The Trend Of Increasing Clothing Consumption In China

At the press conference on the statistics of China's commodity sales in 2009, Wang Yao, director of the China National Business Information Center, analyzed and predicted the development trend of 2010 and future consumer goods market.

At the same time, the development trend of clothing market is also given.

The overall development trend of the consumer goods market in 2010 mainly has the following points.

Retail sales per capita exceeded 10000 yuan.

In 2009, the total retail sales of domestic consumer goods in China amounted to 125343 billion yuan. In 2010, it would only increase by 8%, and the retail sales of per capita social consumer goods would exceed 10 thousand yuan.

In this new stage of development, the upgrading of consumption structure has become an important driving force for the growth of the consumer goods market.

At the same time, the upgrading of household appliances consumption momentum is rising strongly. 3G will drive mobile phones into the upgrading and consumption period. Automobile consumption will still maintain a rapid growth trend, while luxury consumption continues to heat up.

In recent years, the consumption of luxury goods in China has shown a rapid growth trend. In the most difficult 2009, this trend has not weakened. It has become the second largest consumer of luxury goods in the world.

In 2010, with the improvement of China's economy, the luxury goods market will continue to heat up with the wealthy and the post-80s.

The trend of clothing consumption increased.

For a long time, China's clothing consumption is mainly low and medium grade.

But in 2009, the trend of clothing consumption in China focused on brand, fashion and improvement. Some garment manufacturers began to pform and upgrade in the financial crisis environment. Many large and medium-sized department stores also increased the grade of clothing. Some clothing wholesale turned to "brand", and the speed of clothing brand store development was accelerating.

The demand for clothing in the rural market is also increasing.

With the promotion of the policy of "thousands of villages and thousands of townships" and "home appliances to the countryside", the circulation channels and shopping environment have improved significantly.

It is estimated that the total retail sales of consumer goods will increase by about 19% in 2010.

Based on the analysis of the development environment and development trend of the 2010 consumer goods market, in 2010, the nominal growth rate of total retail sales of social consumer goods was around 19%, of which 19.5% of urban growth and 18% of rural consumer growth.