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    China'S Garment Industry Moves From "Bigger" To "Stronger"

    2012/9/28 22:02:00 14

    EconomyCompetitionAdvantage

    Garment industry is developing rapidly.


    Since the entry into WTO in 2002, the garment industry has been playing a prominent role in the whole industry.

    Throughout the world

    Economics

    With the acceleration of the process of economic globalization, the development of China's garment industry in the past ten years is faced with both a rare historical opportunity and a double competition and challenge from home and abroad.

    Judging from the international environment, China's garment enterprises will face broader market prospects after joining the WTO.

    From the domestic environment, China's clothing market structure has entered a period of full integration. Domestic clothing enterprises are fighting against each other and international famous clothing enterprises and brands have landed in the market, and competition is becoming increasingly fierce.


    The rapid development of the garment industry in the past ten years has mainly benefited from two aspects.

    First, the domestic market demand has been further increased. In 2012, it was estimated that at least 1 trillion and 500 billion of the domestic consumption market, China is a veritable clothing consumption power.

    Two, because of the return of the liberalization of the international trade system, the comparative advantage of the garment industry has been brought into full play.

    According to statistics released by the World Trade Organization WTO, global clothing trade in 2002 amounted to 179 billion euros, an increase of 4%.

    China ranked second, the amount of 36 billion 870 million euros, an increase of 13%.

    According to the latest data released by the China Textile Import and export association in 2012, the total export volume of clothing in 1-7 months was 82 billion 940 million US dollars.

    It is precisely under the pull of market demand at home and abroad that the garment industry has made rapid progress.


    In the ten years, during the period of the overall economic growth of the country, the garment industry has also changed rapidly.

    But at the same time, the level of clothing structure in China is not high, the quality of garment industry is relatively low, and the design and production links of fabrics and accessories are still relatively weak, which poses urgent problems for the future development of garment industry.


    Competition in the twenty-first Century is the competition between supply chains. Strengthening supply chain management has become a worldwide improvement.

    compete

    The strategic choice of force.

    At present, under the impetus of economic globalization, the worldwide policy barriers to international trade and investment are decreasing, and the cost of international pportation and communications continues to decrease, making the market of all parts of the world easier to enter, and the conditions of supply chain management are more mature.

    Over the past ten years, many international garment enterprises, such as ZARA and H&M, have made full use of these conditions to actively contact the upstream and downstream enterprises, integrate, coordinate and give full play to their superior resources, expand their own supply chain links, seek more new sources of income, enhance the competitiveness of enterprises and supply chains, and quickly occupy a favorable position in the international market competition.

    In China's apparel industry, many enterprises are also working hard to strengthen the building of core competitiveness, create an e-commerce environment, increase new business capabilities, outsource non leading businesses, integrate and extend the supply chain, and greatly enhance their competitiveness in the international market.


    With the development of clothing in China and even in the world, the market structure has become very clear. No garment enterprise can occupy all fields.

    advantage

    Specialization is an important choice for the survival and development of garment enterprises in the future, especially for small and medium-sized garment enterprises.

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