Two Concepts Of Toy Store Scale Expansion

In China, many small business shops follow the family management mode of husband and wife, brotherhood, father and son, and so do toy shops.

At the beginning of the small toy store, the role of family members can not be underestimated. They start early and get dark. They have division of labor and cooperation, and have strong cohesiveness.

However, when the store grows and expands, the malpractice of this management mode will appear: some operators' eyes still remain in the way of thinking in the past, which impedes the development and scale of the shops.

Therefore, small toy shops have to undergo an operation and change once they want to complete their capital and scale expansion. First, we must make two changes in the concept of management.

After making profits from small capitals, toy shopkeepers must have two concepts to expand their career in small businesses.

Idea 1: make additional investments after making profits.

After making profits, small capitals entrepreneurs are best able to invest in equipment, such as the SOHO family can buy more advanced equipment, roadside stalls and online stores can move towards the goal of physical stores.

In the beginning, Mr. Lin, the owner of the pancake house, only had 40 thousand yuan to start his own business. Later, he continued to invest his profits in equipment. Now he has a net profit of 16 thousand yuan per month.

Entrepreneurs must take a long view and move forward towards the dream of legitimate and big chains.

In fact, these are not idiots talk about dreams, many large business owners just started business, the funds are less than 100 thousand yuan, as long as the down-to-earth business, step by step efforts, small business can achieve big business.

In addition, small businesses should take small profits but quick turnover strategies to prevent small profits from becoming less profitable.

A small profit may result in a lot of sales. Sometimes it is small profits on the surface, but in fact, all costs are included, and the last account is lost.

Therefore, when taking small profits, we must be careful not to grasp the scale of small profits and bad profits.

Many people take small profits but quick turnover strategy, do not carefully calculate their own cost is easy to happen, seemingly small profits are actually no profit.

Small business is originally small, and the overall profit will not be great.

Products or commodities in the hands are not likely to be too many. If small profits are used to promote sales, a daily profit of tens of dollars may be generated. If the cost of housing, electricity, water and labor expenses is not enough to cover the cost, a small profit promotion strategy is a failure strategy.

Therefore, we must set our profit in the right place according to our actual situation.

It is important to accurately grasp what is small profits and no profits, and grasp them according to their own circumstances.

Idea two: look ahead and move towards sustainable development.

Management can be said to be orderly in terms of division of labor.

But with the continuous development of the business and scale of the toy store, the contradiction between them is becoming more and more obvious.

Sometimes when I look at the market, my brother will say that the toys bought by his little brother are too expensive.

Employees see their bosses disunited and have no mental work.

Therefore, when family businesses complete primitive capital accumulation and enter expansion period, they must introduce advanced management system and professional managers to ensure the original cohesion of enterprises.

Family management.

Because the network of family businesses is complex, it is necessary to ask the boss to come forward when expanding the reform, to convene his relatives and communicate with them, and to analyze the problems they are facing now, and what benefits can they bring to the toy store after the implementation of my management system.

In addition, it is necessary to build a toy store with its own characteristics. As the saying goes, people rely on clothes and horses to saddle. If you want to attract the attention of the franchisee, you must have a decent front door and "cosmetic surgery" for the toy store.