Shanghai'S Joy City "Ferris Wheel Economy" Has Achieved Initial Success.

From the perspective of Shanghai's Joy City, the ferris wheel has received more than 4000 visitors a day.

Moreover, with the opening of the ferris wheel, the marketing data of the 8 floors of the whole northern city of Yuecheng city have increased in varying degrees.

"It is estimated that there will not be many people in the daytime, but also a working day, especially to feel the ferris wheel."

Mr. yuan bought 2 tickets with his wife at the ferris wheel ticketing office on the 8 floor of the North seat of Yueyue city.

At noon yesterday, reporters found that there were sporadic consumers in the ferris wheel outlets buying tickets, while the operating Ferris wheel attendance rate was not high.

Relevant person in charge told reporters that the two-day weekend and working day Ferris wheel passenger traffic is relatively large.

Up to now, there are more than 4000 visitors per day.

It is reported that the single ticket price of the Joy City Ferris wheel is 60 yuan / circle, the length of the lap is 12 minutes.

Although passenger flow data is not small, Ferris wheel also encountered many netizens' Tucao.

"Because it has been taking pictures, and it has been turned down very soon. It's a bit short. It seems like only 12 minutes."

Some netizens complained on the Internet, and some netizens pointed out that the 2 circle Ferris wheel is not enough to finish the afternoon tea.

Yuecheng stakeholders told reporters that the ferris wheel fare has actually been through many market surveys before it was finally determined.

"After all, the joy city is a shopping mall, not a recreation park. The ferris wheel is mainly built to stimulate passenger flow.

The price of the ferris wheel in Yueyue city is lower than that in the amusement park.

Speaking of the speed of 12 minutes / circles, the relevant personage said that in fact, the speed of the ferris wheel is controllable, and the reason for choosing 12 minutes is also taking into account that in the airtight cabin, the length of time is enough to create a "romantic" plot.

Insiders pointed out that in today's larger consumer demand, electricity supplier impact, homogenization of the serious background, businesses are also further clear their positioning, the formation of dislocation competition, differentiated operation, in order to stimulate more passenger traffic and consumption.

The introduction of Ferris wheel in shopping malls is not just a profit from selling tickets on Ferris wheel.

Reporters found that before the ferris wheel, consumers had to go through a guided area, and a series of high-tech equipment was introduced.

The new experience has brought a lot of new shopping malls.

Business opportunities; and after going down the ferris wheel, a bookstore selling Ferris wheel matching merchandise will also attract the attention of many consumers.

And only 3 weeks running.

All 8 stores in the North block have ushered in "big business".

The reporter learned from a beverage store that the daily sales volume of the skyscraper doubled in the first week of the ferris wheel operation.

"The first week is really hot, because at this level, such a beverage shop, now the sales volume is also 2 more than that before the ferris wheel opened."

According to the shop salesperson.

The head of a children's painting and art experience shop also said that some time ago, with the opening of the ferris wheel, plus the winter vacation, almost every day there would be a full store.

"It's expensive, but it's still profitable."