Sports Brand Helps Promote "Sports City" Business Card Nationwide

Sports brand promotes the "Sports City" business card nationwide promotion. In April 19th, the Tenth International Footwear exposition of Jinjiang SM International Exhibition Center was officially opened.

This shoe Fair has been the focus of the industry's well-known brands and domestic and foreign.

361, Anta and other famous brands in the industry exhibition hall, which is packaged by high-tech means, appears at the shoe fair without exception.

The 08 event, the "Run-up Olympics", is still more than 3 months away from the Beijing Olympic Games. The Olympic Games become the theme of the Organizing Committee and the leading brand of the shoes Fair.

The exhibition hall of 361 degrees to more than 500 square meters, explains the core theme of "China's courage to be herself" through the combination of technology concept exhibits, sound and electricity technology, and the Olympic gold medal corps, national badminton team and other 10 years of cooperation with them.

The industry commented on the strategic theme that directly hit the national and national pride of the essence of the 08 Beijing Olympic Games.

361 degree president Ding Wu believes that the theme of this Shoe Expo "brand Jinjiang, run-up to the Olympics" is a symbol of Jinjiang's contribution to the Olympic Games as a sports industrial cluster. It is also a high-level generalization of the Olympic strategy of Jinjiang's industry gathering many well-known brands.

The exhibition hall of 361 degrees and more than 500 square meters has an outstanding international style and shows the array technology concept product with conciseness and generosity.

Ling Jun, director of the 361 degree brand operation center, admitted that the purpose of the conference is to show the results of brand building, to release strategic information and promote industry communication.

According to the introduction, the array technology concept product concentrates 361 degree new sports technology, including the magnetic suspension running technology and the deepening bionic motion technology, will be widely used in the new season of basketball shoes.

The promotion of "Sports City" business card is the first international industry event since Jinjiang upgraded to the national "sports industry base". The theme of this Shoe Expo "brand Jinjiang, run-up to the Olympics" has another meaning. It has become a signal for the municipal government to build Jinjiang's "Sports City".

Professionals of various brands offer advice and suggestions for the promotion of "Sports City".

361 degree president Ding Wu said: "many enterprises in Jinjiang industrial cluster have the responsibility and obligation to cooperate with the building of the city card."

Lingyu, director of the 361 degree brand operation center, said that from the perspective of communication, there are more than 5000 outlets in 361 provinces and 32 provinces and cities, as well as the marketing network and terminal stores which are all over the country.

Integrating these forces is also a very important way to popularize the business card in cities.

The 361 LED exhibition hall showcases the brand's events, activities, media resources and storage capacity 08.

According to Ling Jun, the first phase of the 361 degree 08 strategy has been launched since the beginning of the year. The second wave of "dragon country and new height" is about to begin in May. It will still roll out the resources on the integrated line and online. From a broad perspective, the spread is also part of the integrated communication of the name card of Jinjiang Sports City in the sports industry base.