What About Clothing Store Employees?

As a direct manager, I met with the manager.

At the end of the day, as a manager, when I teach shop workers, I follow the point of teaching them first and then teaching them to do things.

Teaching people is often in us.

Teaching staff is forgotten, but emotional guidance for employees is a very important part of teaching them how to behave.

Emotion refers to a state of mind and body excited by a certain stimulus.

The occurrence of emotional state can be experienced by everyone, but it is difficult to control the physiological changes and behaviors caused by it.

Everyone has emotions. Psychology divides emotions into four categories: joy, anger, sadness, joy, and subdivision of them. There are many other things that basically include everything that happens to us.

Some emotions, such as happiness, ease, openness, tranquility, agreeableness, goodwill, forthright and so on, belong to positive emotions that give the body proper psychological massage. This kind of pleasant mood is conducive to work and life.

The other is unhappy emotions, such as anger, anxiety, fear, depression, sadness, dissatisfaction, annoyance and so on. These negative emotions not only affect normal work and life, but also affect the health of the body.

In the shop, some employees often encounter such or unhappy things due to work pressure, family emergencies, interpersonal conflicts and other reasons, resulting in some bad emotions. This is normal, but if this mood is brought back to work, thus affecting the normal sales of shops, managers need to supervise and guide.

Because emotion is a pient expression of relative emotion, it is possible to change emotions through some changes at that time.

If an employee's attitude towards the whole is negative and negative, it must be changed fundamentally.

This is just like the concept of "palliative care". Only knowing how to change your mood may not change your life. If you can fundamentally change your emotional attitude, your emotions will also be greatly affected and improved.

Every employee in the shop has different personalities and ideas, and also has his own emotional space.

Based on many years of retail experience, I think there are five factors that are closely related to emotions: 1, gender, 2, personality, 3, experience and experience, 4, work environment and atmosphere, 5, treatment and welfare.

Therefore, the emotional management of employees, we must first find the reasons for the emotions, and then the right remedy.

Case 1:

I once brought a shop with 10 employees, including 3 male employees and a large number of female employees. This phenomenon is very common in the local retail market.

I remember when the shop opened in early May, a female employee was responsible for the shoe area.

On one occasion, she was depressed because of some trifles. Selling in the store was not very positive. The guests did not greet or serve. There were several single businesses because of her bad attitude, instead, they left the customer who had intended to buy it.

When I saw this situation, I called her out for some communication, but the effect was not very obvious, resulting in a big decline in the sales performance of the shoe area throughout the day.

On the second day, I asked a male employee to replace her location. The male employee was not only active but also very emotional. As a result, the sales performance of the shoe area not only recovered but also surpassed the normal level before.

Afterwards, I had to think deeply about whether this important location was responsible for boys or girls.

After 1 months of observation, I found that boys are very interested in shoes culture and technology, and if they are in the mood, they will be better than girls.

Therefore, now in my responsible shop, the general performance of the location will be male workers to go to the station, because some female employees, for example, they are more rational and less emotional.

Case two:

Whether male or female, each employee has his own personality.

I often say to them, "don't challenge my patience with your personality!" because personality is also a very important factor affecting mood.

Our shop has a female shopping guide, very personality, when I first came, I never eat Qu, when I communicate with employees, it is often her "not knowing what to do, a blockbuster".

I remember a bad weather, the passenger flow is very small, there are no customers in the store, the shop assistants are talking about the Olympic Games. When I went upstairs and down to the store, I saw them chatting and chatting, so I stopped them on the spot.

The others did not say anything, but the woman who had just arrived was still standing there looking at me and saying, "we are talking about work related things. Many of the Olympic teams are sponsored by NIKE. Are we going to share them?"

At that time, everyone looked at her with astonishment, and I was criticized in front of many people. The scene at that time really embarrassed me.

At that time, I was not in a hurry, and quickly calmed down, and told her to come to the warehouse to communicate with her alone, and told her, "your purpose is not wrong, but what if you were a customer in the shop and saw a group of shopping guides in the chat?" she was silent, and then taught her: "if you want others to respect, then learn to respect others first."

