantages. Without stories, we have to let the salesmen make their own products.
When our shop assistants really pay attention to these goods and discover its value,
Best seller
It's much easier.
Excitation
That is to say, the incentive to sell these best sellers can be material or spiritual.
Pressure is to put pressure on sales behavior, for example, stipulate that one day we must try to sell a product, if we do not sell it, then give ourselves a little punishment.
Motivation and pressure are all the driving force. We want to sell unsalable goods. We must rely on these forces to change our sales habits, and our sales habits will not change, so our sales will be difficult to break through.
Shop assistants like products, and they have the basic conditions to sell them, but they are not enough. Before selling, we still need a lot of simulation training.
When you shop in a lighter field, you can simulate sales training with your colleagues. This is like pre war training. You can get better results in battle.
Any successful sale is also practiced. At the terminal, we must develop the habit of simulated training, and the sales skills can be improved rapidly.
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