Chengdu Haining Investment Started &Nbsp; Haining Leather City Yesterday Trading.

according to Haining City March 9th announcement, Tong Er Bao two fur market is expected to complete the collection and contract work before the end of March. Miss Zhou said that the collection and signing were in line with expectations. The business hours are likely to be calculated in nine and October this year.

Yesterday (April 5th), Haining Leather City touches the trading limit in early trading. Although it opened many times in the afternoon, it was still sealed by more than one hundred thousand shares at the closing time. Limit up Location, the total turnover of 5 million 585 thousand and 100 shares, nearly 2 times larger than before the festival.

"Daily economic news" reporter found that the reason for the rise in stock prices, in addition to the two phase of Tong Er Bao investment, Chengdu Haining investment promotion is also an important driving force.

Rental price exceeds expectations

According to the information released by Haining leather city official website in March 31st, the registration time of Chengdu Haining Leather City Project (hereinafter referred to as Chengdu Haining) is determined from April 9, 2012 to April 13th, from 8:30 a.m. to 5:00 p.m.

Haining, Chengdu, is invested and built by the Chengdu Haining Leather City, a wholly owned subsidiary of Haining leather city. It is located in the central part of the "Baili city central axis" in Chengdu city. The core area of Chengdu city "North spanformation" is the intersection of North new trunk road and Xingcheng Avenue at the North modern business integrated functional area of Xindu District. The project covers an area of 198 mu, with a total construction area of 456 thousand square meters and a total investment of 1 billion 363 million yuan. The market now has about 160 thousand square meters of shops for foreign investment. After the completion and opening of the project, the first class leather brand will be gathered at home and abroad. With the goal of building a large leather goods trading center in the first place in the West and the first class in the country, we will strive to create a national 4A tourist attraction.

According to the information disclosed by the company, the rental price of Chengdu Haining center is 675 yuan / year / square meter on the first floor, 1200 yuan / year / square meter on the two floor, 1100 yuan / year / square meter on the third floor, and 1100 yuan / year / square meter on the four floor. The rental fee will be collected every year. The first year's rental fee (to 31 days in May 2013, 10 months) is forty percent off discount. The rental price of second or third years will be priced according to the actual situation of the operation (the price of the central rental unit is not higher than 25%).

　　 citic securities (600030) Zhao Xueqin, an analyst in the retail business of the research department, believes that since March 2012, the company will continue to invest in the two phase of Tong Er Bao, the five phase of Chengdu Haining and Haining. From the two phase of Tong Er Bao and the market situation of Chengdu, the rent will exceed expectations. The demand for shops continues to boom. The company highlights the market value of the upstream and downstream resources integrating the middle reaches of the leather industry chain. The expansion and endogenetic growth both enhance the profitability of the company in the future. The business mode of collecting the rent is more secure in the current economic situation.

New impetus for growth

Tong Er Bao two phase, Chengdu Haining, Haining five phase and other projects started in 2012. Attract investment It will bring new impetus to Haining's earnings growth.

According to the data released by the Haining Leather City announcement in March 9th, the total rental price of the two phase of the second hire shop is 251 million yuan, which is 192 yuan / month / square meter. The total rent is 90 million 884 thousand and 700 yuan, which is 69.52 yuan / month per square meter, and the total management fee is 160 million 116 thousand yuan, which is 122.48 yuan / month per square meter. The area of the lease is 39616 square meters.

The weighted rental price of Chengdu Haining is about 85 yuan / month per square meter. The total number of shops sold is about 14746 square meters, although the company has not announced the total rental price, but the rough calculation is close to that of the two phase of Tong Er Bao's rental income.

It is assumed that the two phase of Tong Er Bao and the total revenue of Chengdu Haining will bring 500 million yuan of rental income, which will account for 26.94% of the sales income of Haining Leather City in 2011, and 26.94% of the total sales revenue in 2012. In addition, the promotion of other phases and endogenous growth in the future will bring about a relatively rapid growth in the income of Haining's skin city in 2012.

Zhao Xueqin estimated that the company's earnings per share for 2012~2014 years were 1.25 yuan, 2.01 yuan and 2.45 yuan, maintaining the buying rating.

However, whether the investment situation in Haining, Chengdu can be as smooth as the two phase of Tong Er Bao, there is still some uncertainty. Miss Zhou said that if the investment is successful, Chengdu Haining will officially open in nine and October this year.