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    Golden Week Of Guangzhou'S Nine Major Department Stores Fell 1.48%

    2015/10/10 14:58:00 40

    Physical RetailBrandHigh-EndNew Products

    National Day golden week is

    Physical retailing

    The key sales golden week of the year, but the sudden typhoon "Rainbow" also scraped away the popularity and wealth of merchants. During the holiday period, the sales volume of Guang nine, Guangzhou friendship, Tianhe department store, modern department store, Xinguang department store, Dong Bai, Zhonghua department store, new Daxin company and Hai Yin city were 695 million 380 thousand yuan, down 1.48% from the same period last year.

    This year's National Day golden week, except Tianhe City Department Store rose by 2.4%, other department stores failed to achieve growth.

    enterprise

    There is even a drop.

    According to the analysis, the biggest factor is the typhoon blocking the pace of shopping.

    According to Guang Bai department store, the sales volume of the department store of Guang Bai shares was 268 million yuan on the seven day of national day, down 2.4% from a year ago.

    It is understood that although the number of local residents is increasing, the number of foreign tourists is increasing.

    A number of shopping malls said that the seven day of the national day, customers to the local consumers and the Pearl River Delta surrounding the main customers.

    "The number of visitors from Zhongshan, Foshan and other neighboring cities accounts for more than 60%," according to statistics from the shops and parking lot statistics.

    Guangzhou friendship related personage tells a reporter.

    Even so, there are still some goods category sales growth.

    A number of shopping malls say that the gold and jewellery mosaic has become a popular category in the golden week.

    Guangzhou friendship said that because of the low gold price this year, many customers preferred the "big piece" gold ornaments, the theme personalized gifts were very popular, plus the special discount during the national day, jewelry jewelry, gold and silver jewelry and other wedding accessories became golden week popular category, an increase of 20% over the same period.

    The head of Dongshan Department store told reporters that there was no shortage of people in big hands.

    During the holidays, customers bought a bunch of bracelets, chains and rings at one time, with a sum of more than 160 thousand yuan.

    Another man bought 200 grams of one, 100 grams of two, 50 grams of two yuan, a total of 120 thousand yuan East investment gold bar.

    Sales of household appliances and other just needed goods are still bright.

    Guangzhou friendship, Tianhe City Department stores and other shopping malls have said that sales of home appliances have increased year-on-year.

    Guang Bai department store said that during the national day, a large number of household appliances.

    brand

    New energy-saving and fashionable products have been launched as star products in the golden week, attracting many consumers who are preparing for new homes or changing electrical appliances.

    In terms of digital, apple 6S, Samsung S6 and other new products are favored by many young consumers.

    Guangzhou friendship introduction, driven by various promotions, has driven some high-end electrical appliances sales to grow by 15% over the same period, and 30 thousand yuan of clothing care machines sold nearly 50 units in 7 days, up 30% over the same period.

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