Electric Business Enterprises Should Attach Importance To The Trivial Matter Of Trademark Registration.
The Internet wind has obviously brought a great impact on the development of the industry, and as the industry develops faster and faster, the road of the development of enterprises has obviously had a new process. However, there are still differences between the network platform and the entity platform. Especially in recent years, the infringement of trademark infringement has also been on the rise in recent years. Moreover, it can be seen that the protection of the brand is still necessary in the era of e-commerce, and the protection of intellectual property rights by e-commerce enterprises is quite necessary.
Intellectual property has paved the way for the development of e-commerce. With the vigorous development of e-commerce, Internet intellectual property has gradually entered the mainstream from the edge, and has broad development space, representing the trend of the times.
Without protecting Internet intellectual property rights, enterprises will not be able to grow and expand with the help of the Internet, and they will not be able to win in the Internet age.
Electronic business people gradually realize that "e-commerce + intellectual property" has become a compulsory course for enterprises to break through. The cases of disastrous losses caused by ignoring this course are everywhere. For this reason, the Xi'an trademark registration company introduces you how to make the brand development faster in intellectual property. For the current domestic and domestic situation, many people only pay attention to it at the very beginning.
Production benefit
The brand building is not very important, which has led to more than 95% of the enterprises only having no brand. In the long run, if we can not finish the pformation from "making products" to "making brands" in time,
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Electricity supplier industry
According to the trademark category, the thirty-fifth category of trademark is very important to the electricity supplier. Along with the constant regulation of the industry, the electricity supplier enterprises have begun to increase the threshold of intellectual property rights. Just like the entry of Tmall mall, it is necessary to register the trademark to have the corresponding entry qualification. It can be said that the trademark has become the stepping stone to enter the business platform of its enterprises, and has begun to pay attention to the brand protection of its trademark. However, these enterprises often only apply the trademark as a "stepping stone" to enter the large-scale electronic business platform, and do not fundamentally utilize the economic value of the trademark.
The thirty-fifth, thirty-eighth and forty-second kinds of commodities, especially thirty-fifth types of trademarks, still have a great influence on the electricity supplier. I believe you have all the hot words of the Alibaba, such as "double 11" and "Hai Tao", which are the brand names of the enterprises. The news of the big business platforms is still very new. Among them, there are thirty-fifth kinds of trademarks registered by Alibaba. What are the trademarks of thirty-fifth, thirty-eighth and forty-second? What are the trademarks of thirty-fifth, thirty-eighth and forty-second? The thirty-fifth trademark is a service trademark, including the advertisements, business operations, business management, office affairs and other services provided by individuals or organizations, including advertising, business administration assistant industry, sales promotion for others, online marketing and personnel management auxiliary groups for buyers and sellers of goods and services. At the same time, many enterprises only apply for product category trademark, not too concerned about the big role of electricity providers.
Among them, the explanation of "sell for others" in the trademark classification book is: "classify other people's goods (except pportation) for customers to see and buy". "This service can be provided by retail and wholesale stores through mail order catalogues and electronic media, such as through website or TV shopping program". It can be categorized, planned, arranged and publicized from others. It can be classified into thirty-fifth categories by website, or through mail order (express) catalogues and electronic media.
Therefore, registration of the thirty-fifth category of trademarks has become an important layout that has to be considered in the enterprise's intellectual property strategy.
In addition, there are thirty-eighth kinds of related sub classes, including information pmission, e-mail, telephone service, teleconferencing service, computer terminal communication, providing Internet chat rooms, providing telecommunications channels for telephone shopping, computer-aided information and image pmission, electronic bulletin board service (communication service), and providing telecommunications connection services with global computer networks; and forty-second categories of trademarks include computer programming, computer software design, and computer software update.
She believes that to do business, website network is the carrier, application of thirty-eighth categories; the 42 category can provide more powerful protection for the thirty-fifth types of trademarks.
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