Puning Seize The Opportunity To Develop E-Commerce Industry And Promote The Pformation And Upgrading Of Garment Industry

In recent years, the East Street in Puning has taken effective measures to seize opportunities and vigorously develop the e-commerce industry.

Industrial pformation and upgrading achieved remarkable results.

E-commerce leads, "

The famous town "widens the channel and makes the Industrial Street quicksand East Street known as" the famous underwear town in China ".

Underwear production and operation of more than 1300 main market players.

With the completion of the Puning International Commodity City Logistics Center project and its supporting facilities, the planning and construction of the logistics warehouse center of the Shang Tang Village, the logistics and storage system of the surrounding area of the sand drift East Street area has gradually formed, and the e-commerce industry of the quicksand East garment has developed rapidly.

On the one hand, the street will pform and upgrade the Internet thinking through guiding and supporting key enterprises, and take e-commerce as an important development strategy for enterprises. It will support the brand enterprises such as the Bo long, the famous mouse and the Puli poem, and make them stronger and bigger.

On the other hand, we should actively guide the traditional clothing enterprises in the jurisdiction area to connect with the Internet merchants groups, encourage enterprises to expand product sales channels through e-commerce, highlight patent advantages, and occupy the wholesale and retail market of the Internet.

At the same time, we should cultivate leading enterprises in e-commerce, and guide Carrie, Chun, Yaer, and other Internet merchants to learn the brand building experience and inventory management methods of Tmall's traditional e-business brand, and create Puning local "Amoy brand".

We should encourage innovation and improve the basic supporting and all-around services to enter the brand clothing street of Puning International Commodity City. Here, we have gathered more than 80% of Taobao merchants in the whole commodity city. The scene is busy.

The Puning City International Commodity City Taobao Pioneer Park provides a series of facilitation services for young people who want to start businesses from surrounding areas, from warehousing to logistics.

At the same time, it will introduce a series of e-commerce supporting services including art, photography, planning professional team and so on, so that young people can start businesses more secure.

In 2015, the first batch of Taobao service stations was built in the east of the quicksand street. 3 young people in the rural areas such as new altar, Shang Tang and Beishan were actively promoted to take part in e-commerce training, training Internet marketing, art workers, programmes and customer service management talents, promoting e-commerce network Entrepreneurship mode, and promoting social employment.

At the same time, we should actively promote professional network operators to form network business clubs, organize Micro Electric Power Summit Forum and other activities, harmonizing the relationship between professional network operators, and create a good atmosphere of "Baotuan development" to form cluster effect.

Integration of resources to promote the pformation and upgrading of the garment industry, the development momentum of quicksand East Street business is fast, and the market is becoming more mature.

At present, there are more than 2000 enterprises and self-employed businesses engaged in e-commerce all over the street, with 5 sales exceeding 10 million.

The golden signboard of "China's underwear town" and "Guangdong science and technology innovation professional town" will encourage the enterprises to open up the Internet market and take the lead of e-commerce brands such as Carrie, Dai, Rou, Han Weini, Hao Fu and so on, and vigorously promote the innovation of material, technology, design, management and marketing of the apparel industry chain. At the same time, focusing on cross-border e-commerce and mobile e-commerce, vigorously develop e-commerce services, optimize the format of e-commerce, and promote the establishment of the E-Commerce Association of quicksand East garment industry with the help of quicksand business association, cultivate Puning's regional brand of e-commerce, strive to cultivate a number of influential brand of e-commerce, create a number of local brand e-commerce clusters, and promote the pformation and upgrading of the traditional garment industry in quicksand. At the next stage, the East Sha Street will actively explore the "Internet quicksand East" development mode, accelerate the construction of the International Commodity City Logistics Center project and supporting facilities, upgrade the modern service level, and boost the construction of the "commercial and famous city".