The UK Internet Consumer Market Will Be More Mature In 2010.
In 2010, the prospect of the Internet marketing market in the UK is not to be underestimated.
Many people think that the overall global clothing market in 2010 will still be difficult, but Internet sales will climb to a new height.
RosieAtallah, the marketing manager of the Markets Advisory Inc Docdata, admitted that "some mainstream brands such as H&M or ZARA have finally decided to open a shopping website (pactional site) in the UK. The next year, Internet sales will recover faster than the physical stores. The reason is that online stores can better adapt to the vagaries of customer needs."
The Internet market has two important trends in 2010.
The first is the use of social networking sites.
Nadia Castellani, a network manager of Select, a cheap clothing retailer, said: "social networking is an important part of the marketing process, especially when the Internet communication becomes more and more popular in the future, they can help the brand to have a deeper contact with consumers."
The two popular social networking sites, Facebook and Twitter, are used by many fashion Brand Company to build a platform for communication between customers and brands.
The two is to use the rich pictures and music to bring consumers the content of audio-visual.
The Internet clothing market in the UK has been internationally advanced and competitive.
In order to spot the difference of brand websites, we must stimulate customers' desire to buy through this influential content.
This includes online costume shows from luxury websites, or videos that teach you how to match costumes.
While vigorously developing the network market, we should not forget the humanized customer service.
British customers are increasingly looking at the process of buying goods in their consumption, and they are becoming more and more sensitive to services.
At the moment, online stores need to strengthen pport services, merchandising parcels, making more concessions on returns, and collecting customer feedback.
In short, ensure that customers can get all the information about goods, and ensure that customers can easily buy or return products.
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