Wu Jianmin: Creating "United Nations"

Wu Jianmin: creating "United Nations"

After visiting the headquarters of Shu long group, the twelve majestic banner stands firmly in the illusion of being in the United Nations. Shu Lang garden erected all the flags of China, the United States, Denmark and China Hongkong, as well as Shu Lang, Mei Teng, GOGIRL, drunken, crow, three to three, wind to pine, and WAGNER eight faces. brand Flag.

Wu Jianmin, chairman of Shu Lang, has made such a state in WeChat's circle of friends: "Shu Lang is a little bit of the flavor of the United Nations. Now twelve flags are flying, and I plan to add one country each year to put the whole world into Shu Lang.

Yes, Wu Jianmin pushed Shu Lang to the world step by step.

International cooperation and the introduction of advantageous resources

In 2015, it was a meaningful year for sulang to internationalize. During this year, he joined the Danish PWT group to introduce WAGNER. Men's wear The four brand is signed with FOX group, a world-renowned company, to carry out cross-border cooperation in the field of cosmetics and international. Designer To develop the construction project of sulang international logistics center and R & D center. In the field of innovation, Shu long group is committed to improving the technological content of enterprise products. The research and development of garment processing technology developed by Su Lang has won two "national invention patents", which has changed the inherent cognition of the traditional labor intensive enterprises.

Through international cooperation, the group started to enter the development stage of brand cluster and great development and great fission. It not only occupies a place in the Chinese apparel industry, but also makes a global layout in the international fashion industry, consolidating the international influence of the national brand with more abundant talents and information resources, accelerating the development and upgrading.

June 6th is a busy day for big beard. He updates this message in his friends circle to record his day's work and thoughts. "Shu Long's UN strategy needs to be negotiated one after another. In the afternoon, we talk with the Germans and talk with the British in the evening. I talked with the Germans about building a Sino German Cooperative R & D center and talking about the brand joint venture with the British people. During the negotiation, I learned the culture and real technology of western countries and hoped that China could produce a truly international consortium in the future.

While actively building a blueprint for international cooperation with practice, he is willing to invest heavily in top equipment and advanced technology and talents.

In June 8th, the latest sweater knitting machine in Germany arrived at China's headquarters in the dozens of days after being drifting on the sea. According to the German people, the equipment is only two in South Korea, and Shu Lang is the first Chinese fashion company to import large quantities of German equipment in large quantities.

This is the new equipment that Wu Jianmin personally went to Germany to investigate and purchase. He was deeply attracted by the special ability of this machine to make sweater patterns. He said: "with these equipment, the level of the sweater sweater will go up to a higher level. Chinese and foreign designers have made preparations for six months in advance, and I believe we will surprise you. This is also the Dragon Boat Festival gift provided by our customers."

The courage to play the role of the pursuit of perfection

In June 11th, big beard chatted with several friends, and he said that he put his energy on the company. The greening of the company was economical and beautiful, and the factory built could resist the earthquake of magnitude ten. Big beard excitedly told them that Shu long liked to grow up from a little bit, even if green was also a kind of small trees and grass. Watching them grow up slowly was a pleasure.

Someone said, "if your company is planning to become a residential house in the future, it will be dismantled if you can't make it!" Wu Jianmin was a little surprised and said, "I know that sooner or later this day will come, but I can't give up my responsibility and pursue perfection because of this day." Listen, everyone applauds...

Wu Jianmin has always insisted on quality first and adhered to the brand spirit of strives for perfection. In fact, this is the benchmark for internationalization. As a result, after 17 years of practice, Shu Lang has been rapidly opening up the international market, regardless of talent pool, global resources integration or the upgrading of business philosophy.

Referring to Shu Long's development strategy, Wu Jianmin said: "Shu Lang's strategy is very simple. He has many sons and daughters, and when he grows up, he will marry his son. Only pay attention to it, or get a good match, or climb up a branch, never marry or lead a wolf into the room!"

In May, when he interviewed Wu Jianmin, he reviewed the entrepreneurial journey of 17 years. He summed up in a sentence: "every day is happy, painful and depressed, and wants to give up and stick to such a continuous contradiction." Wu Jianmin described his work as a physical and mental work. He said: "I must update my views every day, keep up with and lead the fashion, and constantly learn from others' grasp of popular points to enrich their brand style. So in the 17 years I have been stumbling, I have been constantly thinking about my life.

In the future, she will develop into a diversified fashion group integrating women's wear, men's wear, children's wear, cosmetics and accessories. He will continue to develop in a diversified and internationalized way. Not only will he introduce Danish children's clothing brand, but he will also work with the Italy Design Institute to open up a Chinese campus, which is not only the effort to build up the way of life, but also the need of international thinking and development.

Through further international cooperation and exchanges, we can complete the resource sharing of sulang and other global brands, present the best products to domestic consumers, enjoy the pleasant experience brought by fashion, add Shu Langzhi beauty to people's fashionable life, and have more and more fashion discourse right on the international stage. At the same time, leading the textile and garment industry colleagues to move forward together, truly play a leading role in the fashion industry, promote the revival of the industry through the leap of the brand, and promote the Chinese market industry towards collectivization and globalization with the revival of the industry.