How Can A Clothing Store Quickly Recover Its Customers? This Must Be Seen.
Why do 99% of the customers do not enter your store?
Every day there are bustling people passing by your shop door. Why don't they enter the shop? Similarly, in a street, they are also physical shops. Why don't they enter your shop?
98% of the customers only chose 2% of the stores. Why didn't you choose your store?
Do you think that was an accident?
The answer is: absolutely not!
Don't worry, maybe you.
shop
The 5 key laws of drainage are worse than competitors. Let's see how to quickly drain and recover customers.
1, the principle of service for civilian people
The window shopping has become less and less, and many of them are out of work and entertainment, so the convenience of the store is becoming very important.
Whether it is question consultation, shelter from rain, umbrella or free seats, businesses will attract a lot if they are convenient to people.
Potential customers
Just like
McDonald's
KFC, in fact, many customers are rushing to its convenience, and over time, it has become habitual consumption.
It is called convenience and convenience.
Practical suggestions
It is suggested that some public facilities in the shop be free to open, such as wireless, toilets, recreational facilities, etc., allowing rain shelter in the rainy days, free disposable raincoats, cooling in summer, free tea, free film and charging, so long as service is in place, customers will naturally be willing to stay for your store.
2, the principle of attraction
"Interesting souls are all in one place". Shops also have hundreds of shops. Why do customers choose you?
A shop must be exceptional if it wants to succeed. An attractive and interesting shop is the reason why the public is willing to pay for it now. So we must constantly reflect on why customers consume and how customers can not help paying the bill.
Practical suggestions
First of all, we should focus on building our own characteristics, featured products and distinctive word of mouth.
industry
It is the best, the most complete or the best value, and combining its own characteristics to create its own brand image, it can stand out in many peer products.
At the same time, we should pay attention to the packaging of our external image, and attract customers to enter the shop through sound, shadow, image, picture, word, color and other elements.
3, strive for the first principle.
The popularity of stores needs time to accumulate, so there shouldn't be too much pressure at the beginning, but this does not mean that they can be treated with little negativity. Only aggressive shops can survive in fierce competition.
So at least in their own business circle to achieve first performance.
Practical suggestions
In many cases, you will find it difficult to do the first thing. In fact, if you start from the details, compare your competitors, in terms of services, products, aftermarket and consumption experience, you will be better than the other side.
It should be noted that those who can be ranked first must not only have an advantage in one aspect, but also have enough comprehensive strength. Therefore, a shop must enhance its strength in all aspects if it wants to stand out.
4, precise service principle
Business passenger flow is unstable, many of which are because customers do not understand, leading to inadequate service.
If you want to have high passenger flow, you must make precise and meticulous service to customers, classify customers according to age and consumption ability, so as to carry out targeted publicity and maintenance for different groups according to different activities, on the one hand, increase the participation rate of activities, on the other hand, it can also reduce the workload of employees.
Practical suggestions
We must differentiate the tourists, so as to find ways to attract the mainstream passenger flow.
For example, we can classify the customers and members who have been traded, and implement targeted maintenance, so as to improve the turnover rate and turnover rate, so as to synchronize drainage and customer introduction.
5, pay attention to the value principle.
Now the consumption era is different from the past, eliminating the necessary consumption of life, now is a time to pay for the idea, many customers increasingly value the value behind the product.
Businessmen should pay attention to shaping their own values and seek customers' recognition. As long as they reach agreement with customers, it means that you may get a loyal customer.
Practical suggestions
To learn to "profit from temptation", this profit is not merely referring to "profit making by price", but also by attracting customers' cognitive value to attract customers, such as store value, product value, brand value, etc.
The benefits are real time, and can be felt immediately, and the interest points are lasting.
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