Pay Attention To Big Articles Of Textile And Clothing Small Tag

What is the clothing tag? How should it be tagged? What is the meaning? Yesterday afternoon, Wang Zhifang, Secretary General of Shishi quality and Technical Supervision Association, answered the question.

"Clothing tag" is the brand hanging on all kinds of clothing, including information on clothing materials, washing matters needing attention. Wang Zhifang said, from the texture point of view, most of the production materials of the tag are paper, plastic and metal. In addition, a new type of tag has been developed in recent years with holographic anti-counterfeiting materials. From the perspective of modeling, there are many varieties, such as long strip, fold, circle, triangle, bag type and other special shapes.

It is understood that the design, printing and production of clothing tags are very particular, especially graphic design. To treat it as a small print advertisement, we must consider the following elements: the necessary composition instructions and washing instructions, especially washing instruction, not too simple; for functional clothing such as down garments, plastic underwear, thermal clothing, etc., we should have detailed instructions for use, do not simply use several standard washing icons to reflect. Detailed instructions can reflect the company's responsibility and considerate attitude towards customers. For complex instructions, it can be used in the form of legend, or even in cartoon form, so vivid and innovative. Appropriate pictures can be used, such as the photos of famous models and beautiful women in the products, giving people a direct impression, giving consumers a deeper impression on the brand products and promoting sales promotion. Barcode has become a symbol of modern logistics. Supermarkets and large shopping malls require barcode to be marked, so don't forget to bar code.

The reporter understands that the design and printing of clothing tags are often very exquisite, and the connotation is also very extensive. Although the labels of each garment enterprise have their own characteristics, most of them have factory names, factory addresses, telephone, postcode, logo, etc. on the tag. Some enterprises also have to print the nature of the company (such as Sino foreign joint ventures and sole proprietorship), and other clothing manufacturers simply regard the small tag as a miniature advertisement, which prints the photos of the famous model ladies in their own products, giving people a more intuitive feeling, so that the consumers are more impressed with their products, and have played a good promotional role. Some manufacturers, for the sake of buying their products by thanking the consumers, often express their thanks and blessings on the tag, giving people a sense of intimacy. Product user manual "Because it is not only printed on what kind of fabric the product is using, but also on the temperature of the washing clothes, the way of washing, the type of cleaning agent and how to maintain it.

" Clothing label Though small, it is a link between fashion itself and consumers. " Wang Zhifang said that tag is the inevitable product of modern fashion culture, and plays a positive role in improving and protecting the reputation of clothing enterprises and promoting products. Therefore, if the tag is likened to the famous brand of fashion, it is more appropriate. However, it is regrettable that there are still quite a few. clothing Enterprises are still not fully aware of this point, and even some famous fashion brands in China have not yet been registered, so this is a good opportunity for speculators. Once these products are counterfeited, they will not be protected by law.