The Trend Of Garment Industry Affects China'S GDP.

"The intensification of international competition and the obstruction of foreign trade will have an impact on the status of China's apparel industry in the international market and the domestic market structure.

China

At present, the weakness of the international market makes the world

In the economic downturn, unilateral trade protectionism will become more and more intense, and the shortage of demand, competition pressure and trade frictions faced by export enterprises will become more prominent.

"Developed countries will increase intervention in the appreciation of currencies in emerging economies, and international trade wars and exchange rate wars are inevitable.

As the largest garment exporter in the world, we are facing more complicated foreign trade situation.

Chen Dapeng, executive vice president of the China clothing association, told the China Economic Herald reporter.

From China

The obstruction of foreign trade has led to the impulse of "export to domestic sales" of Chinese garment export enterprises.

At the same time, the international market is weak for a long time and the domestic consumer market is flourishing, which constantly inspires the ambition of overseas brands to enter the Chinese market.

All of these will bring a new impact on the domestic market structure.

More and more national and regional clothing brands are taking the China Textile and clothing exhibition as a platform to deepen the Chinese market.

The exhibition area attracted more than 400 brands from 21 countries and regions, occupied two exhibition pavilions of the new national exhibition in Beijing, and displayed an area of nearly 30 thousand square meters. The China International Textile yarn (Chun Xia) exhibition also attracted 153 enterprises from 10 countries and regions, while the overseas exhibitors of China International textile fabrics and accessories (Chun Xia) Fair reached 334, an increase of 63 over last year.

"In the future, the international competition of" doorstep "will become more and more serious.

Chen Dapeng said.

The French fashion women's brand cachecache can be regarded as a representative of the strong overseas brands entering the Chinese market in recent years.

In March 17, 2012, 500th Chinese shops in cachecache opened in Jincheng, Shanxi.

Since its entry into China in 2005, it has opened 500 shops in large and small cities in just 6 years, and the speed of expansion of cachecache has been amazing.

At the Expo, cachecache China General Manager MR.StephaneTorck told China Economic Herald reporter that cachecache will further develop the brand retail business of China's inland cities after being rooted in the first tier cities, and will open 250 stores in China in 2012.

At home, there are a series of problems, such as tight cash flow, difficult loans, rising labor costs and huge fluctuations in raw material prices.

These not only cause enterprise production and marketing sluggish, inventory increase and profit decline, but also affect the normal production and market confidence of enterprises, seriously hindering the stable operation of the whole industry.

"In 2012, China's clothing brand has gone through 20 years of gold development.

Standing in the new historical juncture, the Chinese garment enterprises growing up under the rapid growth of the customary economy have an urgent need to recognize the direction of the past brand development in the stage of slow international economic growth, changing mindset and consumption structure, and changing the international industrial pattern.

Chen Dapeng said.