Retail Property Enters The Format Adjustment Cycle And Main Stores Become Chicken Ribs.
Statistics show that the large number of commercial real estate in the first and second tier cities has increased and the vacancy rate has increased.
According to RET Rui Yide released the third quarter of 2014 China commercial property index (CRI) showed 111, the overall performance is basically flat with the previous quarter.
Compared with the level of rent remained stable, the overall vacancy rate rose, or 5.1%.
In this regard, RET Rui Yide China commercial real estate research center stakeholders believe that the rise in vacancy rate is not caused by a large number of supply into the market, and many retail property into the format adjustment cycle.
The adjustment of format shows the trend of "going to the main store" and "going high-end".
This is evident in the big business circle of Guangzhou.
If the Plaza is replaced by the best supermarket, the friendship store will be reduced.
For now
Commercial real estate
Appear in
anchor store
Phenomenon, Xie Shiping, chairman of world commodity business management, points out that the following two factors will cause more shopping centers to go to the main store eventually.
First,
market
The cyclical downturn, the impact of online shopping on physical retail, resulting in the main store shop desire low.
Recently, supermarkets have been selling news of declining sales and adjusting stores.
At the same time, the rapid development of commercial real estate has made the number of shopping centers in China expand rapidly.
Last year, half of the shopping centres built around the world were in China, reaching 18 million square meters.
Secondly, due to the influence of market supply and demand, the main stores are increasingly demanding when they choose to open stores, prompting many shopping centers to abandon their main stores.
Over the past decade, prices have skyrocketed, but the rent of main stores is stagnant. This is also the key to the survival of the main stores.
At present, the price of most shopping centers' main shops is around 30 yuan per square meter, and one rent is 15 or 20 years, with an area of 20 thousand ~3 square meters and a long period of return.
Xie Shiping said: "take an extreme example. Last year, Shi pin international invested in a famous project in Ji Hua Road, Foshan. After hard work, the main store finally offered to offer. In the first year it turned out to be 10 yuan per square meter, which is cheaper than the rental warehouse."
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