Therefore, in view of the more characteristic employees in the shop, when she (he) refuses to accept your criticism and education, do not pressure her (him) on her hard line with her own position. This will only cause them to produce more bad emotions and to work against you.

At this time, as a store manager, most of them need to calm their mind and take a positive attitude to communicate with her individually and convince others by reasoning. Let her (him) understand that you are good for her (he), and at the same time relieve her (his) temporary bad mood. Only in this way can the contradiction between employees and employees be resolved in time, so as not to set obstacles for shop sales easily.

Case three:

The more experienced employees are, the richer their experience will be in their work, and the stronger their ability to adjust their minds.

We call them old employees in the stores. In fact, their emotions are self controlled, and big emotions still need our managers to solve them.

There is a shopping guide in the shop. It has been a long time for the company to be the oldest qualified employee in our shop.

One day when she went to work, her eyes were red and her eyes were swollen and swollen. It was obvious that she had just cried. I asked her to know that her family was ill.

At this time, her heart fluctuated greatly, and she cried as she said.

In response to her performance, I found that the person who was sick was very important to her. I gave her a holiday and taught her: "a positive person sees an opportunity in every worry, while a negative person sees a certain worry in every opportunity."

When she came back, I found that she had changed and became very mature.

Therefore, I feel that for some old employees, they are often loyal and have the experience to deal with their own small problems, but they will inevitably encounter some big problems, such as big events at home and so on. At this time, as store managers, we should give them timely help and guidance, help them overcome difficulties, and eventually they will devote more loyalty to the shops.

Case four:

There was an employee in the shop who couldn't blend in with everyone when she first came to the shop. She felt like an outsider, and at that time she was in low spirits.

So I found and told her, "try to feel the happiness of others and share your happiness with others frankly, then you are successful."

It didn't take long for me to organize a shop, and I wanted to give my staff a chance to sell themselves, just as Zhu Wenxin said, "life is everywhere."

Our employees lack such an environment and opportunity.

To my surprise, the employee came to the stage very enthusiastically to talk about how he felt in contact with you during this period of time.

This has to make me feel deeply that the environment can change people's thinking.

Therefore, creating a positive and happy shop environment and atmosphere is an effective way to improve employees' passive and passive emotions.

If the employee comes to the shop every day, he will feel that he is so happy from the store manager to his colleagues. He will also actively sell the product.

In management, we can implement tight and loose forms, and we can become friends in life, but we should pay attention to principles in our work.

The atmosphere is built by everyone. As long as there is no frame of principle, I will make the staff free to play their strong points.

Case five:

The purpose of employees to do shopping guides is simple: 1. in order to earn money; 2. in order to learn things; 3. in order to better develop in the future.

It can be interpreted as a survival, promotion and career in a retail dictionary.

Survival is the most basic one. Every employee is concerned about the treatment. Often, a little oversight will affect the mood of the staff.

In normal shop operation, fines are unavoidable. Every store has its own rules and regulations. When employees violate these rules and regulations, they will get some economic penalties.

I remember one time when one of my male employees was late for work, and he was fined 20 yuan in accordance with the rules and regulations of the shop.

At that time, he was very upset and angry, so he worked very hard on that day and his performance was naturally bad.

I communicated with him privately and told him, "if you take your job as a game, you will enjoy the joy, anger, sadness and joy that this game brings to you.

And any game is regular. What will be the consequences of violating the rules of the game? First of all, do you know what the rules are? After knowing the rules of the game, you can play this game well!

According to some problems of shop assistants, shop managers often use fines, which can urge them to work harder and more actively. But at the same time, they also arouse their negative emotions. At this time, how to conciliate and clarify them is a job that the shop keeper can not neglect.

For example, tell them why they are fined, and tell them how to avoid punishment, and help them actively solve problems. Then employees will understand that you are doing this to help them correct their mistakes or mistakes.

In fact, in my opinion, as a manager of a shop, it is very simple to manage the bad mood of the staff. One is to communicate more. Two, it is fair, just, open and respectful to all the staff in the shop, and we should pay more attention to the details, and tell them that I will always keep an eye on her and see actions and results.

The solutions to these small cases are constantly summarized through my daily work experience and some training.

To be a qualified shop manager, we must keep pace with the times, learn more and summarize more.