Is It Possible To Invest In A Physical Store "One Shop For Three Generations"?

"Double eleven" is called a fire.

On the one hand is the exuberance of consumers.

Customers wonder: in the era of electronic commerce, will there be a big discount on the investment of the entities' shops? Is it possible for "one shop to raise three generations"?

Field shop: one shop for three generations?

Lao Zhu bought 200 square meters shops in Tianlin Road in 2004 and invested 6 million yuan.

The market was rammed and hit by "one shop, three generations".

At that time, he bought the loan and then lent it to the intermediary. The other party still wanted to make the two landlord, downstairs himself, and upstairs to sublet. I didn't expect that the lease had not arrived one year. Not only did he not turn out, but also he could not manage it, and he lost the old penalty for Zhu.

"After the long lease to the bank, it became more stable.

But the rent has not gone up for 8 years, and it is about 400 thousand yuan a year, which is half the cost.

My generation has nothing to worry about.

As for "one shop and three generations", Lao Zhu is not optimistic.

"Now that e-commerce is so hot, it must have an impact on the physical shops. We do not necessarily have to rent our shops. We may register in Taobao.

People who open their shop are pferred to the Internet, where the market demand is small and the supply is high, so the rental price is difficult to lift.

Lao Zhu even regretted that he did not buy the residential buildings behind the shops. He said that the prices had doubled. The shops of Lao Zhu had to be sold because of the high amount of money. They were worried that there was no market price. They could only rely on collecting rents.

However, for a long time, Luo Yaqing, a commercial and industrial department of Zhongyuan Real estate, which has long been engaged in business pactions, believes that "one shop and three generations" is not impossible, but it is a test of investors' vision.

This is a game of adventurers.

Only by constantly renting out the shops can the three generation be raised.

If you buy badly, you can only smash your hands.

Physical shops: there is always market demand.

Although more young people have moved to online stores, there are always some consumption that can not be completed online.

"It's impossible to eat online. You still have to try it on.

There must always be an experiential shop. Anyone who has experience in online shopping will go to the physical store first. "

Luo Yaqing thinks there will always be demand for physical shops.

And online stores may also become potential customers of physical stores.

"Young people who may just start their own businesses do not have the funds to choose a shop on the Internet, and if they want to become stronger, they will consider expanding the physical shop."

Luo Yaqing cited the example of a diamond bird. The jewelry brand, which started with online shops, opened its own shop in the office after winning the favor of venture capital.

In fact, whether the physical shops are well invested or not, the key lies in their vision.

Luo Yaqing told reporters, also divided into many kinds, there are lots of good high-end shops, such as shops in Huaihailu Road, do not worry about leasing, but the capital threshold is also very high; there are also some shopping malls, shops, such as Hong Kong Hui, Parkson store, the price is not low, in addition to property costs, but also to pay for the operation and promotion of the mall, the cost is also high.

Another kind of neighborhood shops, relying on residential areas, or in the vicinity of hypermarkets, the prices are lower than the first two, and even some private single households do not need property fees.

"The new suburb shops are not well funded, and there are still some potential for appreciation, so low buying and high throwing naturally make more money.

High buy and sell, of course, earn, but the cost will be higher.

The old investment will take a look at the surrounding environment, regional development and population introduction.

Luo Yaqing cited the example of old street in Jiangqiao. "More than 100 cases, the tenant is a restaurant.

Small shop.

The people who do these businesses always have to have an entity store.

Investment in online shops has not yet become a climate.

For young entrepreneurs, the online shops with low capital cost have increased their choices; but for investors, is the low threshold of online shops a new choice? "We take orders according to customer needs. At present, no guests have asked to invest in online shops.

Most of them are friends. Let me help look at online shops.

Although e-commerce is in full swing, it seems that it has not yet entered the eyes of investors.

Luo Yaqing thinks that the biggest problem of investing in online shops is bad circulation. "Now Taobao has a pfer shop, but its limitations are large. The people who take over must do similar business.

For example, you are selling.

Through a certain period of time, you will be able to sell the shop if you are in a higher level, a higher rank and a good reputation. Who will see the merchandise after the 50 ranking? If such a good shop is to be sold, it can only be sold to the same clothing business. The so-called good location and good reputation are valuable.

The worst thing is that online shops have not yet been able to collect rent.

This is very different from traditional shops in terms of rents. Online shops must invest mostly in time and cost, and then pfer them to others for a certain pfer fee.

But the market is clearly not yet mature.

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TIPS

Investment proposals for physical shops

Lots, lots or lots.

In other words, the shop itself is still not in the lease, and the shops which are rented are more reliable than the vacant shops.

Potential assessment of block shops.

The choice of neighborhood shops must first examine the surrounding population, consumption habits and investigate the rent situation of the market.

In addition, the number, type and scale of shops in the area should also be investigated.

Generally, a comprehensive commercial circle with a certain scale is easier to attract consumers and quickly become a new business center. Such shops are also easier to let out.

If you plan to invest in new streets that are not yet developed, there will be greater risks.

To investigate the strength of developers and the pre-sale permit of the shops.

Normally, a strong developer can complete community construction in 2-3 years, while others need more than 5 years.

If you buy shops in the early stages of development, and the population of the whole community stays slow, it will be difficult for shops to flourish.

Careful study

For example, we must carefully study the property management contract in advance, pay attention to the independence of the supporting facilities, and see whether there are independent water meters, electricity meters and other necessary independent facilities.

And clearly stipulated in the contract water, electricity, gas collection, apportionment, use and other matters. If there is any dispute afterwards, it should be negotiated with the property management.